How a Leading Automobile Brand Evolved With a Winning Customer Experience by Hero MINDMINE
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Transcript of How a Leading Automobile Brand Evolved With a Winning Customer Experience by Hero MINDMINE
Case Study
Deliver Transformational
Customer Experience
with Hero CX TM
Case Study
How a leading Automobile
brand evolved with a
Winning Customer Experience?
How a leading Automobile
brand evolved with a
Winning CX?
Case Study Business Challenge
Branding Challenge:
to uniquely differentiate
itself to be the leading
choice for customers in
its category.
Positioning Challenge:
to be the No. 1 player
recognized by customers
by its world class service.
Delivery Challenge:
to train 35000 sales and
10000 service personnel
PAN India.
Customer Obsession
Challenge:
to set an example of
exceptional customer
service across the industry.
Case Study
Conducted behavioral & techno behavioral
trainings in regional languages DELIVERY
Conducted Training Need Identification
and Need Assessment
Customized Content, ensured standardized
trainings across India
ANALYSIS
CREATION
MINDMINE Solution
Case Study
Scale Trained 35,000
Sales & 10,000
Service Personnel
in 1 Year – PAN
India
Satisfied
Customer Reduction in
customer
complaints
& increased
brand loyalty Sustenance
Maintained No.1
position in
customer service
despite
stiff competition
Business Impact
Case Study
