By Amal Ahmed.MAGAZINES.

1663-German Erbauliche Monaths Unterredungen. ( Edifying Monthly Discussions.)

-The term magazine had not yet come to be.-This was the first ever publication that could be considered a

“magazine” for today.-This was a literary and philosophical work targeted towards an

intellectual audience.-“The name “magazine” appeared in the year 1731 with the

occurrence of the Gentleman’s Magazine. The name magazine, which comes from the Arabic word which means the warehouse, and was used for describing the place which deposits large quantity of

various goods, while the analogy used to describe a book that contained many useful information for travelers and sailors.”-http://www.magazinedesigning.com/history-of-the-magazines/

HOW IT ALL BEGAN…..

-GENERALLY GLOSSY IN APPEARANCE/MATERIAL-AIMED AT THE GENERAL

PUBLIC-OFTEN FOR CASUAL

READING-CAN BE FOUND AT

BOOKSTORES,NEWSSTANDS, ETC.

CONSUMER MAGAZINES

-ALSO KNOWN AS:-Trade journal

-Professional magazine-Trade rag

-THE TARGET AUDIENCE ARE PEOPLE WHO ARE

WORKING AN INDUSTRY OR A PARTICULAR TRADE.

TRADE MAGAZINES

-ORGANIZED BY AN ORGANIZATIONS

-MADE FOR/TARGETED TO THEIR EMPLOYEES

-GENERALLY DEALING WITH SUBJECTS RELATED

TO THE ORGANIZATION

IN-HOUSE MAGAZINES

MEN’s WOMEN’s

GENRES

LIFESTYLE/FITNESS SPORTS

GENRES

FASHION GOSSIP

GENRES

HOME MUSIC/ENTERTAINMENT

GENRES

IT’S 2016 and this is the cyber century. Computers and other technological devices have taken over the world. The hype that magazines once had has and is decreasing as all news, information, gossip, etc can be found online. To cope with this, many magazines have created digital platforms for themselves. For example, many magazines have their own apps that can be downloaded and issues that can be bought and read online. Some have even created YouTube channels, etc. where they provide their service instead of

hard copies.

THE POSITION OF MAGAZINES IN TODAY ‘S

SOCIETY.