HOW TO BUILD YOUR BUSINESSWITH CELEBRITY GROUPS

WHATEVER YOUR GROUP NEEDS,

WE CAN DELIVER

SPECIALTY DINING OR

RESTAURANT BUY-OUTS

UNIQUE VENUES &

ENTERTAINMENT

PRIVATE COCKTAIL

PARTIES

SPECIAL AMENITIES &

TURNDOWN OPTIONSLUXURIOUS AMENITIES &

ALL INCLUDED OPTIONS

ITINERARIES ON ALL SEVEN

CONTINENTS

MULTI-USE CONFERENCE

ROOMSPRIVATE GROUP VENUES

✓ COMPLIMENTARY MEETING & FUNCTION SPACE

No room rental costs + meeting space can be confirmed when group is blocked!

✓ COMPLIMENTARY STANDARD A/V EQUIPMENT

ONBOARD

LCD, screens, podiums, microphones, flipcharts, easels,

etc.!

✓ AN EVENT COORDINATOR ON EVERY SHIP

Your single point of contact onboard to assist you with all your group’s needs!

✓ BEAUTIFULLY DECORATED VENUES FOR A VARIETY OF

GROUP FUNCTIONS

WHAT’S INCLUDED IN THE

PRICE OF THE CRUISE?

• Dedicated Conference Centers

• Complimentary meeting & function space

• Complimentary standard A/V onboard

• State-of-the-art-multimedia

• Confirmed pre-sale like a hotel

• Bring your branding onboard!

• Dedicated MICE resources,

http://www.celebritycorporatekit.com/

HOST MEETINGS & CONFERENCES AT SEA

EVEN PARTIAL OR WHOLE SAILING CHARTERS!

GROUP VOCABULARY 101

GROUP MEMBERS HAVE A

COMMON INTEREST

A SPECULATIVE GROUP THAT

YOU MARKET TO ALL OF YOUR

CLIENTS

CORPORATE MEETING,

INCENTIVE, CHARTER, OR

EVENT GROUPS

EXCLUSIVE GROUP PRICING, LOWER THAN

OUR STANDARD GROUP RATES. LIMITED QUANTITY AVAILABLE ON SELECT SAILINGS.

USE TO PROVIDE AMENITIES FOR YOUR

GROUPS(GUEST FACING AND/OR MARKETING RELATED)

AVAILABLE ON SELECT SAILINGS, OR FOR

PURCHASE.

EASY PROCESS

AFFINITY GROUP

PROMOTIONAL GROUP

INCENTIVE GROUPGROUP AMENITY POINTS (GAP)

GROUP X (GRPX) PRICING

GROUP STANDARD

OUR EASY GROUP POLICIESEASY

PROCESS

DEPOSIT GROUPSMinimum group size 8 cabins

Maximum group size 50 cabins

$50 USD per stateroom deposit Due within 30 days of group creation

Max. cabins with GRPX rates 25

Hold group space until 120/150DTS

Final Payment due 90 days to sailing (5N+ Itineraries)

NO DEPOSIT GROUPSMinimum group size 8 cabins

Maximum group size 16 cabins

No initial deposit required

Max. cabins with GRPX rates 8

Hold group space until 120/150 DTS

Final Payment due 90 days to sailing (5N+ Itineraries)

MOST

POPULAR

THINGS TO REMEMBER ABOUT GROUPS:• Hold 1 Affinity & 1 Promotional group per sailing• Agencies may hold up to 2X the amount of group space they sold in previous 4 quarters• I f group falls below minimum (8 cabins) non-guest facing GAP amenit ies will be lost.

HOLD

MORE

SPACE

NEW GROUPS YOUR WAY PROGRAM FOR MAY 2021 & BEYOND ADDS:

AUTOMATIC 4 GAP PTS ON DEPOSIT & NO DEPOSIT GROUPS

$50 USD PER STATEROOM WHEN NAMED & DEPOSITED 9+ MONTHS PRIOR TO SAILING

BOOKING A GROUPWHAT YOU NEED TO KNOW

EASY PROCESS

CREATE YOUR GROUP IN ESPRESSO• CREATE YOUR OWN GROUP SHELL OR BOOK INTO YOUR CONSORTIA’S HEADQUARTER GROUPS.

• WHEN YOU CREATE A GROUP SHELL YOU ARE LOCKING IN CABIN CATEGORIES AND RATES IN YOUR GROUP INVENTORY.

• YOUR GROUP RATES INCLUDE 2 PERKS!

• IF YOU CHOOSE A DEPOSIT GROUP YOU MAY HOLD SPECIFIC CABIN NUMBERS IN YOUR

GROUP SHELL.

MAKING A BOOKING• WHEN YOUR CLIENT IS READY TO BOOK, GO INTO THE

GROUP SHELL TO NAME & DEPOSIT THE BOOKING.• APPLY ANY COMBINABLE PROMOTIONS TO YOUR

HELD GROUP RATE WITH 2 PERKS.

1

2

VIRTUAL TRAINING• REMEMBER, WE HAVE COMPUTER BASED

TRAINING ON HOW TO BOOK GROUPS IN ESPRESSO.

• GO TO: www.BookEspresso.com

3

WE PAY COMMISSION ON

GROUP SHORE EXCURSIONS!

• When your clients book their individual shore excursions

• Must have minimum of 8 cabins/16 guests

• Must book through our Group Shore Excursions team. For information & assistance contact GroupShorex@rccl.com

• Minimum 8 cabins/16 guests per tour

EARN 5% COMMISSION

EARN 10% COMMISSION

EARN MORE,

FASTER!

REGISTER YOUR GROUPS AT:

HTTP://RCCL.FORCE.COM/GROUPREFERRAL

RECEIVE FULL CREDIT

& COMMISSION!

MAKING YOU MONEY WHILE YOU SLEEP!

UP TO $500 ONBOARD CREDIT

ON YOUR NEXT CRUISE.

COMBINABLE WITH (1)

OTHER PROMOTION!

DEPOSITS START AT $100 PP FOR ALL

CATEGORIES UP TO SKY SUITE.

NEW! BOOK YOUR AFFINITY GROUPS ONBOARD

✓SECURE UP TO 50 CABINS

✓ANY CABINS THAT YOU NAME & DEPOSIT WITHIN 30 DAYS RECEIVE ONBOARD OFFER!

✓GAP | TCCs | GROUPX RATES APPLICABLE

EARN MORE,

FASTER!

LEVERAGE YOUR GAP

HOW CAN YOU USE GAP?

SURPRISE &

DELIGHT YOUR CLIENTS

GUEST FACING AMENITIES

NON GUEST FACING AMENITIES

Cocktail Parties Marketing Fund

Martini Tastings Bonus Commission

Wine Appreciation Fund Raiser

Specialty Restaurant Package

Complimentary Berths

Soda Packages |Classic Non-Alcoholic Pkg

Reduced Rate Travel+

In-Stateroom deliveries

Onboard Credit

Dollars off

HOW DO I KNOW MY SAILING HAS GAP?

1. Check the One-Stop Reportwww.TheCelebrityCommitment.com

2. In Espresso, generate your group’s Financial Report

TOUR CONDUCTOR CREDITS

HOW TO EARN

TRAVEL AS

YOUR GROUP’S HOST, OR GIVE

BACK!

HOW TO USE• Tour Conductor credits and their value are

calculated by using the average cruise fare of

all the stateroom categories booked within a

group.

• One cruise-only tour conductor credit is earned for every sixteen (16) full-tariff guests, based on

double occupancy.

• Singles paying 200% of the full fare count as two

(2) guests for tour conductor purposes.

• Tour conductor credits are paid on cruise fares only and excludes government fees, taxes and

NCCFs, net of commission.

• Travel along with your group as their host!

• Many guests like the security of knowing you

are there, and you get to experience the

vacation you’ve tirelessly planned!

• Spread the wealth!

• Give back the value of your TC to the group’s

leader so that they may host the group.

SALES PROCESS

• IDENTIFY OPPORTUNITIES WITH YOUR SALES MANAGER

• GROUP CREATION

MARKETING & PROMOTION

• MARKETING BEGINS • DEPOSIT GROUPS:INITIAL DEPOSITS DUE 30 DAYS FROM CREATION -$50 PER CABIN

GROUP COORDINATION

AT OR BEFORE HARD STOP 120/150 DAYS TO SAILING (DTS)• ASSIGN VALUE ADD &

GAP

• AT HARD STOP UNSOLD SPACE DROPPED

BETWEEN HARD STOP & FINAL PAYMENT• REQUEST FUNCTION

SPACE• GAP CHANGES

PERMITTED

GROUP FINALIZATION

FINAL PAYMENT DUE 90 DTS• LAST CHANCE FOR

GROUP TRAVEL PROTECTION

• FUNCTION SPACE FINALIZED

• DINING TAGGED – 45 DTS

• eDOCS/LUGGAGE

TAGS – 30 DTS• BOOK SPECIALTY

DINING• BOOK GROUP SHORE

EXCURSIONS

READY TO SAIL

FINALIZATION 21 DTS• FINAL GROUP REVIEW• NO MORE CHANGES

WWW.CRUISINGPOWER.COM

WWW.THECELEBRITYCOMMITMENT.COM

• ESPRESSO

• EQUOTES• FIVE STAR ACADEMY

• CHECK-IN• QUICK REFERENCE

• GROUPS DEPARTMENT: 1.800.437.3111

• PROMO CALENDAR

• MARKETING COLLATERAL• ONE-STOP FILES

• TRADE WEBINARS• FIND YOUR SALES MANAGER!

YOUR RESOURCESCRUISING POWER & THE CELEBRITY COMMITMENT

GET STARTED TODAY!To access visit www.CruisingPower.com

2020 CERTIFICATION NOW LIVE!Fast!

Approx. 3-4 hrs to complete

Exclusive onboard coupons

10 CLIA Credits

Be featured on our

Agency Locator

Join us on Five Star

Academy at Sea

EXPANSIVE BENEFITS

EARN $ FOR EVERY BOOKING!

REGISTER YOUR BOOKINGS ON

WWW.CELEBRITYREWARDS.COM

1. Register today. From date of creation you have 90days to claim your bookings.

2. Earn 500 points - $5 – for every booking you make!3. Redeem your reward dollars – No fees!

EARN 500 BONUS POINTS WHEN YOU BECOME A FIVE STAR ACADEMY GRADUATE BY 3/31/2020!

+ WHEN YOU COMPLETE OUR NEW RETREAT ELECTIVE*Points added to your account within 30 days