HEFMAMEDIA PACK20170345 500 6008www.h2opublishing.co.uk

CONTENTS

FEATURES LIST

PRINT - THE MAGAZINE

HIGH IMPACT CREATIVES

DIGITAL

DIRECT MARKETING

EVENTS

RATE CARD

TECHNICAL SPECIFICATIONS

CONTACTS

CIRCULATION & AUDIENCE

INTRODUCTION

HEFMA Pulse is the official publication for the Health Estates and Facilities Management Association (HEFMA) – a leading member organisation representing professionals operating within NHS Hospital Trusts. Published bi-monthly, it is the only magazine solely dedicated to estates and facilities within the NHS and provides authoritative editorial on the latest news and developments that are critical to the industry.

CIRCULATION & AUDIENCE

PRINTCIRCULATIONTOTAL: 5,112

WEBSITEMONTHLY VISITORS: 2,374MONTHLY PAGE VIEWS: 6,601

DIGITAL CIRCULATIONTOTAL: 1,971

AUDIENCEA total of 7,083 copies of HEFMA Pulse are distributed to all members within 381 NHS Hospital Trusts. The publication specifically targets directors and senior managers responsible for multi-million pound budgets.

PRINTTHE MAGAZINE

6ISSUES PER YEAR

CIRCULATION

5,112OFFICIAL

HEFMA PULSE IS THE ORGANISATIONS OFFICIAL HEFMA JOURNAL

PRINTSTAND OUT DESIGN

HIGH IMPACT CREATIVESENHANCING YOUR PRESENCE

SHARE YOUR INDUSTRY REPORTS - EXAMPLES SHOWN FROM PUB & BAR MAGAZINE

FALSE FRONT COVER

HIGH IMPACTCREATIVES

DIE CUT FRONT COVER

CARRIERCARD

First thing a reader will

see when the magazine is

delivered. Holds an

A5 advert

MEGAWRAPA2 double side wrap. Carries the magazine then folds out into an A2 poster

BOOKENDS

TIPON

TEXTUREFOIL

FINISHES

ROLLFOLD

BRANDED POLYWRAP

BELLYBAND

HIGH IMPACTCREATIVES

CONTACT US FOR MORE

OPTIONS

ADVERTORIALS

FOUR PAGECOVERWRAP

GATEFOLD

BARNDOOR

TEASERSTRIP

BOUND IN PRE-PRINTS

DIGITAL

AVERAGE PAGE VIEWS PER MONTH

6,601

AVERAGE VISITORS PER MONTH

2,374

DIGITAL CIRCULATION

1,971

CURRENTFOLLOWERS

300+

www.HEFMA.co.uk @HEFMAUK

DIRECTMARKETING

DIRECT MAIL• Anything from a flat mailer

to a premium 3D mailer• Unique enhancements to

ensure your mailer is seen and read

PRODUCT SAMPLER• Put your product in the

hands of buyers• FREE follow up service to

measure ROI

MARKET REPORT BUILDER• Bespoke research to

answer your questions• Broadcast your research

across print and digital with an editorial write up in one of our titles

• Email broadcast the report to 5,000 recipients

• You’ll receive a PDF report & a printed 8 page report

TELEMARKETING Generating Appointments• Generate appointments for face to face buyer meetings• We’ll introduce you with a mailer and then follow up• Specialist telemarketers

Telesales• Introduce simple hook offers and price deals• We’ll work with your key target market• Successful campaigns have shown 52% conversion rate

Research • Fast, accurate information with all your questions answered• A summary report• Fixed price, guaranteed results

EMAIL MARKETING• Reach our database of 1,971 contacts• Industry-leading broadcast system• Detailed reporting• Re-mail service• FREE design service and advice to increase performance

EVENTS

11TH & 12TH MAY 2017THE MAJESTIC HOTEL, HARROGATE

ANNUAL LEADERSHIP FORUM & EXHIBITION

• Valuable networking opportunities

• Leading suppliers exhibit their products & services

• Delegates have a thirst for new exhibitors, products & solutions

• Key speakers address topical issues

• Learning opportunities for delegates

• HEFMA Awards ceremony takes place at the event’s Gala Dinner and honours those making an outstanding contribution to the industry

• There are a range of sponsorship opportunities for suppliers

HEFMA Pulse is one of fifteen industry leading foodservice titles produced by H2O Publishing. We provide engaging and trusted editorial across a range of key verticals including; hospitals, education, universities, out of home, care homes and many more.

As well as publishing and direct marketing, our expertise also lies in creating, promoting and managing a number of significant industry events throughout the year, including; awards ceremonies, forums, exhibitions and conferences.

H2O Publishing is an established authority within the sectors it serves and strives to stay ahead of the curve with the services it provides.

FEATURES LISTHEFMA PULSE 2017JANUARY/FEBRUARY• Medical Gases• CAFM• Fire Safety• Windows & Doors• HCA Preview

MARCH/APRIL• AHCP Preview• HEFMA Preview• Energy• Dementia Care• Water Controls

MAY/JUNE• Lighting• Hospital Catering• Car Parking• Electrical Testing & Inspection

JULY/AUGUST• Flooring & Walling• Recruitment & Training• Modular Buildings• Furniture & Furnishings

SEPTEMBER/OCTOBER• Nurse Call Systems• Cleaning & Hygiene• IHEEM Preview• Heating & Ventilation Systems

NOVEMBER/DECEMBER• Operating Theatre Refurbishment• Water Purification Systems• Laundry Systems• Waste Management

RATE CARDPRINT 2017

JUNIOR PAGE

£1,100

FALSE FRONT COVER

£6,500

HALF PAGE

£875

DOUBLE PAGE SPREAD

£2,695

QUARTER PAGE

£495

FULL PAGE

£1,445

BELLYBAND INTO DPS

£8K4 PAGE WRAP

£10KDIE CUT FALSE FRONT

£9K

RATE CARDDIGITAL 2017WEB RATES: 1 MONTH 12 MONTHS HOME PAGE BANNER £1,395 £8,500SUPER BUTTON £1,395 £8,5005 BUTTON SKYSCRAPER £850 £5,985DOUBLE BUTTON £375 £1,995SINGLE BUTTON £215 £1,155

All page information, including images, EPS and text should be: SUPPLIED ONLY IN CMYK MODE, NOT RGB.No Pantone colours or 5th colour specials to be used. No colour profiles saved within image – i.e. colour management or ICC profiles.

MAGAZINE SET TO A4 210mm X 297mm

TECHNICALSPECIFICATIONS

WHOLE PAGEBleed: H = 303 mm x W = 216mmTrim: H = 297 mm x W = 210 mmType: H = 268 mm x W = 196 mm

1/3 PAGE VERTICALBleed: H = 303 mm x W = 76 mmTrim: H = 297 mm x W = 70 mmType: H = 287 mm x W = 60 mm

DPS PAGEBleed: H = 303 mm x W = 426 mmTrim: H = 297 mm x W = 420 mmType: H = 268 mm x W = 396 mm

1/2 PAGE VERTICALBleed: H = 303 mm x W = 111 mmTrim: H = 297 mm x W = 105 mmType: H = 268 mm x W = 91 mm

1/2 PAGE HORIZONTALBleed: H = 154.5 mm x W = 216 mmTrim: H = 148.5 mm x W = 210 mmType: H = 134 mm x W = 186 mm

1/3 PAGE HORIZONTALBleed: H = 101 mm x W = 216 mmTrim: H = 95 mm x W = 210 mmType: H = 79 mm x W = 190 mm

1/4 PAGE VERTICALBleed: H = 303 mm x W = 49 mmTrim: H = 297 mm x W = 43 mmType: H = 268 mm x W = 37 mm

1/4 PAGE HORIZONTALBleed: H = 80 mm x W = 216 mmTrim: H = 74 mm x W = 210 mmType: H = 67 mm x W = 186 mm

LOUISE FULLERDIVISIONAL DIRECTOR

01474 520 240louise@h2opublishing.co.uk

CONTACTS

H2O Publishing, Joynes House, New Road, Gravesend, DA11 0AJ

0345 500 6008 www.h2opublishing.co.uk

www.HEFMA.co.uk @HEFMAUK H2O Publishing www.h2opublishing.co.uk @h2opublishing

AMANDA ROBERTSEDITOR

07803 181 893amanda@h2opublishing.co.uk