How to Use Social For Lead Targeting So You Find the Right Buyers
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Transcript of How to Use Social For Lead Targeting So You Find the Right Buyers
© 2012 Marketo, Inc. Marketo Proprietary and Confidential
How To Use Social Lead Targeting So You Find The Right Buyers
#LaunchPoint
Richard Park, JiveRan Gishri, LeadspaceRobin Bordoli, Marketo
© 2012 Marketo, Inc. Marketo Proprietary and Confidential
Your Speakers
Richard ParkDirector Sales OperationsJive
Ran GishriVP MarketingLeadspace
Robin BordoliGM, Social MarketingMarketo
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Finding the Right Buyers is Hard
Are you targeting the right people in your lead generation and lead nurturing campaigns?
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The Big Value of Big (Social) Data
John Smith
John Smith
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