How to create a future based on love?
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Transcript of How to create a future based on love?
How LOVE can help us
to create businesses that make
sense in transition times?
NOSSA PROPOSTA
o Love Hacking é um movimento em busca de novas
formas de experimentar o amor, um movimento para
hackear o amor a partir de uma multiplicidade de
historias e pontos de vista, a partir de estudos e principalmente a partir da experimentação.
The startup movement is
empowering people to create
businesses with purpose, show
that we no longer need to settle
down and build a career in a
company that we do not believe
and spread the concept of
change makers.
Fail
Despite startups are based on
this idea of changemakers and
to change the world for the
better, they are not always
successful in it even because
either their business fail, either
they lost their way on the road
or are more worried about
money then anything else.
"The same society that
questions about his fate and
survival on the planet is leading
to limit the idea of innovation
with products that must be
replaced and overcome every
day, an increasing speed. They
are completely antagonistic
speeches.” marcelo serpa
what is happening in the world?
Our grandparents
lived a time of change,
we are experiencing a
change of era.
exponential advance of technology
crisis
economic
Political
social,
ecological a
human crisis
all over the world.
economic system is focused
on growth/consumption and
not the wellbeing of people. –
consuming leads to
disconnection and unhappy
Human needs are universal, Intelerlinked and when unsatisfied generate deseases and wicked problems
Subsistence
Protection
Affection
Undestanding
Participation
Leisure
Creation
Identity
freedom
Business either try to meet isolated needs or focus on
"generate demand" and "create desire."
we multiply the products, artifacts, startups, the
apps, but the problems still there.
B System, sharing economy,
open source, social innovation,
intentional communities,
transition towns, circular
economy...
the transition to a
new system will
take place, either
by good or by bad
we need to rethink some lies
that we tell ourself as
humanity.
the main idea that is widespread in our
economic system, in the media, in the way we
have relationships with people is fear. so we
believe that the world is a dangerous place,
that we can not trust people and society.
that’s why we persue success, and growth ,
which create the paradox of not really
fullfilling our needs.
Competition X sharing
Individualism x Collaboration
Distrust x trust
Control X unpredictability
Linear X Fluid
Artificial x essential
Scarcity x abundance
Separatism x Interdependence
defense x opening,
Mechanistic and rational x holistic and
sensitive
Love Hacking is mainly helping to tell new
stories about our humanity that support
all those new ideas about being a human
and living in this world. Through Love
Hacking we create surveys, content and
experiences able to change those stories.
DO YOU CHOOSE LOVE OR
FEAR?