History and evolution of digital marketing
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Transcript of History and evolution of digital marketing
![Page 1: History and evolution of digital marketing](https://reader035.fdocuments.us/reader035/viewer/2022062900/58e557d11a28ab5b778b5115/html5/thumbnails/1.jpg)
History and Evolution of DIGITAL MARKETING
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Term "Digital Marketing' first used
Launch of 'Archie' first search engine
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First clickable web-ad banner
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Launch of Yahoo
First e-commerce transaction, over Net market
And
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Launch of smaller search engines
likes HotBot
Looksmart and
Alexa
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launch of first social media site, SixDegrees.com
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Birth of Google
Microsoft launches MSN
Yahoo! launches Yahoo! web search
www.yahoo.com
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Internet bubble bursts
SixDegrees.com shutdown
Smaller search engines wiped out
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First mobile marketing campaign (Universal Music)
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Launch of LinkedIn
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Word-Press released
Launch of myspace
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Gmail launches
Google goes public
Facebook goes live
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Launch of YouTube
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Microsoft launches MS Live Search
Twitter Launches
Amazon's e-commerce sales cross $10 billion
Split testing in marketing
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Launch of Tumblr
Web streaming service Hulu founded
iPhone launches
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China overtakes US in number of internet users
Spotify launches
Groupon goes live goes live
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Google launches Instant for real time search engine results
Google's Affiliate Network shutdown
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Google Buzz Launches
WhatsApp Launches
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Google Buzz shutdown
Launch of Google+ and Google Panda
Web use overtakes figures for TV viewership among youth
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Social Media budgets up 64%
Google knowledge Graph launched
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Yahoo! acquires Tumblr
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Mobile excèdes PC internet usage
Facebook Messenger app, tailored as on LinkedIn, iWatch and Facebook's Look Back launched
Facebook acquires WhatsApp
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Snap chat launches 'Discover' feature
The rise of predictive analytics, wearable tech and Content Marketing Facebook launches 'Instant Articles'.
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ARE YOU UNDERSTAND
HISTORY AND
EVOLUTION OF “DIGITAL
MARKETING”
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We are one of the Best
DIGITAL MARKETING COMPANY
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Iperi Digi - Digital Marketing
Company
Chennai - 600090.
Mobile: +91 9176916754www.iperidigi.com