How to Prospect Cold Market Leads for Your Home Business - RealJohnMelton.com
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Transcript of How to Prospect Cold Market Leads for Your Home Business - RealJohnMelton.com
You are in the right place if…
If you're a new or an experienced
Network Marketer
and you are tired of chasing people
to buy your product or join your
business, this webinar is for you!
You are in the wrong place if…
You are a Networker who doesn’t want to use a phone
You are looking to get rich quick
You are not consistent in working your business
This webinar is focused on prospecting (which is an income-producing activity)
Top producers, speakers,
coaches and trainers
Multi-preneurs
Personally sponsored over
a thousand people
Have developed sales
organizations of tens of
thousands of people
Have been featured in
“Success from Home” 4X
John & Nadya Melton
3 Methods to Building Your Network Marketing Business
Warm Market
Cold Market
Social Media
Offline VS Online
Warm Market VS Cold Market
Proven to be the
most effective
way to build your
business
Might be Limited
Limitless
You have to go
through a lot
more numbers
Great Practice
You: Pique & Invite
Home
Event
Video
Overview
Launch
Call
Prospecting
Website
Your Capture
Page
Follow-Up and Close
One of the top leaders in
his Network Marketing
company
Personally sponsored over
70 people via cold
market leads in the last 12
months
Have developed sales
organizations of
thousands of business
partners
Justin Poletti
What You’ll Discover
How to call leads and get results!
The 10 best questions to ask your leads
and prospects
The different types of cold market leads
and which ones are proven to work best
The scripts to use and how to create
momentum in your home-based business
via cold market prospecting
Keys to Massive Success
You are a business developer, not a sales rep
Interview, don’t sell
Use a process other than yourself to “present”
your opportunity (capture page, live call or
event, recorded call, 3-way call, etc.)
Work as many leads and talk to as many
prospects as possible
Use a follow-up system (personal call, A/R)
Think long term
Why Ask Questions
The more you get your prospect taking by
asking the right questions, the more they
trust you
You will discover their needs, strengths
and goals
Makes it your prospect’s idea to join when
you refer back to their dreams & goals
Prospecting Script Smile while on the phone!
Hi name, how’s it going?
This is Justin. I’m calling you back.
You requested more information about
working from home.
What can I do for you?
Prospecting Script Smile while on the phone!
Do you have pen and paper handy?
To save us both time, I need to ask you a
few questions to figure out what
information to direct you to.
Best Questions to Ask Smile while on the phone!
1. Are you currently working from home?
2. (if yes) What is it? (if no) What do you do
for a living?
3. I’m just curious, why are you open to a
home business?
4. What has recently changed in your life
for you to be open to a home business?
5. Have you ever been self-employed or
owned a home-based business?
6. What level of income are you
accustomed to?
7. If you had a magic wand, what would
your dream lifestyle look like?
Best Questions to Ask Smile while on the phone!
8. What kind of income are you looking to
generate in the next 12 months?
9. Do you have money set aside to start
your new business?
10. How serious are you about starting your
home business? Tell me why?
Best Questions to Ask Smile while on the phone!
Prospecting Script Great! Jot down this website address (your
capture page)
You’re going to enter your name and email
to take our free tour and review a short
webinar that explains our business.
We’re pre-screening a lot of people right
now, so the sooner you can go to (website)
the better.
Prospecting Script
Depending on what your response is to this
information will determine whether or not
we’ll work together and where you fit on
our team.
Set up a follow up appointment. If they are
online now, set up an appointment in 15
min as an example.
Phone-Interviewed Leads Script
Hi name,
This is Justin, you just spoke with my associate
(name) and requested some information about
working with our company through our work from
home program at (time they responded).
We've been getting quite a few people
requesting information because they've heard
about how great our company is, so I apologize it has taken me this long to get back to you.
Phone-Interviewed Leads Script
I want to get you some information right now to
review about our company and opportunity.
Real quick, do you have a pen handy?
Great! Jot down this website address (your
capture page)
You’re going to enter your name and email to
take our free tour and review a short webinar
that explains our business
Phone-Interviewed Leads Script
Make sure you write down all your questions for me to answer.
Or give a number for a recorded call
What time will you be able to spend 20 minutes
reviewing the information?
Okay great, here's my number…
I look forward to hearing from you (at the appointed time). Bye for now.
Bonus Tips to Success
Connect with them on Facebook
You will be amazed at who will NOT return
your calls but will answer your Facebook
message and then later get on the
phone with you.
Expose, Involve, Upgrade
Fortune is in the follow up!
Universal & Company Specific Funnels
Contact Manager
Email Autoresponders
Activity Notifications
Email Broadcast
Audio Creator
Video Creator
Conference Bridge
Webinar Room
Social Media Integration
When you get better at closing, you
get better at prospecting
The most profitable thing you can
learn, it’s not lead gen, it’s not traffic,
it’s CLOSING
What did you like most about what you
saw?
Tell me WHY
Did you want to build fast or slow?
Are you coachable? Great, let’s get
the paperwork out of the way.
Where are you on a scale of 1-10?
Following up & Closing
What You Learned
How to call leads and get results!
The 10 best questions to ask your leads
and prospects
The different types of cold market leads
and which ones are proven to work best
The scripts to use and how to create
momentum in your home-based business
via cold market prospecting