Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK...

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TRUE BEAUTY STARTS FROM WITHIN

Transcript of Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK...

Page 1: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

TRUE BEAUTY STARTS FROM WITHIN

Page 2: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ THE BRAND

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PRESENT

A BREAKTHROUGH FOR THE SKINCARE CATEGORY

– A NEW, INNOVATIVE

NUTRICOSMETIC BRAND

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WORKING TOGETHER TO SHAPE

THE FUTURE OF SKINCARE

TWO MARKET-LEADING BRANDS

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/ INTRODUCING NUTRICOSMETICS

Page 6: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

Nutricosmetics are dietary supplements that support the function and the structure of the skin. Nutricosmetics belong to a new category – beauty products that work from within to improve the external appearance of the skin. Nutricosmetics represent a high-potential market segment – situated at the juncture between skincare and food supplements.

/ WHAT ARE NUTRICOSMETICS?

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2009 2014 CAGR 2009-2014

Germany / Fastest-growing area of dietary supplements market.

CAGR

4.9% Ukraine / Second-largest area of dietary supplements market.

19.2% GROWTH

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/ DIETARY SUPPLEMENTS MARKET – BEAUTY SEGMENT

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/ SKIN – A REFLECTION OF NATURAL BEAUTY

“My skin is the truest reflection of my natural beauty. Skin shows to the outside world how my body feels on the inside… Like everyone, I want to enhance my external appearance and conceal visible imperfections. But this isn’t the whole story – what I really want for my whole body is to feel good. When I feel good and confident about myself, my skin looks great.”

Page 9: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ SKIN – A REFLECTION OF NATURAL BEAUTY

What do I mean by “great-looking skin”? I want elasticity, firmness and radiance that shine from within. But to really feel better and achieve great-looking skin, I need to go deeper – I need to help my skin from within. The answer is TRUVIVITY BY NUTRILITE™.

Page 10: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ INTRODUCING THE PRODUCTS

Page 11: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ TRUVIVITY BY NUTRILITE™ The TRUVIVITY BY NUTRILITE™ brand presents its two first products in the Nutricosmetics category. Together, they represent a perfectly integrated beauty solution that helps reveal a captivating radiance from beneath the surface of skin.

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• Both women and men between 25 above

• Defines skin appearance – based on individual style,

personality and lifestyle

• Aspires to flawless beauty for confidence and life success

• Always looking for new ways to enhance and protect her or

his beauty

/TARGET AUDIENCE

Page 13: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ BEAUTY POWDER DRINK day

Completes your daily beauty regimen and delivers the nutrients that support skin health and reduce fatigue during the day.

Page 14: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ BEAUTY SUPPLEMENT

Delivers the nutrients that help relieve skin from oxidative stress and enhance the benefits of the natural restorative sleep cycle.

night

Page 15: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

*PhytoInfuse™ Complex is patented for its use in

TRUVIVITY BY NUTRILITE™ ,

Patent #7,348,034B2 United States

/ UNIQUE PHYTOINFUSE™ COMPLEX*

A TRIO OF ACTION: WOLFBERRY EXTRACT, CHEROKEE ROSEHIP, GRAPE SEED EXTRACT Grape seed extract, rosehip extract and vitamin C help to protect body’s cells against free radicals.

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/ PHYTOCERAMIDE COMPLEX*

WHEAT CERAMIDES: Ceramosides are natural gluten-free plant ceramides from whole grain wheat.

*PhytoCeramide Complex is patented as Ceramosides™

by EPI France - Patent #2,779,646 France

Page 17: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ PRODUCTS

BEAUTY POWDER DRINK

TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily, BEAUTY POWDER DRINK provides a refreshing mix of nutrients that support skin health and contribute to the reduction of tiredness and fatigue.

Page 18: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ PRODUCTS

BEAUTY SUPPLEMENT TRUVIVITY BY NUTRILITE™ BEAUTY SUPPLEMENT delivers various nutrients and the patented PhytoCeramide and PhytoInfuse™ Complexes. Taken at night, the BEAUTY SUPPLEMENT helps relieve skin from oxidative stress*, complementing the natural restorative sleep cycle, and leaving you to wake up with skin that looks and feels refreshed and revitalised.

* Oxidative stress arises from, for example, environmental impact

(ozone, pollution, sunlight etc.), the metabolism (free radicals) or

stress.

Page 19: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ SKIN – THE INSIDE STORY

Page 20: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ SKIN STRUCTURE – THE LAYERS

TRUVIVITY BY NUTRILITE™ products work from within to support the health and structure of the dermis so that the epidermis appears more radiant and luminous.

SKIN STRUCTURE

EPIDERMIS

AND DERMIS

Epidermis –

the outer layer

Dermis –

the inner layer

Page 21: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ THE IMPORTANCE OF COLLAGEN AND ELASTIN TO THE DERMIS AND EPIDERMIS Normal, healthy skin contains collagen and elastin that are strong,

orderly and stretchy. These stretchy fibres are embedded in the jelly-like water-binding hyaluronic acid complex.

TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK and BEAUTY SUPPLEMENT contain Vitamin C, which contributes to normal collagen formation.

Protocollagen subunit

Triplex helix / collagen fibril

Collagen fibre/ collagen bundle

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/ THE IMPORTANCE OF COLLAGEN TO THE WAY SKIN LOOKS

Epidermis –

the outer layer

Dermis –

the inner layer

Damaged skin Masses of tangled, degraded elastic fibres and an inability to store hyaluronic acid and water.

Aged, protected skin Fibres are moderately thickened, well aligned and retain a normal appearance. Skin is better able to retain hyaluronic acid and water.

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Page 23: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ TRUVIVITY BY NUTRILITE™ IS:

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An innovative partnership between NUTRILITE™ and ARTISTRY™ The key to a captivating new level of healthy-looking, luminous skin. A partnership that innovates and brings you patented key ingredients – the PhytoInfuse™ and PhytoCeramide Complexes.

Page 24: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK

day

Order No. 119405 Net quantity / 1 stick (8.2 g)

Add to cart

Page 25: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ TRUVIVITY BY NUTRILITE™ BEAUTY SUPPLEMENT

night

Order No. 119407 Net quantity / 2 tablets (1 g)

Add to cart

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/ TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK and BEAUTY SUPPLEMENT BUNDLE

night

Order No: 271916

Add to cart

day

Experience true beauty from within and save 10% with a permanent bundle SKU that includes TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK and BEAUTY SUPPLEMENT.

Page 27: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,

/ TRUE BEAUTY STARTS FROM WITHIN

Page 28: Homepage | Amway - TRUE BEAUTY STARTS FROM WITHIN...TRUVIVITY BY NUTRILITE™ BEAUTY POWDER DRINK delivers Vitamin C, Zinc and the patented PhytoCeramide Complex. Taken once daily,