Howard Davidson Arlington MA - Hershey Drops a Dump on its New Logo
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Hershey Drops a Dump on its New Logo by Howard Davidson, Arlington, MA Slide By :- Howard Davidson Arlington MA
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Howard Davidson Arlington MA - Hershey Drops a Dump on its New Logo Howard Davidson from Arlington Massachusetts is marketing guy who helps brands connect with target audiences. www.howardjdavidson.com Howard Davidson writes about about advertising, social media and marketing with a touch of sarcasm.
Transcript of Howard Davidson Arlington MA - Hershey Drops a Dump on its New Logo
Hershey Drops a Dump on its New Logo
byHoward Davidson, Arlington, MA
Slide By :- Howard Davidson Arlington MA
Hershey Co. has dropped a dump on its new “modernized” logo. Literally!
Slide By :- Howard Davidson Arlington MA
The Pennsylvania chocolate company added an image to their trademark that strikingly resembles a turd. Hershey unveiled a few changes to its previous logo this week. Hershey Global Design handled the logo design in-house, with assistance from goDutch of Cincinnati and Alexander Design Associates of New York.
Slide By :- Howard Davidson Arlington MA
The famous US chocolate brand simplified their logo by removing the “S” off the end of “Hershey’s” and cartooned their image of the Hershey Kiss to a flattened version.
Slide By :- Howard Davidson Arlington MA
Just one small problem…the Hershey Kiss now looks more like the poop emoji than a piece of milk chocolate. People took to Twitter to express their opinions on Hershey’s recent sh**ty marketing strategy (pun intended).
Slide By :- Howard Davidson Arlington MA
There aren’t too many things in this world that makes my stomach churn or lose my never-ending appetite, especially when it comes to chocolate. However, the thought of a steaming pile of feces really taints my craving. Bold move, Hershey.
Slide By :- Howard Davidson Arlington MA
