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Topic - A famous company

Hello everyone, we are group 3. Let me introduce our group: My name is Dung .This is

Trung Dung(TD), Anh Dung(AD), Duyen and Hanh.

Now, we are pleasant to talk about topic " a famous company". We chose a mobile

phone company. We are going to play a situation in which: firstly, we'll give you some

basic information about company. Then we'll talk aboutthe development of the

company. After that, we introduce logos, the product line and its application.

AndFinally, we'll mention the company's strategy.

Let wait and see what's company referred to.

Conversation

AD: Good morning TD. Have a good day!

TD: Hi AD,you too.

AD: Oh! Did you bought a new phone? Let me see.

TD: OK, I bought it yesterday,Nokia C5.

AD: Wow,what a modern phone you have, how much is it?

TD: $200.

AD: Uh. You know,Ill have a english discussion in next week,our topic is A famous

company and we chose Nokia Corporation.

TD: Really? Im a fan of Nokia,I love their

products.

AD: Can you tell me something about Nokia?

TD: Of course, Nokia Corporation is a Finnishmultinational communications corporation

that is headquartered in Keilaniemi, Espoo, a

city neighbouring Finland's capital Helsinki.

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http://en.wikipedia.org/wiki/Multinational_corporationhttp://en.wikipedia.org/wiki/Keilaniemihttp://en.wikipedia.org/wiki/Espoohttp://en.wikipedia.org/wiki/Helsinkihttp://en.wikipedia.org/wiki/Multinational_corporationhttp://en.wikipedia.org/wiki/Keilaniemihttp://en.wikipedia.org/wiki/Espoohttp://en.wikipedia.org/wiki/Helsinki

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Topic - A famous company

AD: What else ?

TD: And Nokia is engaged in the manufacturing of mobile devices and in converging

Internet and communications industries, with over 132,000 employees in 120 countries,

sales in more than 150 countries.

AD: Wow! Amazing! Who is the founder of Nokia

Corporation?

TD: Fredrik Idestam and Leo Mechelin, co-founder of

Nokia

AD: Exactely!

Hanh : Good morning AD,TD.

TD: Hello Hanh,Duyen,Dung

AD: Hey Duyen. Have you completed your english mission ? Can you tell we what you

have got?

Duyen: Certainly, I have just finished it.

Dung: Your mission is Nokia revenue and theirmarket share. Right?

Duyen: Right. The global annual revenue of over 42 billion and operating profit of 2

billion as of 2010. It is the world's largest manufacturer of mobile phones: its global

device market share was 23% in the second quarter 2011.

Hanh: Keep on!

Duyen: The Nokia brand, valued at $29.5 billion, is listed as the eighth most valuable

global brand in the Interbrand/BusinessWeekBest Global Brands list of 2010 It is the

number one brand in Asia as of 2007 and Europe as of 2009.

Dung: Well done ! And AD What about you?

AD: Yes, Ive just completed it, too. (AD take papers and talk about logos of Nokia)

Fredrik

Idestam,

founder of

Nokia.

Statesman Leo

Mechelin, co-

founder of

Nokia.

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http://en.wikipedia.org/wiki/Fredrik_Idestamhttp://en.wikipedia.org/wiki/Leo_Mechelinhttp://en.wikipedia.org/wiki/Market_sharehttp://en.wikipedia.org/wiki/Market_sharehttp://en.wikipedia.org/wiki/Interbrandhttp://en.wikipedia.org/wiki/BusinessWeekhttp://en.wikipedia.org/wiki/Fredrik_Idestamhttp://en.wikipedia.org/wiki/Fredrik_Idestamhttp://en.wikipedia.org/wiki/Leo_Mechelinhttp://en.wikipedia.org/wiki/Leo_Mechelinhttp://en.wikipedia.org/wiki/File:Leo_Mechelin_(cropped).pnghttp://en.wikipedia.org/wiki/File:Fredrik_Idestam.pnghttp://en.wikipedia.org/wiki/Fredrik_Idestamhttp://en.wikipedia.org/wiki/Fredrik_Idestamhttp://en.wikipedia.org/wiki/Leo_Mechelinhttp://en.wikipedia.org/wiki/Leo_Mechelinhttp://en.wikipedia.org/wiki/Fredrik_Idestamhttp://en.wikipedia.org/wiki/Leo_Mechelinhttp://en.wikipedia.org/wiki/Market_sharehttp://en.wikipedia.org/wiki/Market_sharehttp://en.wikipedia.org/wiki/Interbrandhttp://en.wikipedia.org/wiki/BusinessWeek

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Topic - A famous company

Logos

Past

Nokia Company logo. Founded in Tamperein 1865, incorporated inNokia in

1871

The brand logo ofFinnish Rubber Works, founded in Helsinki in 1898.

Logo from 1965 to 1966.

The Nokia Corporation "arrows" logo, used before the "Connecting People"logo.

Nokia introduced its"Connecting People"advertising slogan, coined by Ove

Strandberg and used since 1992

This earlier version of the slogan used Times Roman SC (Small Caps) font.

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http://en.wikipedia.org/wiki/Tamperehttp://en.wikipedia.org/wiki/Nokia,_Finlandhttp://en.wikipedia.org/wiki/Nokian_Footwearhttp://en.wikipedia.org/wiki/Nokian_Footwearhttp://en.wikipedia.org/wiki/Helsinkihttp://en.wikipedia.org/wiki/Advertising_sloganhttp://en.wikipedia.org/wiki/Times_Romanhttp://en.wikipedia.org/wiki/File:Nokia_Connecting_People.svghttp://en.wikipedia.org/wiki/File:Nokia_arrows_logo.svghttp://en.wikipedia.org/wiki/File:Finnish_Rubber_Works_%28Nokia%29_logo_1965.svghttp://en.wikipedia.org/wiki/File:Nokia_logo_%281865%29.svghttp://en.wikipedia.org/wiki/Tamperehttp://en.wikipedia.org/wiki/Nokia,_Finlandhttp://en.wikipedia.org/wiki/Nokian_Footwearhttp://en.wikipedia.org/wiki/Helsinkihttp://en.wikipedia.org/wiki/Advertising_sloganhttp://en.wikipedia.org/wiki/Times_Roman

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Topic - A famous company

Present

Nokia's current logo used since 2006,with the redesigned"Connecting

People"slogan.

This slogan uses Nokia's proprietary 'Nokia Sans' font, designed by Erik

Spiekermann

Nokia Siemens Networkslogo. Founded in 2007.

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http://en.wikipedia.org/wiki/Erik_Spiekermannhttp://en.wikipedia.org/wiki/Erik_Spiekermannhttp://en.wikipedia.org/wiki/Nokia_Siemens_Networkshttp://en.wikipedia.org/wiki/File:Nokia_Siemens_Networks_logo.svghttp://en.wikipedia.org/wiki/File:Nokian_logo.svghttp://en.wikipedia.org/wiki/Erik_Spiekermannhttp://en.wikipedia.org/wiki/Erik_Spiekermannhttp://en.wikipedia.org/wiki/Nokia_Siemens_Networks

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Topic - A famous company

Dung: Oh,Great! And Hanh, your mission is Nokias Products ?

Hanh: Yes. I have finished too. Therere 5 main series of Nokia, include: Nokia E series,

Nseries, C series, X series and T series.

Duyen : Can you tell me more?

Hanh: OK. The Nokia Eseries consists of business-oriented smartphones, for ex: E70,

E71, E72

Nokia Nseries is a product family that includes multimedia smartphones. Theseare mobile devices supporting digital multimedia services such as music playback, videocapture, photography, mobile gaming, Internet and more. For Ex: Nokia N72, N8

Nokia Xseries is targeted at a younger audience..It succeeded the NokiaXpressMusicbrand of phones.

Nokia Cseries is what Nokia calls their "core" range of products, offeringdifferent phones from low-end to high-end to target certain markets.For ex: Nokia C5 ,C700

And Nokia T series is a Chinese exclusive line-up of phones, specifically made tocater services offered in China

Dung: And your C5 is belong to Nokia C series. (talk to TD)

AD: Hey TD, your phone has OVI. Wow! it's very exciting.

Duyen: Oh, Really?

TD: Yes, You can also update your Facebook status easily and share your location with

Ovi Maps 3.0.

Hanh: OVI? What is it?

TD: Oh, you dont know anything about OVI. Its one of Online services of Nokia.

Centered on Ovi.com, it is marketed as a "personal dashboard" where users can sharephotos with friends, download music, maps andgames directly to their phones and access third-party services like Yahoo's Flickrphoto site.

Duyen: How many online services of Nokia?

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http://en.wikipedia.org/wiki/Multimediahttp://en.wikipedia.org/wiki/Smartphonehttp://en.wikipedia.org/wiki/Internethttp://en.wikipedia.org/wiki/Nokia_XpressMusichttp://en.wikipedia.org/wiki/Nokia_XpressMusichttp://en.wikipedia.org/wiki/Flickrhttp://en.wikipedia.org/wiki/Multimediahttp://en.wikipedia.org/wiki/Smartphonehttp://en.wikipedia.org/wiki/Internethttp://en.wikipedia.org/wiki/Nokia_XpressMusichttp://en.wikipedia.org/wiki/Nokia_XpressMusichttp://en.wikipedia.org/wiki/Flickr

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Topic - A famous company

TD: Well, At this time Nokia has 5 online services : OVI, My Nokia, Comes With

Music, Nokia Messaging,mobi and the Mobile Web. But OVI is most popular.

Hanh: Ah, We have a part too. that is the strategy of Nokia.

Dung: That's my mission. Uhm, As Nokia announced on 11th February 2011, a

common strategy across the Nokia product is to create great mobile phone

for users, for many different consumer segments.

TD : Oh,I am crazy about using Symbian software , could you tell me more about the

support of Nokia for the Symbian software ?.

Dung: Ah, Nokia has continued to support for the Symbian software until 2016. The

Latest updated version of Symbian is Symbian Anna, gives consumers a new interface,

improved browser, improved mapping applications and higher security.

Duyen: And I know that Nokia is exploring technology to bring better phones. For

example, Nokia N9 which Nokia has recently announced , is a first smart phone touch

full screen, no keyboard.

Dung: uhm. And In the next time, Nokia will also continue introduce product lines based

on the improved Symbian operating system. Such as the Nokia 500 - a product will

expand categories for the smartphone market with attractive prices while ensuring

quality.

TD: Wow. your group have prepared well and ready for their presentation.Good luck!

AD: Thank you.

We have just completed our situation. Thank you for listenning. And Have you any

question ?

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