Hospitality and Tourism Industry 1

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    Hospitality Mgt. and tourismindustry

    Presented by:

    Amit swami

    M.B.A 1st year

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    Hospitality mgt:-

    Hospitality mgt. is the acadmicstudy of the hospitality industry.

    Hospitality mgt. studies providea focus on mgt. of hospitalityoperation include hotel,resturant, amusement parkmarketing organization ,countryclubs, and related industry.

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    Why People Choose to Study

    Hospitality Management:-

    They have experience in theindustry and want to continuegrowing and changing with the

    industry.

    They are interested in thehospitality industry.

    They have ambition and knowthat they can grow as aprofessional in the industry.

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    Main Objectives of theHospitality Manager:-

    Make the guest feel welcomed

    Make sure things (products &

    services) work for the guest

    Make sure the operation continuesto provide service and make a

    profitLets explore each objectiveindividually...

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    Make The Guests FeelWelcome!

    This requires show a friendlymanner on your part toward theguest and an atmosphere ofliberality and good will among the

    people who work with you in servingthe guest.Here liberality and good willmeans-

    Liberality: means generosity orbroad-mindednessGood Will: means willingness tohelp others

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    Make Things Work For TheGuests

    A hospitality system requires alot of work and the manager

    must see that it is done properlyand maintained at all times.

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    Make sure the operationcontinues to provide service andmake a profit.

    As a manager, the key toachieving this objective lies inachieving a controlled profitableoperation.

    A good term to describe this

    management concern isconformance to budget.

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    Brief Summary of Managements

    Role in the Hospitality Industry:-

    Simply stated, these objectivessuggest that managers must beable to relate successfully to

    employees and guests, directthe work of their operation, andachieve operating goals within a

    budget - that is, to run aproductive operation withincertain constraints

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    TOURISM INDUSTRY:-

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    Definition of Tourism:-

    Tourism may be defined as theprocesses, and outcomesarising from the relationshipsand the interactions amongtourists, tourism suppliers, hostgovernments,host communities, and

    surrounding environments thatare involved in the attractingand hosting of visitors.

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    The tourism industry in Indiagenerated about US$100 billion in

    2008 and that is expected to increaseto US$ 275.5 billion by 2018 at a9.4% annual growth.

    According to World Travel and

    Tourism, tourism in India had thehighest 10-year growth potential. TheTravel & Tourism CompetitivenessReport 2007 ranked tourism in India6th in terms of price competitiveness

    but 39th in terms of safety andsecurity.

    Tourism Industry in India:-

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    According to the Tourism SatelliteAccounting (TSA) research, travel

    and tourism is expected to contribute6.1 per cent to India's national grossdomestic product (GDP) and providealmost 40 million jobs by 2018.

    Foreign tourist arrivals during theperiod JanuaryOctober 2008

    increased by 370,000 to 4.32 millionas compared to 3.95 million duringthe corresponding period of 2007

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    Andhra pradesh, uttar pradesh,tamil nadu, karnataka, and

    rajasthan are the leading tourisumdestination

    In india a policy is built aroundthe 7-S Mantra ofSwaagat (welcome), Soochanaa(information), Suvidhaa(facilitation), Surakshaa (security),

    Sahyog (cooperation), Sanrachna(infrastructure) and Safaai(cleanliness).

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    Benefits of Tourism - Economic

    Provides employment opportunities

    Generates foreign exchange

    Increases Incomes

    Increases GNP

    Can be built on existinginfrastructure

    Develops an infrastructure that willalso help stimulate local commerceand industry

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    Benefits of Tourism - Social

    Broadens educational and culturalhorizons.

    Improves quality of life - higher

    incomes and improved standardsof living.

    Justifies environmental protectionand improvement.

    Provides tourist and recreationalfacilities that may be used bya local population.

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    Why it is a current issue

    The Indian Hospitality sector isexpected to show a healthy growth inthe medium term.

    Favorable Government policies,

    impending 2010 Commonwealthgames, 2011 Cricket World Cup andother international events, will be themajor drivers for the growth.

    By 2020, the Government of Indiaexpects travel and tourism tocontribute Rs 8,500 billion to GDP,almost four times the value in 2005.

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    THANK YOU