How to Conquer MT.NUT in Closing a Sale
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Transcript of How to Conquer MT.NUT in Closing a Sale
REASONS WHY CLIENTS DON’T BUY
How to Conquer MT. NUT
In Closing a Sale
MONEY TIME NEED URGENCY TRUST
NO MONEY
Majority of your clients have the money but will only spend it if they see the VALUE of your offering.
Listen fully and confirm if money is really the issue
Talk to the decision maker
NO TIME
Clients prefer to spend their time wisely. If you spark their interest, they will make time to learn what you have to offer.
Explain shortly and be concise Show the VALUE of your offer. Explain
the benefit of the product over time so they will invest their time on you
NO NEEDSome people know that they need something and some people don’t.Some refuse to listen because they think that they DO NOT NEED your proposal. If there is no evident need, create the
need Educate them of the benefits of their
possible acquisition Let them weigh benefits
NO URGENCY
Most buyers often look for the “RIGHT TIME”. They have to feel that they need to take action NOW.
Create a sense of urgency Sell the pain of not making a
decision Present numbers to add impact
to your presentation
NO TRUSTEarn your prospect’s trust. Trust comes down to whether or not your prospect believes in you and your product.
Start with research. The more knowledge you have, the more confidence the prospect will have in your product
Be genuine and show interest Find balance between asking questions and
talking about the product
MONEY TIME NEED URGENCY TRUST