Helping the LatinGRAMMYs Reach a Global Audience

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Launch with Confidence Internationalization: Music to My Ears 06/26/2022 Launching a multilingual website for the masses, to support the 14 th annual LatinGRAMMY Awards.

description

Helping the LatinGRAMMY's launch a global website, to the masses, in advanced of the 14th annual Latin GRAMMY award show.

Transcript of Helping the LatinGRAMMYs Reach a Global Audience

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04/07/2023

Launch with Confidence

Internationalization: Music to My Ears

Launching a multilingual website for the masses, to support the 14th annual LatinGRAMMY Awards.

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AgendaAbout Achieve

Key Clients Achieve Services Core Values

Achieve: Multilingual ExpertsThe LatinGRAMMY’s Before

Out Dated Theme Poor User Experience (UX) Limited Translation Abilities

The Challenge New Platform Multilingual Support Content Migration

The Solution Language Support The Panels Module Translation Administration

The LatinGRAMMY’s After Great UX Multilingual Support for New and Old Content Updated Codebase Responsive Design

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Achieve at a Glancelegal name

founded

headquarters

leadership

mission

primary contact info

Achieve Internet, Inc.

1998

1767 Grand Avenue, Suite #2 | San Diego, CA 92109 | U.S.A.

Ron Huber, Chief Executive Officer

Achieve leverages best-in-class Open Source web application development experience, and tools to create optimized platforms for enterprise clients.

800.618.8777 | [email protected]

Achieve is a leading software development company that leverages Drupal to develop advanced enterprise web and mobile solutions for an array of clients in varying

verticals. Achieve has a singular goal: To help you launch your advanced digital platforms with confidence.

Our ethos is “it’s not magic, it’s excellence,” and our all-star developers deliver on that promise with every new project we take on by consistently exceeding client

expectations.

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Key Clients: Media & Entertainment

clients

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Additional Key Clients

clients

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Achieve Services

Achieve builds custom enterprise IT management systems to solve the most complex business challenges.

Achieve makes integration easy so you can focus on what is most important to your business – your customers.

Optimize the performance of your web site or application to increase productivity and streamline operations. 

Achieve has vast experience in creating global web solutions that far out perform the competition.  

‘Going Mobile’ is no longer an option. With Achieve you won’t have to compromise design for utility.

Application Development

Integrated Communications

Infrastructure Services

Globalization Services

Mobility & End User Services

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Multilingual Experts

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Enterprise websites have already begun the shift to adopt an international online presence

A Growing Global Trend

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Multilingual Resume

Achieve has deep experience creating multilingual sites that reach an international audience

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Multilingual Support

The Latin Recording Academy selected Achieve as their development team for their new multilingual

property.

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LatinGRAMMYs Before

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LatinGRAMMY.com – Before

• Needed to update their website in time for the 14th annual Latin GRAMMY awards.

• Previous site offered a poor User Experience (UX).

• The old content was not multilingual optimized.

• Site was not mobile optimized.

• There was a lack of brand consistency between LatinGRAMMY.com and GRAMMY.com

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The Challenge

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The Task at Hand

• Enhance the User Experience (UX) of the new platform.

• Develop a fully functional multilingual site to include the following languages:

• English

• Spanish

• Portuguese

• Migrate over 1,000 pages of pre-existing content.

• Implement a fully Responsive theme.

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The Solution

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2. Prepare content types

3. Prepare taxonomy vocabularies and

terms

4. Setup localization &

international tools

5. Setup translation management tools

6. Create roles for

translators

7. Enable language

8. Setup language negotiation

9. Translate content

10. Test translation workflow

1. Identify globalization

type

Internationalization: The Achieve Way

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Translation Capabilities

Filter form to quickly find strings that need to be translated

Filter between strings that have and have

not been translated, by language as well

Context based translation so the site admins can understand where it is being used and where it is coming from

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Translation Interface

Translation sets

Menu items available under translation menu

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Going Global with Panels

The Panels module offered the ability to give the LatinGRAMMY site flexibility and functionality with an easy to use and intuitive back-end interface.

Other benefits:• Multilingual capabilities• Quicker deployment time of new pages• Admin configurable• Extremely flexible • Multiple different page layouts• Caching options for improved performance• Scalability

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Panels Homepage Functionality

Implemented detection on the block so each pane was detected and given a language

Certain block elements were not translatable with the block translation

Behind the scenes look at what the Panels layout looks like

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Homepage Part II

Not all of the blocks had to be translated using the language detection, such as photos and videos

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Homepage Part III

This method was not necessary for every pane, just a tool we implemented when needed

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Content Admin Interface

Thumbnail of each content block to make content editing and entry easier for site admins

Intuitive back-end interface to enhance the UX for the site admins

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Panels Admin Interface

35 Panels pages in total

The whole site was built on Panels

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LatinGRAMMYs After

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Achieved a Global Reach

• Enhanced the UX

• Increased user engagement

• Expanded LatinGRAMMYs marketability

• Broadened global reach

• Support for 3 languages

• Simplified the translation process

• Increased time to market of

new site updates

• Better promotion for the 14th annual LatinGRAMMY awards

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Seamless Support in 3 Languages

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User Experience (UX)• Met client UX requirements

• Increased

functionality

• Responsive Design

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Launch with confidence

q & a

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Thank You

Ron Huber CEO [email protected] 800.618.8777 o.

Rob Montero Senior Engineer [email protected] 800.618.8777 o.

Esteban Solano Web Engineer

[email protected] 800.618.8777 o.