How Online Reviews Can Change Restaurants

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Transcript of How Online Reviews Can Change Restaurants

  1. 1. TheaverageCanadianhouseholdspends$1,487atrestaurants everyyear. -Sta=s=csCanada
  2. 2. With sites such as
  3. 3. Andcanac=velyvoicetheiropinionsontheirmeal
  4. 4. While for some these reviews can lead to increased profit
  5. 5. Feedbackcanbeavitaltoolforhelprestaurantsimprovetheir food,serviceandincreasetheamountofnewcustomers comingin
  6. 6. aone-starincreaseinYelpra=ngleadstoa5-9percent increaseinrevenue. -HarvardBusinessSchool
  7. 7. Other times, it can lead to their downfall. SourceUrbanSpoon
  8. 8. So what can restaurants do?
  9. 9. 1. Respond to negative feedback
  10. 10. Companies such as chattback allow managers and customers to communicate directly with each other Usedwithpermissionof ChaGbackCEO,IanBuGereld
  11. 11. 2.Bringinginasocialmediamanager ExamplefromMashable.com
  12. 12. 4.Encourageothersto review
  13. 13. Fin
  14. 14. Sources hGps://www.ickr.com/photos/barbarycoastranger/4153414329/sizes/m/in/photostream/ feed://travelcommons.com/feed/ hGps://www.ickr.com/photos/26016251@N08/4527696243/in/photolist-7U6Cmk-9K83Ui-9KaRF9-9K83Rn-7TCweE-5RLbji-aaBgtd-9KaZKU- ouvoi-9B5yVx-9B8scs-9B8sc9-9K83Tr-96sJdv-9K83Sc-7NVNRL-9KaREw-9K83Tg-9B5yVa-7RJFVp-bwRHMi-9KaRFu- bEb8T-9B5yUF-9B8s9Y-9B5yUc-9B8s9w-4N3HLD-9K83R2-9K83Rv-9K83RH-9K83QV-9qpfLw-9qpgs5-9qmdR4-9qmdFK-9qpfWE-b1nif- b6t81-5K9s6W-5K5cFe-b3pFd-ihHPKa-5K5cQP-5K5cPx-5K5cuM-b6tdp-bEbAH-9LrXtb-9LpaGr-b3paW hGps://www.ickr.com/photos/trysil/8380446414/sizes/c/in/photolist-dLxYKq-4Dz3BA-9vvRSi-3buP51-6dwuKe-6dm7EC-m5QZNv-4KcWpW- iFXGG4-4V6jJL-aPgGtr-axGgKc-6dgYBz-f3sX1i-2E4Lzr-yBEJw-4YoFfK-f3sZVg-f3H2nf-kWXPB-4Qvds5-bG56-GFM1t-jvCLKq-iTTeq- d9aAzU-386KDt-23fJvg-mWrQjz-Q86Gg-6u5tT9-fgbL71-hYJaps-ddCuKe-eQ9hjh-biMnEz-87QzZ9-6MuGCE-ejrQVf- eSTico-6dgRMP-6cCDAM-akENss-9F45nm-vNvi3-4nhJeX-iCT7CE-ejgDyH-2tskim-4Gf3Ti-97Xaf/ hGps://www.ickr.com/photos/roadsidepictures/2607218595/sizes/z/in/photolist-4YoFfK-f3sZVg-4nhJeX-iCT7CE-f3H2nf-kWXPB-4Qvds5- bG56-GFM1t-jvCLKq-iTTeq-ejgDyH-2tskim-4Gf3Ti-97Xaf-d9aAzU-386KDt-mWGNZR-fn5HdP-23fJvg-mWrQjz-Q86Gg-4KNCNu- beQajx-6faghC-6u5tT9-fgbL71-8zrnFm-a5Bf8Z-f3t2mc-6d1Mrv-5D22j7-hYJaps-ddCuKe-eQ9hjh-biMnEz-87QzZ9-dwS1nV-7TZjLV- dxf2AE-7FK1-hVDFB1-6nsYj-hvBMJD-dQvezh-5D22j3-aStm3z-5VMtwZ-dk2S2i-6f6DPZ-3Ycrn9/ hGp://www.mul=familyinsiders.com/mul=family-blogs/people-love-us-on-yelp hGps://www.ickr.com/photos/lifeisaprayer/3346288138/sizes/z/in/photolist-66GAT5-QoKMN-itjysg-zWvFc-fqQCmv- eakXBD-6nQ8E-5EqV3b-4zQQ5M-5yk97L-5nUpvY-h6XhYL-h6XgAW-8Lo3YD-h6Xbzo-8bThxW-y8e76-47nc3N- JTKAX-31JdM-8bQ6SH-4uHRPi-9uhAtv-4CckKu-eakWZp-yyNRf-8XbXz-4LZpGt-7FQPtw-4ku6Bk-4C7Vjn-h6YjRk-fgvqs1-5wyD9V-5Gweeb- f7Nj8-h6YrWc-6FMXYH-2Apz4f-2TqYAf-9ZXibS-e44op-8bQAvx-8bQipp-8bTzAA-8bQcgH-8bQ1Wr-8bPUV8-itk8WS-5XqgCz-9tNWTn/ hGp://chaGback.com/home.htm hGp://mashable.com/2011/08/29/facebook-marke=ng-restaurants/l hGps://www.ickr.com/photos/51035555243@N01/161547780/in/photolist-fgYwy-6kaWZr-5czv4R-cCJFgS-atjeFN-i6ycgb-bC3ecm-6fWNVd- otcb1-jJxYi6-frdUws-anybkk-b8v41B-3Jj11-J7Cqb-4P3oW4-7ZjceF-ddDrx1-buRLHu-bjW4QG-55pJxp-eTPsQR-4P7CJA-bxQXSi-9F4wJc- ebPZha-dgkkkb-8Dz2hm-5zzFkT-72t8Fh-c8b6rG-4P7CVN-ggfK3t-4nL9AJ-eQqpih-4YDTRY-auCPGH-eLCG45- rsDv-4P3oHP-4P3oxT-4oX6pM-32x9rC-n7BBY2-4oPGjj-4oPG61-4P3p9z-aB55bP-hc8djW-b8dD8t-fUbjs8
  15. 15. Sources hGp://www.urbanspoon.com/r/22/334603/restaurant/Phoenix/Central-ScoGsdale/Amys-Baking-Company- ScoGsdale hGp://au.ib=mes.com/ar=cles/521149/20131111/amy-s-baking-company-reddit-yelp-kitchen.htm#.U3-aKs2Ai5I hGp://www.hungtonpost.com/2013/05/22/amys-baking-company-reopens_n_3318720.html hGp://www.androidtapp.com/tripadvisor/ hGp://www.forbes.com/fdc/welcome_mjx.shtml hGps://www.ickr.com/photos/pranavbhaG/7318761324/sizes/c/in/photolist-c9JyL5-3mjAp-aimR- aU23vt-9MHfTC-BzN4B-eH8X6q-6ry4tK-du97A2-78HhPZ-aRS7vB-njymnj-52R6GQ-sibqM- bkd5BX-8mg9Gu-6ENk7i-6NnPsX-7jVNvu-4bp5wW-6DRusi- ajoY4g-6DVuRh-3GLXH-5WReMM-75nzQM-9YLoUg-7ZvQDG-8qPUux-3QjeUj-hm2baV-9JTqox-7HQcdb- a8qzF4-2e5Rj-dTSGbs-4Uzhni-iZxMLz-vSPBk-aQ5cdg- AkoY-5nRYB6-5XRCuE-6UP18u-5LYLtm-6icJY5-4JU3pe-6DVCkG-kAiWpL-4s4ErX-6DRzpF/ hGp://www41.statcan.gc.ca/2006/0163/ceb0163_002-eng.htm hGps://www.ickr.com/photos/mliu92/6802322320/sizes/c/in/photolist-bn6Frj-nCAtFm-cjLN2b-71G1UR-6Tsotj- mDYR3v-fzNDGD-4BApid-4Eq56M-4tgR5C-37WqpC-e4Cvy-6Ve3j6-dnPG74-6A1V3e-6A1ULx-6A64Sq-czy1jN- dnPD9F-6A1WKi-6A1Vxp-6A1Vgp-6A1W6K-6A64Eo-czxF9j-czxJRG-4W8rvE-czy3u7-czxUVN-czxRUQ-czxNS7- czxQAN-czxXWS-czxNiE-czxL7Q-czy4Sq-czxHMU-czxGx7-czy6pN-czxTz3-czxSPG-czy2oh-czxWaA-czxRjj-czxMhh- czxYRj-dBvvqT-jAskQA-dJJaMa-3Xyky-kiSyTX/ hGp://www.hbs.edu/faculty/Publica=on%20Files/12-016.pdf hGp://www.yelp.ca/biz/granville-island-public-market-vancouver