How To Optimize Your Google My Business Listing (To Rank Number 1)
Transcript of How To Optimize Your Google My Business Listing (To Rank Number 1)
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Step 1: Add Business Info
● Name, Address & Phone (NAP)
● NB: Make sure these match your website
● Business Hours
● Website Address (URL)
Step 2: Add Images
● Images are IMPORTANT
● E.g. Interior & exterior shots
● Logo
● Team photos
● Products
● Be creative - show your personality
Step 3: Create Categories
● Categories are IMPORTANT
● Choose the right one
● E.g. Steak House & Bakery
● Both are “Eating & drinking establishment”
● Correct Category - Steak House
● Correct Catgory - Bakery
Step 5: NAP Citations
● NAP = Name Address & Phone
● Google uses them to validate
● Easy to obtain
● Often Free - just time consuming
● Ongoing monthly process
● Check MaximaLocal.co.uk
Wrap Up
● Google 3 Pack
● Well optimised listings get higher ranking
● Add ALL Business info
● Add logo and images - they’re important
● Show your personality
● Get listed in the correct Category
● Get Reviews - start with best clients
● Get NAP Citations