HOW BRANDS INNOVATE TO BECOME MEDIA INCLUDING IN PRINT · 2018-12-17 · Thomas Cook Media &...
22
HOW BRANDS INNOVATE TO BECOME MEDIA – INCLUDING IN PRINT Edward Marr 12 December 2018
Transcript of HOW BRANDS INNOVATE TO BECOME MEDIA INCLUDING IN PRINT · 2018-12-17 · Thomas Cook Media &...
HOW BRANDS INNOVATE TO
BECOME MEDIA –
INCLUDING IN PRINT
Edward Marr12 December 2018
“…Practical Worker more than a sentimental traveller.” Thomas Cook , The Excursionist , 1851
Inspire
Search
Shortlist
Book
Anticipate
Travel There
Enjoy Holiday
Travel Back
Feedback
Customer Journey
MEDIA SALES CAMPAIGN CREATION CAMPAIGN DELIVERY ANALYTICS COMMUNICATION
AND REPORTING
LET’S MAKE YOUR BRAND TRAVEL
