'How to' Guides Design and Production Case Study - StreetGames
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Transcript of 'How to' Guides Design and Production Case Study - StreetGames
Coachwise Case Study:
StreetGames How to... Guides
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The JobUs Girls is a groundbreakinginitiative providing sport andfitness opportunities to youngwomen aged 16–25 living indeprived areas across England.The programme is delivered by apartnership of organisations,funded by Sport England and ledby StreetGames. The client had awealth of written information,referred to as a series of Howto... guides, that had beencollated and shaped as a resultof the learning from the first yearof the programme.
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StreetGamesClient:
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The SolutionDesigned to help projectmanagers and coordinators,coaches, instructors andleaders to deliver moresuccessful women’s and girls’projects, these bite-sized piecesof learning needed to work on anumber of levels. Our design team worked inpartnership with the client tocreate an appropriate andvisually arresting colour palette,before embarking on a projectto create a series of sportingsilhouette images that wouldbring each of the 13 guides to life.
The ResultsWorking in close partnershipwith StreetGames, Coachwisehelped bring this key resourcebank to life. The How to...guides are the backbone of athree-hour ‘Engaging Womenand Girls’ interactive workshopthat is helping tackle the gendergap in sport and assisting in theclient’s ambitious aim to get30,000 young women fromdisadvantaged areas moreactive by providing them withopportunities to play sportwithin their local communities.
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StreetGamesClient:
The Feedback[Coachwise] were very flexible in catering for ourneeds and providing us withthe opportunity to makeamendments several times.We will certainly be looking to use your services again inthe future.
Helen Crowley, ActiveWomen Field Worker &
Knowledge Manager, Us Girls
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