Hervé Prezet - ATPCO · Hervé Prezet. Hervé Prezet Amadeus. 1 We need a smart guy s 1 is enough...
Transcript of Hervé Prezet - ATPCO · Hervé Prezet. Hervé Prezet Amadeus. 1 We need a smart guy s 1 is enough...
Hervé Prezet
Hervé PrezetAmadeus
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1 We need a smart guy
1 is enough (well.. plus a few engineers)
2 We need an addressable market
174 markets, 400.000 users, +500 OTAs
3 We need content critical mass
More than 400 airlines
ATPCO is a pillar to scale innovationFrom an idea to a product
Boost ancillary sales in indirect channelThe Challenge for Travel Agents:
Our customers deserve the best!
We need to offer them valuable ancillary
services.
Yes, but it requires more time
and resources !
We can’t afford a long technical
implementation !
Heterogeneous airline filing still
complex
(XBAG, ABAG, PDBG,…)
And not easy to make them change their sales habits…
Amadeus Self Servicing PlatformThe Solution:
• Offers an end-to-end experience, from inspiration to payment & reporting
• Ancillary services sales are done with no agent intervention
• Automatically notifies the travelers to complement their flight booking
• Offers a “responsive” website, accessible by the traveler via a secured URL
• “Fast & Easy” implementation for any travel seller
Step by step flow description
Self Servicing PlatformPowered by Amadeus
Available content
Seats1st / 2nd Bags
Content retrieved from airline filing in ATPCO
Offered via a simple and unified User Interface
Confirmed BookingBy the Travel Seller
• PNR created• Ticket issued
Selected content is purchased online by the traveler directly
EMDs automatically issued and reported to BSP and Travel Agency Back Office
PNR is automatically updated: SSR are booked and priced
Marketing emailPowered by Amadeus
Confirmation emailPowered by Amadeus
Sent :• To the Traveler
&• To the Travel
Agency
• Sent to travelersdirectly
• Inspiration to book additional services
• Localized and personalized
Come and visit the Amadeus booth !!!
Everything you want to know about our personalized merchandising techniques and solutions
Offer Control Channel Reach Techniques Customer Offer Content Communication