Higher Ed XML Initiative Update January ISM, 2012 v4HBP COMPANY CONFIDENTIAL.
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Transcript of Higher Ed XML Initiative Update January ISM, 2012 v4HBP COMPANY CONFIDENTIAL.
Higher Ed XML Initiative Update
January ISM, 2012
v4 HBP COMPANY CONFIDENTIAL
Timeline and GoalsStill working on a 4-phase project
1. Define current world options (PDFs on tablets – done)2. Mobile-ize HBE website3. Deliver ‘classic’ cases/products online & tablet-ready4. Enhance products & pedagogy
FY12• Focusing on phase 2 (website enhanced for mobile) and “building the
machine” for phase 3 (delivering online/tablet files) – that is the PMP pledge
• Not pledging to convert entire backlist yet – that will go into FY13• The revamping of the Operations team workflow/systems is the primary
challenge for this year
Why?PHASE OBJECTIVE TARGET AUDIENCE BIZ OBJECTIVE
1 Enhance current understanding of potential of PDFs on tablets
Tablet users User expectationsParity w/ competitors/partners
2 Mobile-ize HBE Website Tablet and potentially phone users
User expectationsParity w/ competitors/partnersEnhanced delivery & DRM
3 Classic Cases/Products Online & TabletEPUB on site (B2C) Tablet users Parity w/ competitors/partners
Enhanced delivery & DRMUser expectationsFoundation for product evolution
HTML on site (B2C) • Potentially all users (experience-based pricing)• IP-challenged users
Enhanced delivery & DRMUser expectationsFoundation for product evolution
EPUB for B2B Tablet users Parity w/ competitors/partnersEnhanced delivery & DRMUser expectationsTraversing barriers to entry
4 Enhanced Products & Pedagogy All users Product evolutionUser expectations
Project TeamsWorkflow / Systems Team
• This is a HE/Enterprise IT team that redefines how HE Operations works as well as enhances the systems that support their work
• Currently have high-level workflow and developing business requirements for Enterprise IT
• Also working with HBS on revisions to Case Template
Product Definition Team• This is the team that defines the components of our EPUB and HTML files (how
tables of contents and footnotes/endnotes are handled, etc)
HBE Delivery Team – Web• This is the team that will “mobile-ize” the HBE website and then build the
mechanisms to deliver online (HTML) products
HBE Delivery Team – App• This is the team that will figure out if we need a “coursepack app” channel to get
files more easily onto tablet devices
Questions?