How to become a fashion instabrand
-
Upload
kirsten-jassies -
Category
Social Media
-
view
248 -
download
2
Transcript of How to become a fashion instabrand
kirstenjassies
kirstenjassies
IGmarketingNL
@KIRSTENJASSIES SOCIAL MEDIA SPECIALIST
@KIRSTENJASSIES - FASHIONBRANDS - JANUARY 2017
INSTAGRAM - SNAPCHAT - the NUMBERS
INSTAGRAM WORLD 600 MILLION USERS its the second social
platform in the world (FACEBOOK has 1.8 billion, 3x as much)
INSTAGRAM NL has 2.5 million users
SNAPCHAT WORLD 150 million users SNAPCHAT NL has 1 million
@KIRSTENJASSIES - FASHIONBRANDS - JANUARY 2017
INSTAGRAM (STORIES) VS SNAPCHAT
Instagram is the Picture Perfect social media channel that Facebook owns
Snapchat is fun, unfiltered and in the moment. It’s a camera company with a
hyperevolved text messaging platform for mostly teenagers
Instagram has more millennials as users and brands use the platform as their website
Instagram stories = Snapchat minut the FUN and gamification Instagram stories strenghten your Instagram presence, make it more personal and
zullen will lead to a higher engagement with your followets
Snapchat is a 1-to-1 app where the engagement is sky-high, while Instagram can be
one to many@KIRSTENJASSIES - FASHIONBRANDS - JANUARY 2017
ADVICE INSTA vs SNAPCHATDID NOT START WITH SNAPCHAT YET? DON’T > UNLESS YOUR AUDIENCE IS VERY YOUNG AND YOU KNOW
THEY ARE WILII
FOCUS ON INSTAGRAM AND START EXPERIMENTING WITH INSTA STORIES
@KIRSTENJASSIES - FASHIONBRANDS - JANUARY 2017
How to check and compare: TOOLS
WORLDWIDE index.iconosquare.com influencer.iconosquare.com
NL brandengagementindex.nl influencerengagement.nl
RECAP: HOW TO GROW ON INSTAGRAM
FOLLOW MORE PEOPLE LIKE & COMMENT MORE POST MORE OFTEN CHANGE THE TIMING OF YOUR POSTS USE RELEVANT HASHTAGS TAG OTHERS IN YOUR PHOTOS WORK WITH INFLUENCERS JOIN INSTAGRAM GROUPS / POSSES REPEAT YOUR SUCCESSES ADVERTISE USE INSTA STORIES CHANGE TO COMPANY PAGE
@KIRSTENJASSIES - FASHIONBRANDS - JANUARY 2017
KIRSTEN JASSIES INSTAGRAM - SNAPCHAT - VIDEO
WORKSHOPS - PRESENTATIONS - ADVICE - STRATEGY
www.justK.nl * SLIDESHARE.NET/JUSTKIRSTEN
VRAGEN?
@KIRSTENJASSIES - FASHIONBRANDS - JANUARY 2017