How to become an influencer - here we are global...To be financially successful as an influencer,...

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HOW TO BECOME AN INFLUENCER AND MAKE MONEY ONLINE

Transcript of How to become an influencer - here we are global...To be financially successful as an influencer,...

Page 1: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

HOW TO BECOME AN INFLUENCERAND MAKE MONEY ONLINE

Page 2: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

S o c i a l M e d i aa r e t h e m a i n

s o u r c e o f i n f o r m a t i o n

I n f l u e n c e r sa r e

n o w a d a y s P u b l i s h e r s

# r e l i a b i l i t y# e n g a g e m e n t

Page 3: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work
Page 4: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

INFLUENCER – WHO IS IT?

Page 5: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

INFLUENCERS#homedeco

#goodfood #running

#family:me

Page 6: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

HOW TO START?

Page 7: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

1. IDENTIFY YOUR NICHE

To be financially successful as an influencer, the first think you have to do is to identify your niche.The clients you will work with want a specific target audience. You will connect client’s brand with their prefered target audience. Picking the niche you know ensures that you’ll know what content you need to produce in order to connect to your audience.

Page 8: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

2. HAVE A PLAN

No matter what industry you planning to position yourself within, you need to have a plan. Drawing up a strategy for your content and promotion efforts will differentiate you from more amateur influencer working on guesswork.The first step is to answer the questions: WHY, WHAT, HOW? and to identify clear goals.

Page 9: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

3. BUILD A PROFESSIONAL PROFILE

Building a professional profile is one of the most important things to do. Your profile will be the first page your fans and clients click when they want to hear more about you. If your profile page is lacking information or littered with spelling errors than you’re going to alienate potential leads. Take some time to develop social media profiles that describe who you are and what you do. Write up a profile with a clear value proposition and highlight your contact information.

Page 10: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

4. BUILD UP YOUR FOLLOWING

Before you start working with clients you have to build up a following online. Potential clients will not take you seriously if you only have limited reach of a few hundred followers. If you want to attract quality clients you need to take the time to build up an active base of followers. A great starting point is following active accounts in your industry and comment their content.

Page 11: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

5. PROVIDE VALUE: ENGAGE

As an influencer you need to become a business owner and provide value to your clients and your followers. You need to be providing content that’s actually valuable. This means content that offers informative or entertainment value. By producing quality content you keep your followers hooked and increase the level of engagement you can offer when you promote a product. Providing value to your clients is the key to surviving as an influencer in the long term.

Page 12: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

6. LEARN FROM COMPETITORS

There’s a lot you can learn about your content and industry from watching the actions of your competitors. Sometimes the best way to grow is to acknowledge when your competitors are outperforming you and learn from them. Taking some time to research how often they post content and how much engagement they achieve can be a great way to measure your performance in the market.

Page 13: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

7. THINK OUTSIDE THE BOX

As an influencer you’re a content creator. You need to produce content that offers something unique. Repetitive generic content is the quickest way to lose your followers.Be creative and pay close attention to what your target audience responds to.

Page 14: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

8. DON’T DUPLIKATE CONTENT

You should avoid duplicating content, your followers are looking for rich, original content , not recycled nonsense.In the world of social media your content is one of your biggest assets. If you start ripping off other’s people work your followers will start to switch off

Page 15: How to become an influencer - here we are global...To be financially successful as an influencer, the first think you have to do is to identify your niche. The clients you will work

9. BE REAL

To develop your personal brand you don’t need to present a perfect portrayal of yourself. Part of what makes influencer marketing so appealing is, that influencers aren’t perfect!Be yourself and provide content that represents you on an authentic level. Don’t fall into the trap of doing something just because you believe it’s what others want to see

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Building up a name for yourself takes time.However if you embrace the effort and stay

consistent with your networking, you’ll build an impressive online presence.

Good luck