AJGHARANA RHOTEL

THE RAJGHARANA – NEW COLONY NEAR PANCH BATTI M.I ROAD, JAIPUR 302001•Tel.: 91 (0) 141 2377487, 2363217. Mob. 09889000001• Fax: 91 (0)141 236753 Internet website : www.hotelrajgharana.com E-mail: info@rajgharana.com

AWAY FROM HOME YET TRULY AT HOME

THE SERVICE MARKETING MIX

Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development

HOTEL RAJGHARANA

INTRO….Our philosophy veers around providing Quality Service at affordable rates to our esteemed customers and in attending to their requirements and needs. This is achieved through carrying out a constant review and upgrade of the facilities offered at our Hotels. The Raj Gharana chain stands out for operational excellence.

Our major strengths lie in the hotel properties which are positioned at prime locations in key cities. Our business hotels are placed in close proximity to prime commercial and business hubs in the cities, and within comfortable distances from Airports and Railway stations

Welcome to one of the best run Jaipur hotel

“RAJGHARANA” Jaipur is a modern heritage hotel with a budget hotel tariff providing world class Rajasthani style accommodation. Our hotel is highly recommended by Lonely Planet

Run by a group of friends - RAJGHARANA is one of the finest hotels in Jaipur. Built in traditional style, there are beautifully carved balconies, attractive courtyards, open terraces, lovely garden and comfortable rooms with antique furnishings. RAJGHARANA offers unique exotic traditional Rajasthani ambience found only in some of the Hotels in Jaipur.Ranked as one of the best run budget hotels in Jaipur . RAJGHARANA offers guests a pleasant and comfortable home away from home with traditional Rajput hospitality.

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PLACE

Hotel Location

RAJGHARANA - Jaipur Hotel is located in the heart of the city Jaipur, the capital of India's desert state; Rajasthan.

Airports : Jaipur international Airport 15Km 30mnt.Train Stations : Jaipur Junction 3KM 6 minutes.Bus Stand : Sindhi camp 2KM, 4 minutes.Taxis : Limousine service on request.

 

THE RAJGHARANA – NEW COLONY NEAR PANCH BATTI M.I ROAD, JAIPUR 302001•Tel.: 91 (0) 141 2377487, 2363217. Mob. 09889000001 • Fax: 91 (0)141 236753 Internet website : www.hotelrajgharana.com E-mail: info@rajgharana.com

THE RAJGHARANA – NEW COLONY NEAR PANCH BATTI, M.I ROAD, JAIPUR 302001 RAJASTHAN, (INDIA)•Tel.: 91 (0) 141 2377487, 2363217. Mob. 09889000001 • Fax: 91 (0)141 236753 Internet website : www.hotelrajgharana.com E-mail: info@rajgharana.com

BRANCHES OF RAJGHARANA HOTEL

PLACES TO VISIT

Jewellery, textile and handicraft shops

The Hawa Mahal (Wind Palace)

The city palace museum

Amber Palace fort within 10 minutes by car

The Lal Mahal Lake within 5 minutes

The Nahar Lake within Jai Garh Forts within 20 minutes

PHYSICAL EVIDENCE

1. The Raj Gharana hotel was built in 2000 2. It is traditional with modern structures.3. It is well organized with multi cuisine

restaurant.4. It provides comfortable air conditioned

rooms and excellent services.5. Beautiful views from all rooms.6. Rooms and conference hall are well

equipped with modern amenities.

HOTEL RAJGHARANA

7. The hotel brings some tangible aspects of providing service which are as follows: -

lobby Rooms Dinning hall Coffee shop Entertainment Swimming pool Conference hall Outdoor meetings

lobby

Rooms

Dinning hall

Coffee shop

Entertainment

Swimming pool ( Hamam)

Conference hall Or Meeting room

PRODUCT

•Rooms•Restaurant and bar•Marketing room & banquets•Services•Amenities

HOTEL RAJGHARANA

LEVEL OF ACCOMMODATION

Palace Suite (50)• Durbar Mahal (11)• Royal Pavilion (10)• Maharajah’s Pavilion (14)• Shahi Mahal (15)

Suites (10)• Historical Suite (06)• Prestige Suite (04)

Rooms (44)• Superior Royal Room (24)• Heritage Room (20)

Swapna Mahal Restaurant (Multicuisine)Open from 7:00am to 11:00pm

Restaurant & bar

shikarbadi (the bar)Open From 11:am to 11:00pm

Marketing room

Banquets

ServicesHotel Services

▫ Doctor on Call ▫ Car Rental ▫ Air Ticketing▫ Railway Reservation ▫ Bus Reservation ▫ Airline Ticket Reconfirmation ▫ Tailor made tours and safaris ▫ Hotel Reservations in India ▫ Car and minibus rental▫ Local site-seeing 24 Hours private parking

ROOM SERVICES

•Free safe deposit lockers•Laundry / Dry cleaning•Purified water supply•24 hrs fax/Internet

 BUSINESS SERVICES • Audio Visual Equipment Available • Multimedia LCD/projector • Overhead projector • Slide projector • Built in screen • Wi Fi • Flip charts • Photocopier • Cellular phones • Internet and email access • Dedicated fax machines • Colour printer •Meeting facilities

AMENITIES HOTEL AMENITIES

•Travel Desk•24-hour front desk•24-hour room service•Air conditioning•Conference facilities•Laundry•Parking•Banquet Room

Marionette/puppet Show Bhopa (FolkInstrumentalist),

Bansuri Wala (TheFlutist),

Home theatre, Palmist,

Desert & Baggi safari.

ACTIVITIES ENTERTAINMENT

Health

Hamam (The swimming pool)

Fitness Center

Prakriti (Spa)

Other services &Facilities

PRICE

Price sensitive client are incentivized to book early, outside of our regular booking window. By the time non-price sensitive consumers start shopping and making reservations, we already have built a healthy base.We have to manage price sensitivity and focus structure more effectively. We also have to teach consumers to book early if they want a deal. Start selling from lower rates and keep increasing the rates until the arrival date, in order to reach a larger clientele base.

HOTEL RAJGHARANA

Room (Single INR 1600/-   Double INR 1800/-)Twin or Double Bed, Air-conditioning, Direct Cable TV, Wifi, European style bathroom, Hair Dryer, Direct Dial Telephone, Room Service.

Palace Suite (Per Suite INR 4000/-)Twin or Double Bed Large size rooms Mostly with private balcony, Air-conditioning, Exclusive Rajasthani Decor, Quality linen and curtains, Beautiful Miniature Paintings, Traditional style Lamps, Study Desks, Direct Cable TV, Wifi, Large European style bathroom with Tub, Hair Dryer, Safe, Direct Dial Telephone, Room Service.

Suites (Single INR 2400/-    Double INR 2800/-)Twin or Double Bed, Air-conditioning, Rajasthani Decor, Beautiful Lamps, Mostly with private balcony, Study Desks, Direct Cable TV, Wifi, European style bathroom, Hair Dryer, Safe, Direct Dial Telephone, Room Service.

Extra Person / Bed (INR 600/-) Inclusions:# Above packages are inclusive of use of swimming pool & game room. # Holiday activities.

Notes:# Above rates are inclusive of all taxes. # Extra child charges @Rs.2000/-. # Extra adult charges @Rs.2500/-. # Service tax 5.15% would be applied. # Above rates are not valid during long weekend & festive season.

 

Mode of

payment

Cash payment

Online payment

Credit Cards

PROCESS

1. Booking process

a. By phone, online or at desk2. Pick up facility3. Check in4.Cleaning process5. Wake up call 6. Food 7. Check-out process

HOTEL RAJGHARANA

BOOKING PROCESS

BY ONLINE……website: www.hotelrajgharana.com E-mail: info@hotelrajgharana.com

BY PHONE…

Tel. 91(0) 141

2377487,236321

7.

Mob.0988900000

1

We offer a free pickup on arrival to Jaipur from the bus stand and the railway station. Use our contact form to request a pickup.

Check inCheck out

PEOPLE

In recognition of the fact that our people constitute the most precious resource, we offer our staff at all levels, a stimulating work culture that empowers people, inculcates team building, encourages new ideas and motivates performance

HOTEL RAJGHARANA

CUSTOMEREMPLOYEES-A.HUMAN RESOURCE DEPARTMENT B.ACCOUNTS DEPARTMENT C.FOOD DEPARTMENT D.SAFETY & SECURITY DEPARTMENT E.HOUSE KEEPING DEPARTMENT

TRAINING

PROGRAMME

PROMOTION

An effective communication campaign for creating awareness and persuading customer to visit & staying the hotel is necessary in the light of severe competition.•Advertising•available offers•Publicity•Special events•Sponsoring events etc

HOTEL RAJGHARANA

Advertisements

Print media

Newspaper

Magazines

Broadcasting

Radio

Internet

Outdoor

Hoardings

Transit Ad

OUR HOARDING

conclusioncompetitors……Our major strengths lie in the hotel properties which are positioned at prime locations in key cities. Our business hotels are placed in close proximity to prime commercial and business hubs in the cities, and within comfortable distances from Airports and Railway stations.

We have retained our competitiveness through a vigorous plan of controlling capital and operating costs, and by takeover and turning around of hotel units. Our Internal processes, systems for designing, constructing and operating our hotels, combined with our extensive marketing and sales network which has built up a large base of corporate clients, provides us with the required competitive advantage to deal with the market competition.