How to Promote and Track Your Social Content

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Promote and Track Your Social Content Presentation to Women Grow Business Priya Ramesh June 2, 2011

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Transcript of How to Promote and Track Your Social Content

Page 1: How to Promote and Track Your Social Content

Promote and Track Your Social Content

Presentation to Women Grow BusinessPriya RameshJune 2, 2011

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Content Sharing Happens Everywhere

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Social Network Sharing On the Rise

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Is Your Content Useful?

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Facebook Leads Sharing

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Top Content Sharing Sites

• Digg http://www.digg.com

• Delicious http://www.delicious.com

• StumbleUpon http://www.stumbleupon.com

• Reddit http://www.reddit.com

• Technorati http://www.technorati.com/

• SlideShare http://www.slideshare.net/

http://www.digg.com/
http://www.delicious.com/
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Content Marketing Metrics

PEOPLE•How many visitors?•How many unique visitors?

ACTION•How much time do visitors spend with content?•Do they share content?•Do they subscribe to your content?•Do they take next action to your content?

BRAND IMPACT•Online sentiment

REVENUE•What sales was generated through content?•Has content marketing improved conversion rate?

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Network Solutions Mobile eGuide

http://www.networksolutions.com/smallbusiness/smbmobile/

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Contact

Priya RameshDirector, Social MediaCRT-tanakawww.crt-tanaka.comTwitter: @[email protected] 894 5460


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