Heuristic Evaluation of MWSU Website

HEURISTIC EVALUATION

MWSU WEBSITE

Use Infuse Elliot Bruns

Curtis Lauterbach

Malcolm Jackson

Negar Khalandi

POINTS OF DISCUSSION

1. Evaluation Goals

2. Evaluation Methodology

3. Summary of Findings

4. Opportunities for Improvement and Recommendations

• Global

• Local

5. Well Done

6. Conclusion

2 ELLIOT LAUTERBACH JACKSON KHALANDI

EVALUATION GOALS

Route questions about programs to the appropriate contacts

Admissions Office and Financial Aid

• Reduce calls/emails to the admissions office about requirements

• Provide online resources/assistance to students who need to relocate

• Reduce calls/emails to the financial aid office about available loans

MAS Human Factors and Usability Testing program

• Promote our MAS Human Factors and Usability Testing program

• Promote benefits of taking MAS Human Factors and UT program

3

Evaluation Goals

Evaluation Methodology

Summary of Findings

Opportunities Recommendations

Well Done

Conclusion

ELLIOT LAUTERBACH JACKSON KHALANDI

METHODOLOGY: SEVERITY RATING

Dumas Redish Severity Rating

• Scale

Level 1: Prevent completion of a task

Level 2: Create significant delay and frustration

Level 3: Have a minor effect on usability

Level 4: Subtle issues and often point to an enhancement

• Scope

Local

Global

4

Evaluation Goals


Summary of Findings


Well Done

Conclusion


METHODOLOGY: 10 USABILITY HEURISTICS

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Evaluation Goals


Summary of Findings


Well Done

Conclusion

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1 2 3 4

5 6 7

8 10 9


SUMMARY OF FINDINGS: QUANTITY

6

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Category Quantity

Local Issues 8

Easy access to Main Menu links 4

Linked commonly accessed info 3

Accordion-like menus 2

Inconsistency within pages 6

Total: 23

Local Issues 35%

Easy access to Main Menu links

17%

Links to commonly

accessed info 13%

Accordion-like menus

9%

Inconsistency within pages

26%


SUMMARY OF FINDINGS: HEURISTICS VIOLATED

Evaluation Goals


Summary of Findings


Well Done

Conclusion

2 4

3 6

2 6

1

1 1

1

1

1

3

1

2 1

1

1 1

5

1 3

1

1

0 2 4 6 8 10 12

1

3

5

7

9

QUANTITY

HE

UR

IST

ICS

Local Issues Easy access to Main Menu links

Commonly accessed info should be linked Accordion-like menus



OPPORTUNITIES AND RECOMMENDATIONS Global

8

GLOBAL FINDINGS: AT A GLANCE - IN ORDER OF IMPORTANCE


Evaluation Goals


Summary of Findings


Well Done

Conclusion

Findings

1 Easy access to main menu links

2 Inconsistency within pages

3 Links to commonly accessed information

4 Accordion-Like menus

GLOBAL FINDINGS: MAIN MENU LINKS NEEDS TO BE MORE EASILY ACCESSIBLE

10

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Main Menu is great for the experienced

user

Difficult for the novice user to

navigate



11

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Let’s find the typical MWSU student’s academic standing 1. Homepage 2. Admissions



12

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Let’s find the typical MWSU student’s academic standing 1. Homepage 2. Admissions 3. Explore



13

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Let’s find the typical MWSU student’s academic standing 1. Homepage 2. Admissions 3. Explore 4. About MWSU



14

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Let’s find the typical MWSU student’s academic standing 1. Homepage 2. Admissions 3. Explore 4. About MWSU 5. Academics



About MWSU

Accreditations

Administration

Board of Governors

MWSU President

Safety at Missouri Western

Strategic Plan

Student Consumer Information

Student Academic Standings

Vision, Mission, Values

Work at Missouri Western

AQIP System Portfolio

16


1 2

4 3

Fin

anc

ial A

id H

ome

Pa

ge


Evaluation Goals


Summary of Findings


Well Done

Conclusion

17


1 2 4 3

Fin

anc

ial A

id H

ome

Pa

ge


Evaluation Goals


Summary of Findings


Well Done

Conclusion

18

GLOBAL FINDINGS: COMMONLY ACCESSED INFORMATION SHOULD BE LINKED

Evaluation Goals


Summary of Findings


Well Done

Conclusion A

dm

issi

ons

Hom

e P

ag

e


19


Gre

ek V

illa

ge

Evaluation Goals


Summary of Findings


Well Done

Conclusion


20


Aca

dem

ics

Hom

e P

ag

e Evaluation

Goals


Summary of Findings


Well Done

Conclusion


21

GLOBAL FINDINGS: ACCORDION-LIKE MENUS

Aca

dem

ics

Hom

e P

ag

e Evaluation

Goals


Summary of Findings


Well Done

Conclusion


Craig School of

Business

College of Liberal Art

& Science

College of

Professional Studies

College of Professional

Studies

Graduate School

Western Institute

Criminal Justice, Legal Studies & Social Work Education Engineering Technology Health, Physical Education & Recreation

Military Science / ROTC Nursing & Allied Health Health Information & Information Management Physical Therapist Assistant

22


Evaluation Goals


Summary of Findings


Well Done

Conclusion M

ajo

rs /

Min

ors

Pa

ge


Chemistry

Art

Biology

Business

Communication and Journalism

Computer Science, Mathematics and Physics

B.S.B.A. B.S.B.A. B.S.B.A. B.S.B.A.

B.S.B.A. Pre-Major Minor

Criminal Justice, Legal Studies and Social Work

Economics, Political Science and Sociology

Education

Accounting Finance Management Marketing Business Finance, General Business, International Studies


23

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Cannot open more than one accordion-like menu at once

Text should be broken up into bullet points

Res

iden

tial L

ife


GLOBAL FINDINGS: INCONSISTENCY WITHIN PAGES

24

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Admissions Academics

NA Financial Aid

Library

Registrar

NA

Student Affairs


ELLIOT LAUTERBACH JACKSON KHALANDI 25

GLOBAL FINDINGS: INCONSISTENCY WITHIN PAGES

31

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Name of Home page goes here

Title of Main Article…

Subtitle of Main Article… Text of article goes here…

Important Link 1

Important Link 2

Important Link 3

Basic page design template Ensure all stakeholders are involved in the decision making process Drive consistency


OPPORTUNITIES AND RECOMMENDATIONS Local

32

LOCAL FINDINGS: AT A GLANCE - IN ORDER OF IMPORTANCE


Evaluation Goals


Summary of Findings


Well Done

Conclusion

Findings

1 Completion of two applications need to be more apparent

2 Move the PSM and UserZoom links to the bottom of the page

3 HF program requirements need to be easily accessible

4 Electronic Major Declaration forms

5 HF and Usability program needs its own navigation bar

6 Switching between graduate and undergraduate programs

7 Difficult to retrace navigation steps

8 Visibility of “10 Reasons to Choose Us”

LOCAL FINDINGS: AT A GLANCE - IN RELATION TO HF AND USABILITY PAGE

34

Evaluation Goals


Summary of Findings


Well Done

Conclusion

5 of the 8 local findings are on the Human Factors and Usability Testing home page

The top 3 local findings are on the Human Factors and Usability Testing home page

Findings

1 Completion of two applications need to be more apparent

2 Move the PSM and UserZoom links to the bottom of the page

3 HF program requirements need to be easily accessible

4 Electronic Major Declaration forms

5 HF and Usability program needs its own navigation bar

6 Switching between graduate and undergraduate programs

7 Difficult to retrace navigation steps

8 Visibility of “10 Reasons to Choose Us”


LOCAL FINDINGS: 1. TWO APPLICATION REQUIREMENT FOR HF PROGRAM

35

Evaluation Goals


Summary of Findings


Well Done

Conclusion

You must complete both applications:

Department Institution


LOCAL FINDINGS: 2. PSM AND USERZOOM LINKS

36

Evaluation Goals


Summary of Findings


Well Done

Conclusion

Simple re-arrangement Increase audience’s trust in the program


LOCAL FINDINGS: 3. HF PROGRAM REQUIREMENTS

37

Evaluation Goals


Summary of Findings


Well Done

Conclusion

PROGRAM REQUIREMENTS HERE


WELL DONE Let’s reflect on the positives

38

POSITIVE FINDINGS: USE OF VIDEOS


Evaluation Goals


Summary of Findings


Well Done

Conclusion

POSITIVE FINDINGS: SCHOOL CODES EASILY AVAILABLE

40

Evaluation Goals


Summary of Findings


Well Done

Conclusion


POSITIVE FINDINGS: ALPHABETIZING DEPARTMENTS AND DEGREES

41

Evaluation Goals


Summary of Findings


Well Done

Conclusion


CONCLUSION What are the main takeaways?

42

LET’S REFLECT: HEURISTICS VIOLATED

2 4

3 6

2 6

1

1 1

1

1

1

3

1

2 1

1

1 1

5

1 3

1

1

0 2 4 6 8 10 12

1

3

5

7

9

QUANTITY

HE

UR

IST

ICS

Local Issues Easy access to Main Menu links

Commonly accessed info should be linked Accordion-like menus


Evaluation Goals


Summary of Findings


Well Done Conclusion


LET’S REFLECT: 10 USABILITY HEURISTICS

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Evaluation Goals


Summary of Findings




TOP 3 RECOMMENDED CHANGES

45

Evaluation Goals


Summary of Findings



Findings LOE (Level of Effort)

LOR (Level of Resources)

Glo

ba

l 1 Main menu links needs to be more easily accessible H H 2 Commonly accessed information should be linked L L 3 Inconsistency within pages H H 4 Accordion-Like menus M M

Loc

al

1 Completion of two applications need to be more apparent L L 2 Move the PSM and UserZoom links to the bottom of the page L L 3 HF program requirements need to be easily accessible L L 4 Electronic Major Declaration forms H H 5 HF and Usability program needs its own navigation bar M L 6 Switching between graduate and undergraduate programs L L 7 Difficult to retrace navigation steps M M 8 Visibility of “10 Reasons to Choose Us” L L


TOP 3 RECOMMENDED CHANGES

46

Evaluation Goals


Summary of Findings



Findings LOE (Level of Effort)

LOR (Level of Resources)

Glo

ba

l 1 Main menu links needs to be more easily accessible H H 2 Commonly accessed information should be linked L L 3 Inconsistency within pages H H 4 Accordion-Like menus M M

Loc

al

1 Completion of two applications need to be more apparent L L 2 Move the PSM and UserZoom links to the bottom of the page L L 3 HF program requirements need to be easily accessible L L 4 Electronic Major Declaration forms H H 5 HF and Usability program needs its own navigation bar M L 6 Switching between graduate and undergraduate programs L L 7 Difficult to retrace navigation steps M M 8 Visibility of “10 Reasons to Choose Us” L L


EVALUATION GOALS

Route questions about programs to the appropriate contacts

Admissions Office and Financial Aid

• Reduce calls/emails to the admissions office about requirements

• Provide online resources/assistance to students who need to relocate

• Reduce calls/emails to the financial aid office about available loans

MAS Human Factors and Usability Testing program

• Promote our MAS Human Factors and Usability Testing program

• Promote benefits of taking MAS Human Factors and UT program

47

Evaluation Goals


Summary of Findings




QUESTIONS? Thank you


Heuristic Evaluation of MWSU Website

Design

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