A Nightmare On Elm Street

• Cinematography- There is a use of mid shots and close ups to show the expression of the characters. It also allows you to see the details such as the person’s eye. It also shows extreme close ups to show the horror and to create a idea of chaos as the consumer cannot fully see what they are watching.

• Editing- There has been as use of type writing to show the audience who the director is for example. The cuts between each shot is very fast paced as to create tension on what is going to happen next. There is also a use of fade outs so the images go black which is the colour associated with horror.

• Sound- Non diegetic music plays throughout the trailer which sounds like children singing a nursery rhyme, this is done to create an eerie feel and to build the tension. The key action parts of the trailer that are designed to make the audience jump use louder non diegetic sound to emphasise the action.

• Mise En Scene- Use of dark and low lighting is used throughout to show the horror genre. There is also the use of fire to show that the film is full of action which connotes with the horror genre.

Paranormal Activity 4

• Cinematography- The cameras chosen to film has been done by home video cameras

to create a more realistic look to the film. The hand held camera gives us a distorted

look during some shots within the trailer which shows a chaotic feel to the trailer

which emphasises the horror genre. There are also flashbacks and over the shoulder

point of view shots to give the audience an insight into the trailer.

• Editing- Each shot has been edited to give a sort of fuzzy and distorted feel to give a

chaotic atmosphere which connotes with the horror genre. There are also motivated

cuts which links back with previous films which shows synergy.

• Sound- There are voiceovers which has been edited and distorted which gives a

nervous atmosphere which adds to the typical horror genre feel. The non diegetic

sound of the broken up film camera is used to create suspense on what happens next.

• Mise En Scene- The overall feel of the trailer is very dark, light is also used to

emphasise the scary aspects within the trailer. The use of everyday clothes and home

cameras makes it seem very realistic makes the audience believe that this could

happen to them in their own home.

The Woman In Black

• Cinematography- The trailer starts with an establishing shot in order for the audience to know where the scene is being set. The room is old, tattered and destroyed which creates and eerie look which follows the horror genre. There are close ups and mid shots in order to show the characters expressions. There are low angles on the old house in order to show how haunted it is.

• Editing- There are transitions used such as fade outs which leaves a black screen which is typical of a horror trailer. Motivated cuts are used from the words of ‘house’ and ‘woman’ and then cut to those characters to show the audience who they are. There are short takes throughout to show the fast pace of the film which speeds up the tension and suspense.

• Sound- Children and nursery rhyme are usually used in horror trailers to create a scary feel to show the genre of the film. The non diegetic sound of children's toys is constant throughout to create tension but cuts out when the screen goes black.

• Mise En Scene- The overall mise en scene of the horror trailer is old, dark and death which are all common features of the horror genre. The Christ's cross is also an important part of the trailer which is also a typical convention of a horror trailer which creates a scary location to emphasise the plot.