How Does It Work? When Is It? · 2017. 9. 8. · Discovery Guide. Total Due: $ Make checks payable...
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2018 Park Rapids Lakes Area Discovery Guide Advertising Contract Your contact information: Advertiser Contact Name Address City State Zip Phone Fax Toll Free Email Website Located on what Lake/River? What Is It? Every year we serve up a sneak preview of the Park Rapids Lakes Area through the annual Discovery Guide. This is the single-most widely circulated information piece covering our area. It is an essential resource for planning and maximizing the experiences we have to offer. Distribution includes local lodging, restaurant and retail establishments, over 50 Minnesota and neighboring state Tourism Information Centers, through local meetings & group tours, Explore Minnesota Tourism and the Mall of America. There are also distribution locations in major drive markets such as St. Cloud, Fargo/Moorhead, Grand Forks, Bemidji and the Twin Cities. It is also the main fulfillment piece for all online inquiries and onsite requests for information at the Chamber office and Tourism Information Center right here in Park Rapids. How Does It Work? Showcasing your business through display advertising in the Discovery Guide reaches thousands of potential customers that already have an interest in our area. Since the Discovery Guide is an advertising medium exclusively available to Chamber members, you gain a foothold over your competition in the mind of prospective consumers through familiarity built prior to their actual arrival in the Park Rapids Lakes Area. When Is It? September 8, 2017 - Early Bird Deadline SAVINGS! October 6, 2017 - Payment & all ad materials due to ensure placement in the 2018 guide. Only available to Chamber members in good standing Full payment must be received in advance in order to receive placement Completed print pieces will be available prior to the New Year What Do You Receive? • Display advertisers automatically receive an Enhanced Business Listing in the membership directory ($90 value) • Every chamber member receives a basic listing in the membership directory (Name, Address, Phone) • Each lodging member receives a basic amenities listing on the accommodations grid (Info provided by member) How Do You Benefit? • Strategic alignment with the premiere Desnaon Markeng Organizaon of the Park Rapids Lakes Area • Drive interest in your business and bring traffic to your website • Consumers use the Discover Guide to plan their trip to the area, ensure you’re on the “Can’t Miss” List
Transcript of How Does It Work? When Is It? · 2017. 9. 8. · Discovery Guide. Total Due: $ Make checks payable...
2018 Park Rapids Lakes Area Discovery Guide Advertising Contract
Your contact information:
Advertiser
Contact Name
Address City State Zip
Phone Fax Toll Free
Email Website
Located on what Lake/River?
What Is It? Every year we serve up a sneak preview of the Park Rapids Lakes Area through the annual Discovery Guide. This is the single-most widely circulated information piece covering our area. It is an essential resource for planning and maximizing the experiences we have to offer.
Distribution includes local lodging, restaurant and retail establishments, over 50 Minnesota and neighboring state Tourism Information Centers, through local meetings & group tours, Explore Minnesota Tourism and the Mall of America.
There are also distribution locations in major drive markets such as St. Cloud, Fargo/Moorhead, Grand Forks, Bemidji and the Twin Cities. It is also the main fulfillment piece for all online inquiries and onsite requests for information at the Chamber office and Tourism Information Center right here in Park Rapids.
How Does It Work? Showcasing your business through display advertising in the Discovery Guide reaches thousands of potential customers that already have an interest in our area. Since the Discovery Guide is an advertising medium exclusively available to Chamber members, you gain a foothold over your competition in the mind of prospective consumers through familiarity built prior to their actual arrival in the Park Rapids Lakes Area.
When Is It? September 8, 2017 - Early Bird Deadline SAVINGS! October 6, 2017 - Payment & all ad materials due to ensure placement in the 2018 guide.
Only available to Chamber members in good standing Full payment must be received in advance in order to receive placement Completed print pieces will be available prior to the New Year
What Do You Receive?• Display advertisers automatically receive an Enhanced Business Listing in the membership directory ($90 value)
• Every chamber member receives a basic listing in the membership directory (Name, Address, Phone)
• Each lodging member receives a basic amenities listing on the accommodations grid (Info provided by member)
How Do You Benefit?• Strategic alignment with the premiere Destination Marketing Organization of the Park Rapids Lakes Area
• Drive interest in your business and bring traffic to your website
• Consumers use the Discover Guide to plan their trip to the area, ensure you’re on the “Can’t Miss” List
Lodging Grid Please review carefully and fill out completely as headings have changed.
Deadline - Early Bird September 8, 2017 Must be paid in full by due date to receive discount
Space Reservation & Amenities Due: October 6, 2017
Ad Materials Due: October 6, 2017 Payment Due: October 6, 2017
Chamber Membership Required Your Park Rapids Lakes Area Chamber of Commerce Annual Membership must be paid in full for your ad to appear in the Discovery Guide.
Total Due: $ Make checks payable to Park Rapids Lakes Area Chamber
Send Reservation, Materials and Payment to: Park Rapids Lakes Area Chamber of Commerce & Tourism PO Box 249, 1204 Park Avenue South Park Rapids, MN 56470
(218) 732-4111 • Fax (218) [email protected]
Advertiser’s Signature This is a legally binding contract. Signer accepts covenants listed on this document.
Important Details
To ensure your place in the 2018 Guide all advertising contracts, materials and payments MUST be in by the October 6th deadline.
* Production rates apply to new ads created by the guide designer, with payment due upon order. For an estimate on new ad design, contact Josh Heriot, [email protected]
Write number of units: Check only those that apply:
EBL
20 words or less Complimentary with display ad purchase or $120.
*Production charges apply to revisions. *Both Premium Position ads have bleeds.
Display Ad Rates & Sizes Please check s ize of your order below. . .
Premium Positions
Inside Back Cover (8-1/4w x 10-3/4h)* $3,960 - $3,564
3/4 Back Cover (8-1/4w x 7-3/4h)* $3,960 - $3,564
Full Page (8-1/4w x 10-3/4h) $3,235 - $2,912
3/4 (7-1/4w x 6-11/16h) $2,575 - $2,318
1/2 (7-1/4w x 4-3/8h) $1,860 - $1,674
EBL/Enhanced Business Listing is FREE with ad purchase.
1/4V (3-1/2w x 4-3/8h) $990 - $891
1/4h (7-1/4w x 2-1/16h) $990 - $891
1/8 (3-1/2w x 2-1/16h) (Lake Index Ad) $595 - $536
1/16 (3-1/2w x 15/16h) $335 - $302
EBL (Limit 20 words) $120
Early Bird Pricing in Red
Display Ads
EBL
Check one
# Hotel Rooms ......................... _____
# Cabins ................................. _____
# Tent Camping ....................... _____
# RV Camping ......................... _____
# Seasonal Sites ...................... _____
# B&B Rooms .......................... _____
# Reunion Style Cabins ............. _____
๐ Open Year Round
๐ Pets Welcome
๐ Wi-Fi/Internet
๐ Cable/Satellite
๐ Handicap Accessible
๐ Planned Activities
๐ Swimming Pool
๐ Bicycle Trail Access
๐ ATV Trail Access
๐ Snowmobile Trail Access
๐ Boat/Pontoon Rental
๐ Canoe/Bike/Other Rental
Display Ad Sizes
Full Page
3/4
1/4 H
1/2
1/4 V 1/8
1/16
Specifications for advertiser-provided materials
Ads must be provided in; -Adobe Acrobat (pdf)-Adobe Photoshop (jpg, 100% size, CMYK 300dpi)-Adobe Illustrator (eps)
Provide art on CD, DVD or eMail files to: [email protected]
Production Ad Pricing - Heriot Creative, Josh Heriot New 1/16 - $40 New 1/8 - $60 New 1/4 - $80 New 1/2 - $120 New Full Page - $200 Resize up to 1/2 - $60 Resize down to 1/8, 1/4 - $40 Resize down to 1/16 - $20 Type/index/image swap- no charge Add Images (photo, logo) - $40
Repeat Revise New (Submitted) New (produced by guide designer)
Repeat Revise New
“Enhanced Business Listing” A short description of your business or organization.
