How the Pros Get Leads From Social Media
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Transcript of How the Pros Get Leads From Social Media
How thePros GetLeads fromSocial MediaB L O G . B U F F E R . C O M
1. What even areleads?
1. What even are leads?
A lead is a person who has indicatedinterest in your company's productor service in some way, shape, orform.
^Social Mediais typically
top-of-funnel
There're plenty ofsocial strategiesfor the middle
and bottom, too
Journey of a social media lead
ViewFollo
wMentio
n
DM Subscribe
ReplyFollo
wup
Sale
Awareness
Interest
Engagement
Action
Advocacy
Journey of most any lead
Awareness
Interest
Engagement
Action
Advocacy
Social media can do it all!
2. The BasicBuilding Blocks
1. Landing pages
2. UTM links and bitly URLs
http://clearlink.com/?utm_source=hi-there&utm_medium=its-kevan&utm_campaign=happy-friday
http://bit.ly/1me7aj8
http://bit.ly/buffer
3. Contests
3. Real Strategiesof the Pros
1. Twitter Lead Gen cards
2. Facebook Lead Ads
3. The Facebook Ask
4. Social-Geo Monitoring
5. Buffer Retweets
6. Twitter Parties & Live Chats
7. Slideshare Lead Capture
8. Whisper codes
9. Medium Letters
10. LinkedIn Groups
1. Social media is gold
2. Try the building blocks
3. Find a strategy that works
Read the full post:http://bit.ly/lead-tips
