How to enhance customer engagement
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Transcript of How to enhance customer engagement
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How to enhance customer engagement?
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11.04.2023 PayU Group 2
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11.04.2023 PayU Group 3
Agenda
From commerce to e-commerce
Market trends
What is driving e-commerce?
The touch points
How can the payment service provider help your business?
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11.04.2023 PayU Group 4
A history of commerce
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11.04.2023 PayU Group 5
A history of commerce
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11.04.2023 PayU Group 6
e-commerce
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11.04.2023 PayU Group 7
Market trends
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11.04.2023 PayU Group 8
Is e-commerce dying?
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11.04.2023 PayU Group 9
What is driving e-commerce?
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11.04.2023 PayU Group 10
The customer!
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11.04.2023 PayU Group 11
Listen and focus on your customer!
More business?
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11.04.2023 PayU Group 12
Touch points
Set expectationsCreate interestGenerate sales
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11.04.2023 PayU Group 13
Touch points
We will define a touch point as any customer interaction or encounter that can influence the customer's perception of your product, service, or brand.
Touch points can occur long before a customer actually makes a purchase and long after they have made their first transaction.
The goal of every company interested in leveraging customer experience as a competitive advantage is to create a positive and consistent experience at all of the touch points.
Source: http://www.customerthink.com/
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11.04.2023 PayU Group 14
How can the payment service provider help
User’s experienceCustomer engagementBusiness’ growth
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11.04.2023 PayU Group 15
How can the payment service provider help
Multiple payment options
Customer's’ support (24/7/365)
Localization (language, currency)
Security (PCI DSS level 1, McAfee daily scans)
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11.04.2023 PayU Group 16
How we address the touch points Hotline: +40 21 303 20 60 (24/7/365)[email protected]
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11.04.2023 PayU Group 17
How we address the touch points
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11.04.2023 PayU Group 18
Conclusions
Touch points – objectives
Enhance customer’s
experience
Drive engagement Be memorable
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11.04.2023 PayU Group 19
Conclusions
We are in touch with our customers by multiple touch pointsLet’s professionally assume our role and optimize the touch points!
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11.04.2023 PayU Group 20
About ePayment
ePayment in a nut-shell• ecommerce integrator helping online shops to manage multiple
payment options within a secured environment
History • Member of Naspers Group, (2010)• Launched in 2004, by GECAD Group
Clients • Merchants in Romania: 2,000+• Experience in managing key players, leaders in their area of activity –
large volumes, customized implementation
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11.04.2023 PayU Group 21
Clients who trust our services
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11.04.2023 PayU Group 22
Thank you!
Phone: +40 (0) 21 303 2066Email: [email protected] Website: www.epayment.roBlog: http://blog.epayment.ro/ Twitter: http://twitter.com/ePayment