How to run a successful web project
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Transcript of How to run a successful web project
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How to run a successful web projectJanus Boye | [email protected]@janusboye
The international communityfor web and intranet professionals
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10 years of Web progress
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Buzzwords in 2002
Personalization
Mobile
Open source
Portals
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Buzzwords in 2012
Social media
Mobile
Engagement
Analytics
Responsive web design
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"Some problems cannot be solved no matter how much pizza you throw at them"
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Why do Web projects still fail?
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Priorities for success
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1) Top tasks
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”People don’t want a drill machine,they want a hole in the wall”
- Philip Kotler
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Focus ontasks!
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Digital productivity
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2) Differentiate stakeholders
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Who is most important =Who is loudest?
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3) Ask for details
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“Trust, but verify”
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”The nice thing about standards is that there are so many of them to choose from”
Andrew S. Tanenbaum
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Two (dirty) secrets
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“Implement according to standards
plan according to your organisation”
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“If you cut corners
you will bleed”
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4) Forget about control
Coordinate !
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5) Frequent releases
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6) The web project manager role
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1) Psychologist2) Anthropologist3) Ambassador4) Leader5) Specialist…..
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7) The web project is really…
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1) Organisation maturity project2) Communication project3) Marketing project4) IT project5) Business Process project6) Governance project7) Information management project…..
Enjoy the impact!
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8) Keep going
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“The darkest hour is before the dawn,as is the coldest”
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9) Avoid too many new things
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1) New technology2) New version3) New vendor4) New people5) New channels6) New features7) New campaigns8) New content9) New design…..
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10) Be open
Sharing is caring!
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1) Share planning and progress openly2) Share issues and risks3) Share success stories and lessons learned4) What’s the migration plan?5) The difficult customer is a taboo
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The international communityfor web and intranet professionals
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Contact:Janus Boye