How You Can Start the Next Zipcar by Robin Chase

37
@rmchase Rchase @ alum.mit.edu Lean Startup (MVP)

description

How You Can Start the Next Zipcar by Robin Chase @rmchase Buzzcar The Lean Startup Conference 2013 http://leanstartup.co/

Transcript of How You Can Start the Next Zipcar by Robin Chase

Page 1: How You Can Start the Next Zipcar by Robin Chase

@rmchaseRchase @ alum.mit.edu

LeanStartup (MVP)

Page 2: How You Can Start the Next Zipcar by Robin Chase

@rmchaseRchase @ alum.mit.edu

LeanCompany-- leverage excess capacity-- enable others to do some of the work

Page 3: How You Can Start the Next Zipcar by Robin Chase

EXCESS CAPACITY

Page 4: How You Can Start the Next Zipcar by Robin Chase

PLATFORM FOR PARTICIPATION

Page 5: How You Can Start the Next Zipcar by Robin Chase

PEER COLLABORATORS: Not consumers but co-creators

Page 6: How You Can Start the Next Zipcar by Robin Chase
Page 7: How You Can Start the Next Zipcar by Robin Chase

Peers IncorporatedThe partnership driving the collaborative economy

Page 8: How You Can Start the Next Zipcar by Robin Chase

My PC & connection My friends My videos

My knowledge My photosMy stuff

Page 9: How You Can Start the Next Zipcar by Robin Chase

sharingBED

Page 10: How You Can Start the Next Zipcar by Robin Chase
Page 11: How You Can Start the Next Zipcar by Robin Chase
Page 12: How You Can Start the Next Zipcar by Robin Chase

AGE ROOMS HOTELS COUNTRIES

8 1,500,000 200

5 600,000 192

60 645,000 4400 100

93 610,000 3800 88

44 530,000 4452 92

Page 13: How You Can Start the Next Zipcar by Robin Chase

AGE ROOMS HOTELS COUNTRIES

9 2,500,000 207

4 650,000 192

60 645,000 4400 100

93 610,000 3800 88

44 530,000 4452 92

Page 14: How You Can Start the Next Zipcar by Robin Chase

INDUSTRIAL STRENGTH(companies, institutions, governments)

Large investmentsMulti-year effortsIntegration & Aggregation of many partsDeep Sector knowledgeDiverse technical expertise(s)Standard Contracts & standardizationConsistencyBrand Promise (trusted company)Global

Page 15: How You Can Start the Next Zipcar by Robin Chase

INDIVIDUAL STRENGTH(people, small NGOs & companies)

Small investmentsShort-term sporadic efforts

Delivery of small servicesLocal knowledge

Specific unique expertise/offeringCustomization, specialization

CreativityPersonal social networks (trusted individual)

Local

Page 16: How You Can Start the Next Zipcar by Robin Chase

INDIVIDUAL STRENGTH(people, local NGOs & local companies)

Small investmentsShort-term sporadic efforts

Delivery of small servicesLocal knowledge

Specific unique expertise/offeringCustomization, specialization

CreativityPersonal social networks (trusted individual)

Local

INDUSTRIAL STRENGTH(companies, institutions, governments)

Large investmentsMulti-year effortsIntegration & Aggregation of many partsDeep Sector knowledgeDiverse technical expertise(s)Standard Contracts & standardizationConsistencyBrand Promise (trusted company)Global

Page 17: How You Can Start the Next Zipcar by Robin Chase

PEERS(people, local NGOs & local companies)

Small investmentsShort-term sporadic efforts

Delivery of small servicesLocal knowledge

Specific unique expertise/offeringCustomization, specialization

CreativityPersonal social networks (trusted individual)

Local

INCORPORATED(companies, institutions, governments)

Large investmentsMulti-year effortsIntegration & Aggregation of many partsDeep Sector knowledgeDiverse technical expertise(s)Standard Contracts & standardizationConsistencyBrand Promise (trusted company)Global

Page 18: How You Can Start the Next Zipcar by Robin Chase

Excess Capacity

INCORPORATEDPlatform for ParticipationScale EconomiesHigh Growth

PEERS

Page 19: How You Can Start the Next Zipcar by Robin Chase
Page 20: How You Can Start the Next Zipcar by Robin Chase

PASSENGERSTRANSPORTED

2007 2008 2009 2010 2011 2012ONLINE

RATINGSONLINERATINGS + PAYMENTS

NO TRUSTEDPROFILES

3 MILLION PASSENGERSA YEAR

Page 21: How You Can Start the Next Zipcar by Robin Chase
Page 22: How You Can Start the Next Zipcar by Robin Chase
Page 23: How You Can Start the Next Zipcar by Robin Chase
Page 24: How You Can Start the Next Zipcar by Robin Chase

1. Slice2. Aggregate3. Open

Excess Capacity

Page 25: How You Can Start the Next Zipcar by Robin Chase

INCORPORATEDPlatform for ParticipationScale EconomiesHigh Growth

PEERSDiversityInnovationResilienceRedundancy

Excess CapacityResource & Cost Efficient

Page 26: How You Can Start the Next Zipcar by Robin Chase
Page 27: How You Can Start the Next Zipcar by Robin Chase
Page 28: How You Can Start the Next Zipcar by Robin Chase

21

OPEN DATA

Page 29: How You Can Start the Next Zipcar by Robin Chase
Page 30: How You Can Start the Next Zipcar by Robin Chase

Last Ice Age, was -4C (-7F) from today’s average temps.Europe & North America were covered in kilometers of ice.

+4C (+7F) will happen over a century, not millennia

Page 31: How You Can Start the Next Zipcar by Robin Chase

If it is +4C (+7F) on average GLOBALLY,OVER LAND it will be +6C (+11F)

By 2060s if we don’t meet current goals

Page 32: How You Can Start the Next Zipcar by Robin Chase

1. ROLE MODEL in your daily life: actions and purchases

2. LEADERSHIP in your business life

3. ACTION in your local, state, and national politics.

Page 33: How You Can Start the Next Zipcar by Robin Chase

Banny Banerjee, Stanford

You can’t solve exponential problems with linear solutions.

Try PEERSINCORPORATED!

Page 34: How You Can Start the Next Zipcar by Robin Chase

INCORPORATEDPlatform for ParticipationScale EconomiesHigh Growth

PEERSDiversityInnovationResilienceRedundancy

Excess CapacityResource & Cost Efficient

Page 35: How You Can Start the Next Zipcar by Robin Chase

TransportationBlablacar

Carpooling.com

EducationEDx

TEDx

Housing?

WaterAqueduct

Climate Change350.org

EmploymentTask Rabbit

Etsy, Topcoder

EnergySolar Mosaic

Energy Internet

Equity & JusticeChange.org

Ushahidi

FoodLa RucheQuiDitOui

Supermarmite

HealthTricorder X Prize

Page 36: How You Can Start the Next Zipcar by Robin Chase

Climate change is the biggest wealth-creating opportunity of our generation

Page 37: How You Can Start the Next Zipcar by Robin Chase

We are on track for such rapid and intense change,we might as well steer towards the world we want to see

-- Tim DeChristopher

@[email protected]