Helping to grow your business 2019 MEDIA PLANNER · Magazine Subscribers 60,000+ Social Followers...
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CONNECTING THE GLOBAL CLEANING COMMUNITY… Helping to grow your business ® 2019 MEDIA PLANNER
Transcript of Helping to grow your business 2019 MEDIA PLANNER · Magazine Subscribers 60,000+ Social Followers...
CONNECTING THE GLOBAL CLEANING COMMUNITY…H e l p i n g t o g r o w y o u r b u s i n e s s
®
2019 MEDIA PLANNER
BRANDS OVERVIEW
95 Years Young and GrowingISSA has served the commercial cleaning industry since 1923. From its beginning as a supplier/ distributor organization to becoming the leading association serving the global cleaning community, ISSA continues to expand its footprint to engage the immense international marketplace and assist members and the industry in their success in an ever-transforming business environment.
Unmatched PartnerNo other organization is better positioned to deliver its partners, members, and audiences with solutions to aid in their growth.
Best Solutions for your SuccessISSA offers unparalleled access and reach to each segment of the market across industry-leading media brands, digital assets, market intelligence, and a growing global event portfolio. Utilize ISSA’s media team, which has more than 100 years of collective experience, to select the best platforms for your marketing goals, whether raising brand awareness, generating leads, or position-ing your brand as a thought leader.
93,000+ Website
Users
70,000+ E-mail
Subscribers
67,000+ Magazine
Subscribers
60,000+ Social
Followers
290,000+ Media
Connections
Circulation . . . . . . . . . . . . . . . . . 9,200 e-Newsletters . . . . . . . . . . . . 20,000+ISSA.com Visitors . . . . . . . . 42,000+ISSA.com Pageviews . . . . .150,000+
ISSA Today is the ONLY publication reaching all segments of the supply chain and service providers within the cleaning industry. Serving the most influential audience in the market, its c-suite approach to high-level industry trends and data makes ISSA Today and its associated digital platforms a must read. Its audience includes distributors, wholesalers, building service contractors, in-house ser-vice providers, residential cleaning services, manufacturers, and associate members.
issa.com
Circulation . . . . . . . . . . . . . . . .33,300e-Newsletters . . . . . . . . . . . . 35,000+CMMOnline.com Visitors . . . .25,000+CMMOnline.com Pageviews . .65,000+
Reaching both end-user segments of the commercial cleaning/facility services mar-ket (BSC’s and in-house/facility managers), CMM has been the industry’s voice of the end-user since 1964. Top-level decision makers in education, healthcare, commercial, retail, hospitality, and industrial verticals rely on CMM for both business management and best practices for their facilities and business growth.
cmmonline.com
Circulation . . . . . . . . . . . . . . . .25,000e-Newsletters . . . . . . . . . . . . 30,000+Cleanfax.com Visitors . . . . . 26,000+Cleanfax.com Pageviews . . 41,000+
Cleanfax services the specialty cleaning and restoration industries. From carpet and floor care to disaster restoration, remediation, and environmental services, Cleanfax is the ONLY media brand engaging both segments of this niche marketplace and the ONLY audited title among media brands in this space.
cleanfax.com
BRANDS OVERVIEW A U D I E N C E / R E A C H
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2019 MEDIA PLANNER
A N P U B L I C AT I O N
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POWERFUL, INTEGRATED MARKETING & ADVERTISING SOLUTIONS ISSA is your trusted resource, reaching qualified readers from manufacturing, distribution, facility services, and facility management markets across an ever-expanding multimedia landscape.
ISSA Today’s print and digital audience includes:
• Top executives, purchasers, and decision-makers from ISSA’s membership
• All segments of the industry (distribution, facility services — commercial and residential — and facility management)
• Multiple industries — jansan, healthcare, education, food service, hospitality, and office products
• More than 70,000* average monthly reach
* Includes impressions across print and digital ISSA Today magazine, unique visitors to ISSA.com, and ISSA e-newsletters.
issa.com
ISSA TODAY 2019 EDITORIAL CALENDAR
As the worldwide cleaning industry association, we know and understand the disruption across all channels of the marketplace. We focus our content on high-level, thought-provoking solutions to support the growth of our members and readers.
ISSA Today is the ONLY publication reaching all channels of the supply and service segments of the cleaning industry, and is distributed to more than 9,000 ISSA members.
Ad CloseMaterial Deadline Issue Featured Topics Industry Exclusives Market Focus Bonus Distribution
12/21/18 12/28/18 February Trends in the Cleaning Industry Succession Planning
Carpet Care Dilution Control
Food Service
Clean Buildings Expo, Baltimore, March 26-27
2/21/19 3/1/19 April Sexual Misconduct in the WorkplaceSafety and Security Planning
Infection Prevention
Software-Technology Disinfectants
Cleaning Tools & Supplies: Mops, Brushes, Pads
4/29/19 5/6/19 JuneWorkforce Challenges: Aging Workers, Millennials, Immigration, Drug Abuse
Zero WasteAutonomy & Robotics
Floor Care: Equipment, Batteries & Supplies
Odor Control Sustainable Products
6/28/19 7/8/19 AugustISSA Show 2019 Preview Combating Margin Erosion
Talent Development and Training
Hand Hygiene De-Icing
Odor Control
9/30/19 11/11/19THE OFFICIAL EXHIBIT DIRECTORY FOR
ISSA SHOW NORTH AMERICA 2019ISSA Show North America 2019 Featured Exhibitors
Innovation & TechnologyISSA Show North
America 2019, Las Vegas, November 18-21
11/28/19 12/2/19 DecemberISSA Show 2019 Review
Health & SafetyTransformational Technology
Leadership in 2020
Restroom Care, Towel & Tissues
DIGITAL ADVERTISING I S S A . C O M / E - N E W S L E T T E R S
The industry’s leading website
ISSA.com is the go-to resource for the cleaning industry. Take advantage of ISSA.com’s engaged audience to increase your brand presence, drive website traffic, and enhance your thought leadership position with traditional and content-based opportunities.
Show off your brand with:Website Display Ads/BannersVideo AdsEducational Quick ClipsBuyers Guide Featured Listing
ISSA e-NewslettersDeliver your messaging directly to the inbox of your target market! Consistently and cost effectively reach your target market with ISSA’s Clean Matters e-Newsletters. ISSA’s Clean Matters are segmented to each ISSA member group so you can better communicate your advertising message. This content is delivered weekly to each audience segment, providing news, trends, and must-know information.
Options Include:Premier Banner, Medium Rectangle, Sponsored Content, Product Spotlight.
42,000+ Monthly Unique
Visitors
150,000+Monthly Page
Views
ISSA SHOW NORTH AMERICA 2019 G A I N I N D U S T R Y- W I D E E X P O S U R E
ISSA Show North America attracts thousands of qualified cleaning industry buyers each year with high-level purchasing power who are looking for the latest products, trends, and ideas. Gain exposure, high visibility, and brand recognition with this targeted audience.
Benefit from pre-event marketing programs, on-site promotions and signage, and post-event promotions on ISSA’s multiple channels. With a mix of affordable, effective advertising, pro-motional opportunities, and sponsorships, the right buyers will come looking for you!
ISSA Trade Show Sales ContactsMikel Gabrielson, Senior Sales ExecutiveAccessories and Equipment Specialist Email: [email protected]
Iris Weinstein, Senior Sales ExecutiveChemical and Paper SpecialistEmail: [email protected]
PRINT RATES AND SPECS
ISSA Today NET RATES 1x 4x 6x2-Page Spread $7,990 $7,560 $7,225
Full Page $4,700 $4,450 $4,250
1/2 Page Spread $6,250 $5,935 $5,675
1/2 Page Island $3,740 $3,400 $3,340
1/2 Page $3,380 $3,160 $3,060
1/3 Page $2,490 $2,350 $2,290
1/4 Page Square $2,170 $1,960 $1,930
ISSA Media Network Marketplace 3x 6x1/4 Page $2,650 $2,300
1/6 Page $2,000 $1,775
ISSA Official Exhibit Directory NET RATES RateFull Page $6,760
1/2 Page Horizontal Spread $9,000
1/2 Page $4,430
1/3 Page $3,390
1/4 Page Square $2,825
2-Page Spread $12,250
16” x 11.125”
Two Page Spread Full Page Bleed
8” x 11.125”
4.5” x 7.5”
1⁄2 Page Island
Full Page
7” x 10” 16” x 4.875”
1⁄2 Page Horizontal Spread
TRIM SIZE: 7.875”(w) x 10.875”(h), BLEED: Image must extend .125” beyond trim size. Keep live matter .375” from final trim, LIVE AREA: 7.25”(w) x 10.5”(h)
PRINT SPECS: High Resolutions (Press Optimized) PDF’s. All fonts and images embedded. Convert all colors to CMYK. Convert all fonts to outlines if possible. All images should be 300 dpi. Flatten layers/transparencies.
6.875” x 4.875”
1⁄2 Page Horizontal
3.375” x 9.8125”
1⁄2 Page
Vertical
2.125” x 9.5”
1⁄3 Page
Vertical
4.5” x 4.875”
1⁄3 Page Square
2.125” x 4.875”
1⁄6 Page Vertical
6.875” x 3”
1⁄3 Page Strip
3.375” x 4.875”
1⁄4 Page Vertical
6.875” x 2.125”
1⁄4 Page Strip
DIGITAL RATES AND SPECS
ISSA.com Display Units Desktop Mobile Rate
Leaderboard 728x90 320x50 $1,295
Half Page 300x600 300x250 $1,495
Max file size: 50K JPEG/GIF, 200K HTML5, 3 Loops Max
Additional Digital Opportunities Rate
Three-month Video package $2,200
Six-month Video package $4,200
ISSA Educational Quick Clips $1,295 each
ISSA Show North America CONNECT e-mail $5,500
Buyers’ Guide Featured Listing $1,595/per 12-month package
Digital Edition Sponsorship Rate
Digital Issue: Issue Sponsor $2,590
Digital Issue: Issue Sponsor and Skyscraper $4,500
Buyers’ Guide Listing
E-NEWSLETTER MARKETING RATES AND SPECS
The Official ISSA Show Daily e-Newsletter
Position Dimensions Daily Week
Premier Banner 600 x 160 Pixels $2,000 $8,000
Medium Rectangle 1 300 x 250 Pixels $1,000 $4,000
Featured Article | Product Spotlight
300 x 250 Banner (50 Character headline, 50 words of copy, Image, url) $1,200 $4,800
Medium Rectangle 2 300 x 250 Pixels $800 $3,200
Exclusive Sponsor - all placements $5,000 $20,000
e-Newsletter Marketing Rate
ISSA Clean Matters e-Newsletters; Manufacturer Weekly, Distributor Weekly, BSC Weekly and Facility Professional Weekly
Manufacturer Distributor BSC Facility Pro
Monthly Weekly Monthly Weekly Monthly Weekly Monthly Weekly
Premier Banner 600 x 160 Pixels $2,500 $750 $2,500 $750 $1,750 $500 $1,025 $300
Medium Rectangle 300 x 250 Pixels $2,000 $600 $2,000 $600 $1,525 $450 $950 $275
Sponsored Content | Product Spotlight 50 Character headline, 50 words of copy, Image, url. $2,000 $600 $2,000 $600 $1,525 $450 $950 $275
Exclusive Sponsor - all placements $5,500 $1,675 $5,500 $1,675 $4,075 $1,200 2,500 $750
Max file size: 50K JPEG/GIF
CONTACT US
SALES
Abby IngrahamSales Account Executive
[email protected] | 847.982.3484
Scott BeechSales Account Executive
[email protected] | 224.534.5062
Micah OgburnDirector of Media Sales
[email protected] | 847.982.3486
CONTENT
Jeff CrossEditorial Director | ISSA Media
Kelly F. ZimmermanManaging Editor | CMM
Amanda HoseyManaging Editor | Cleanfax
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issa.com cmmonline.com cleanfax.com
