Hero

Click here to load reader

download Hero

of 21

description

 

Transcript of Hero

  • 1. hum main hai hero1Presented by Amit Biswal www.123mylist.com

2. INTRODUCTION Hero MotoCorp Ltd. (Formally Hero Honda Motor Ltd.) isthe worlds largest manufacturer of two-wheeler,based in India In 2001,the company achieved the coveted position ofbeing the largest two-wheeler manufacturer in India and also,the Worlds No.1 two-wheeler company in terms of unit volume sales in a calendar year.Hero MotoCorp Ltd. continues to maintain this position till date Company continues to lead the domestic motor cyclemarket with 54.6% market share 2 3. HISTORY Hero-Honda joint venture(1984-2010) Products launching Hero motor corp. ltd in 17th august 20113 4. PRODUCT Wide range of two wheelers (includes motorcycle andscooter)5 5. MISSION Hero Moto Corps mission is to become a global enterprise fulfilling itscustomers needs and aspirations for mobility Setting benchmarks in technology, styling and quality so that it convertscustomers into brand advocate6 6. VISION The story of company began with a simple vision the vision of a mobile andan empowered India. Hero MotoCorp Ltd.,Companys new identity, reflects commitment towards providing world class mobility solutions with renewedfocus on expanding Companys footprint in the global arena7 7. ORGANISATION CULTURE Provide friendly environment to employees Encourage its employees to put in their best Embedded with humanity and honesty to achieve mutualrespect8 8. FINANCIAL REPORT IN BRIEF (FY:2010-11)ParticularsGross sales Net sales & other income Profit before tax (PBT) Profit after tax (PAT) Earning per share (EPS) in (Rs.) 931march2011 (in crore)31 march 2010 (in crore)20,662.39 19,669.90 2,404.76 1,927.90 96.5(Rs.)16,780.62 16,098.79 2,831.73 2,231.83 111.77 (Rs.) 9. IMPORTANT PEOPLE10 10. Founder Director ChairmanB.M MUNJAL BRIJ MOHANLAL MUNJAL 11. Managing Director C.E.OPawan Munjal 12. PunchlineHum mein He Hero 13. Competitors 1. Bajaj Auto 2. TVS Motor 3.Mahindra Scooter 4. LML ( Lohia Machinery Limited) 14. Strategies of HERO MOTO CORP 15. KEY STRATEGIES 1. To build a strong product portfolio 2. Explore growth opportunities globally 3.Improve its operational efficiency continuously 4. Aggressively expand its reach to customers 5. Continue to invest in brand building activities 6. Ensure customer and shareholder delight. 16. The company has announced its intention to expand globally, with plans to sell vehicles on three continents i.e. Africa, Latin America and South-East Asia and nearly double its unit sales within five years 17. To strengthen their network in rural areas , the company started sales, servicing and spare part outlets in small towns and villages across India. 18. In order to retain its 1st position in the market , it is expanding its R&D. They have hired engineers from its competitors like BAJAJ AUTO, YAMAHA and MAHINDRA two wheelers. 19. Thank You 20. References Compiled from a Few Internet source, (mostly from MBA students PPTs uploadedat www.slideshare.net (Thanks to Those MBA students) Disclaimer I have compiled this ppt from a handful of ready to eat PPTs of MBA students. I do not hold any copyright of this presentation.21