Hiring and Recruiting Talent

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Executives & Impact Players Presented by:

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Kristina McDougall of Laudi Group / Red Canary presented at the Guelph Technology Economy conference on Hiring and Recruiting Talent.

Transcript of Hiring and Recruiting Talent

Page 1: Hiring and Recruiting Talent

Executives &

Impact Players

Presented by:

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The Best 20%

Job Industry

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The Best 20%

Job Industry

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Listen up, I have a job to Tweet about!

you!

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I’m a Rare Bird!

Product = Job OpportunityProduct = Job Opportunity

There are Few Great ProspectsThere are Few Great Prospects

Best Prospects are not Actively ShoppingBest Prospects are not Actively Shopping

There are lots of Competing Products & MessagesThere are lots of Competing Products & Messages

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Here I am!

Understand your ProspectsUnderstand your Prospects

•Where are they?Where are they?

•Who are they?Who are they?

•What is important to them?What is important to them?

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I want to be a high-flyer!

Define/Design a Great JobDefine/Design a Great Job

•What makes your Company great?What makes your Company great?

•Why does your current team love about their work?Why does your current team love about their work?

•What is it about this job that will Inspire?What is it about this job that will Inspire?

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Now you have my attention!

Craft and Opportunity DescriptionCraft and Opportunity Description

•It’s not about QualificationsIt’s not about Qualifications

•What’s in it for ThemWhat’s in it for Them

•Be SpecificBe Specific

What will they do & Why does it matterWhat will they do & Why does it matter

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Now you’re flying where

the birds are!

Target your Message and SellTarget your Message and Sell

•Build and use a NetworkBuild and use a Network

•Talk to PeopleTalk to People

•Be Selective when AdvertisingBe Selective when Advertising

•Make it Everyone’s JobMake it Everyone’s Job

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Thanks for coming!!

Presented by: