How Google Re-Marketing Works

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RE-MARKETING M.Janaradhan

Transcript of How Google Re-Marketing Works

Page 1: How Google Re-Marketing Works

RE-MARKETINGM.Janaradhan

Page 2: How Google Re-Marketing Works

HOW REMARKETING WORKS

Create remarketing lists

Build remarketing campaigns that use your lists

Add the remarketing tag to your site

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USING REMARKETING TO REACH PEOPLE WHO VISITED YOUR SITE OR APP

Remarketing is a feature that lets you reach people who have previously visited your site, and show them relevant ads across the web or when they search on Google

When people leave your site without buying anything, for example, remarketing helps you connect with these potential customers again.

You can even show them a tailored message or offer that will encourage them to return to your site and complete a purchase

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WHO SHOULD USE REMARKETING

Whether you're looking to drive sales activity on your site, increase registrations, or promote awareness of your brand, remarketing can be a strategic component of

every campaign. It can drive return on investment (ROI) for all types of advertisers.

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WHY REMARKET WITH GOOGLE

Reach your customers when they're most likely to buy

Customized audiences: Reach and depth : You can reach a large

number of users multiple times a day, week, or month

Efficient pricing Easy ad creation Visibility into where your ads appear:

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