How to manage a business part ii
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OBJECTIVES Entrepreneurship: Owning Your Future, 11 th ed. Steve Mariotti © 2010 Pearson Higher Education, Upper Saddle River, NJ 07458. • All Rights Reserved. Understand the importance of a healthy business environment 1
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Transcript of How to manage a business part ii
OBJECTIVES
Entrepreneurship: Owning Your Future, 11th ed.Steve Mariotti
© 2010 Pearson Higher Education,Upper Saddle River, NJ 07458. • All Rights Reserved.
Understand the importance of a healthy business environment
1
Entrepreneurship: Owning Your Future, 11th ed.Steve Mariotti
© 2010 Pearson Higher Education,Upper Saddle River, NJ 07458. • All Rights Reserved.
Workplace climate refers to the general feeling in a business, and is shaped by the psychological states and attitudes of the people who work there.
A company image is the perception (thoughts, attitudes, opinions, and beliefs) that the public holds about a company. Companies build image every time they interact with the public.
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