#tagged!

a primer onsocial media

YOU’RE IT!

what’s inside?

Cyberbullyingor informing the public?

Online Libelpreventing cybercrimes or a threat to freedom of expression?

Online Plagiarismor free-for-all content?

Social Media and the Youth

Social Media andthe 2013 Elections

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1ABOUT THE PROJECT

A first in the organization, Project Byline is a first semester initiative that aims to enlight you on media trends and issues inside and outside the University of the Philippines, Diliman.

This semester, Project Byline intends to explore the realm of the social media and its significance to mass communication in general, and in journalism practice in particular.

Project Byline is brought to you by:

and

in cooperation with:

Special thanks to:

2ABOUT THE PROJECT

Hear ‘N Speak is the culminating event of the project. It is an interactive talk that will feature some of the best and renowned online media practitioners in the country that will shed light to issues and trends regarding social media ethics.

The speakers for the event are:

Raymond Lopez of the StopCyberbullying Campaign. Twenty-seven-year-old Lopez was an ordinary college junior at Far Eastern University (FEU) until his surroundings changed when an online poster falsely accused him of purposely spreading the HIV virus began to spread like wildfire on Facebook. Listen to his stories on October 5, at the TV Studio, Media Center, College of Mass Commu-nication.

Hector Bryant Macale of the Center for Media Freedom and Responsibility. In his several years working with CMFR and as managing editor of PJR Reports, he is in the know of the dynamics of media ethics and issues. Hear his stories and his insights on media ethics concerning online journalism and the age of social media.

Attorney Mel Sta. Maria, TV5’s resident legal analyst, will be discussing the legal consequences of actions performed in cyberspace shedding light on issues such as the anti-cyberbullying bill and the anti-cybercrime law

Gang Badoy, the executive director of RockEd Philippines. Therese “Gang” Badoy-Capati may be among those people who have got tons of followers on Twitter. Yes, she is active in social media but, does it responsibly. Badoy is also a radio and television host, feature writer, and educator. She is the founder of RockEd Philippines, an advocacy group.

CYBERBULLYING3

Bullying definedIn the book “The Bully, the Bullied, and the Bystander” (Coloroso 2003), bullying is defined as a negative form of behavior usually involving an imbalance of power between two individuals, a repetitive behavior usually involving verbal harassment, physical assault, and other moderate means of coercion and manipulation.

Cyberbullying definedCyber bullying on the other hand may be defined as an act of bullying another individual, group of idividuals, organization through the use of the Internet or other similar means. (Mapue, 2010)

It is usually manifested through continuous sending of e-mail, SMS messages, or other similar type of digital communication devices or Internet-based gadgets to an individual despite the latter’s plea that he or she does not want any further contact with the sender.

CYBERBULLYING OR INFORMING THE PUBLIC? 4

Philippines statisticsA case study done by the students from Ateneo de Manila University surveyed 130 students in a private school in Quezon City measuring various aspects of cyberbullying, depression, and the negative effects associated with them. Here are the results:

40% of the students were reported to have beencyberbullied.

Text posted online: the most common way cyberbullying takes place.

Depression: correlated with cyberbullying

The negative effects of cyberbullying are extensive, involv-ing emotional, academic, and social lives of the victims.

CYBERBULLYING5

U.S. StatisticsThe Cyberbullying Research Center, a research center based in the U.S. dedicated to providing up-to-date information about the nature, extent, causes, and consequences of cyberbullying among adolescents, conducted a survey to ten to 18-year-old students in the U.S. and found these results.

Most Popular Cyberbullying Medium: Cellphone

20.8 %say they have been cyberbul-

lied in their lifetime

7.5 %say they have been

cyberbullied

14.3 %say they have received “mean”

or “hurtful” comments online

13.3 %say they have been subjects of

rumors online

15.6 %say they have received threats

online and through SMS

5%Have been victims of offensive

photosOthers: 23.7% - fake identities, etc.

Conducted in a large school district in southern U.S.

CYBERBULLYING OR INFORMING THE PUBLIC? 6

Is anti-cyberbullying law a blunder?Chris Barton, a writer for the New Zealand Herald, says the anti-cyberbullying law in the country is a blunder.

20.8 %

7.5 %

14.3 %

13.3 %

15.6 %

5%

“The problem with such an approach is that it isolates bullying of the online kind without dealing with the wider is-sue of bullying in general whether at school, the home or at work. Bullying, whether it occurs in the virtual or the real world is still bullying. Why make one illegal and not the other?”

“Making separate laws for the internet and the real world ushers in a dangerous precedent and sets up the prospect of two different legal realms. It also doesn’t make sense. “

ONLINE LIBEL7

Libel definedA libel is public and malicious imputation of a crime, or of a vice or defect, real or imaginary, or any act, omission, condition, status, or circumstance tending to cause the dishonor, discredit, or contempt of a natural or juridical person, or to blacken the memory of one who is dead.

Requirement for publicityEvery defamatory imputation is presumed to be malicious, even if it be true, if no good intention and justifiable motive for making it is shown, except for:

1. A private communication made by any person to another in the performance of any legal, moral or social duty

2. A fair and true report, made in good faith

ONLINE LIBEL A THREAT TO FREEDOM OF EXPRESSION? 8

Online Libel is already a punishable offensePresident Aquino has recently signed Republic Act 10175or the Cybercrime Prevention Act of 2012 into a law which includes online libel as one of the punishable offenses.

oO PENALTIES 0o

Written libelImprisonment from six months and one day to six years or a fine ranging from 200 to 6,000 pesos, or both.

Threatening to publish for a compensation

Imprisonment from one month and one day to six months or a fine from 200 to 2,000 pesos, or both

Prohibited publication of actsImprisonment from six months and one day to six years or a fine ranging from 200 to 6,000 pesos, or both.

SlanderImprisonment from one month and one day to six years or a fine not exceeding 200 pesos

Slander by deedImprisonment from one month and one day to six years or a fine from 200 to 1000 pesos

ONLINE LIBEL9

Some punishable cybercrime offenses

Illegal access

Data & system interference

Cybersquatting

Forgery

Fraud

Identity theft

Cybersex

Child pornography

Libel

Unsolicited communication

ONLINE LIBEL A THREAT TO FREEDOM OF EXPRESSION? 10

What they are saying

“When I proposed the amendment to include (libel) as a crime in the Revised Penal Code. It does not mean to curtail press freedom. No, it just levels the playing field.”

Sen. Vicente Sotto III

“The online libel provision has no safeguards which the rich and the powerful can now use to chill critics.

Raissa Robles, blogger

“Pinipigilan mo ang tao na makapagpahayag ng damdamin niya. Tingin ko hindi dapat iyan.”

Sen. Teofisto Guingona III

ONLINE PLAGIARISM11

Plagiarism definedIn an instructional setting, plagiarism occurs when a writer deliberately uses someone else’s language, ideas, or other original (not common-knowledge) material without crediting its source.

plagiarismhurts

everyone

plagiarismhurts plagiarists who

do not acquire legiti-mate skills

plagiarismhurts people who

worked hard creating something

plagiarismhurts teachers who

take time to deal with plagiarism

plagiarismhurts administrators

with principles against plagiarism

ONLINE PLAGIARISM OR FREE-FOR-ALL CONTENT? 12

The Philippine copyright law

The Philippine copyright law is embedded in the Intellectual Property Code of the Philippines or Republic Act No. 8293.

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Plagiarism does not exist in a legal sense but is condemned on the grounds of moral offense.

Plagiarism: A moral offense

social media 13

10 shades (definitions, we mean) of social media

1. About.com Social media is a social instrument for communication.

2. AG Communications Group Social media essentially is where people are talking, participating, sharing, networking, and bookmarking online.

3. Brian Solis, author and bloggerSocial Media is the democratization of information, transforming people from content readers into publishers.

4. Fresh NetworksSocial media is people having conversations online.

5. Michelle Digital, bloggerSocial media is life online.

social media 14and the youth

10 shades (definitions, we mean) of social media

6. Radian6 Social media is game changing, not a closed system, not just another media, transparent, more than blogs, decentralized and real-time and measurable

7. Social Media Optimization Services Social media is people meeting other people.

8. The Financial Brand Social media isn’t about the media, it’s about being social.

9. Tjongolongo, bloggerSocial media is word of mouth on steroids.

10. WiseGeek Social media mainly consists of user-generated Internet con-tent.

social media 15

Social Networking Capitalof the World

A study by the Universal McCann International Social Media Research declared the Philippines as the “Social Networking Capital of the World”

Countries by number of Facebook users

U.S. 165 M users

As of September 2012 - SocialBakers

1. United States - 165M2. Brazil - 57M3. India - 56 M4. Indonesia - 47 M5. Mexico - 38 M6. UK - 31.9 M7. Turkey - 31.4 M8. Philippines - 29 M9. France - 24.9 M10. Germany - 24.5 M

Most Popular NewsSites

(as of Sept 2012)

social media 16and the youth

A study by the Universal McCann International Social Media Research declared the Philippines as the “Social Networking Capital of the World”

As of September 2012 - SocialBakers

Most “Followed” Filipino Celebrities

(as of January 2012)

Anne Curtis (over 2 million followers)

1. Anne Curtis - 2.1 million2. Angel Locsin - 1.29 million3. Vice Ganda - 1.23 million4. Kris Aquino - 1.1 million5. Sam Milby - 1.05 million6. Angelica Panganiban - 1.03 million7. KC Concepcion - 1 million8. Bianca Gonzales - 982,0009. Iya Villania - 937,00010. Luis Manzano - 912,000

Most Popular NewsSites

(as of Sept 2012)

110,000,000 Estimated Unique

Monthly Visitors

1. Yahoo! News - 110 million2. CNN - 74 million3. MSNBC - 73 million4. Google News - 65 million5. New York Times - 59.5 million

social media in the 2013 polls 17

Elections: Trending topic next yearAn article on Rappler.com said social media is expected to play a huge role in the coming 2013 mid-term elections, according to Miriam Grace Go, author of “Ambition, Destiny, Victory,” a book about the 2010 presidential elections.

COMELEC Chairman Sixto Brillantes, Jr.:“I believe that Twitter and other social media tools will be essential for [Comelec] in order to ensure the active participation and engage-ment of Filipinos, more particularly the young generation.”

“The elections may be a trending topic next year.”

social media in the 2013 polls 18SOURCES

http://www.ateneo.edu/depts/psych/eposters/epost34-2012%20OFRENEO_Eum%20Gabriel%20Wong.pdfhttp://www.cyberbullying.us/2010_charts/cyberbullying_victim_2010.jpghttp://www.nzherald.co.nz/business/news/article.cfm?c_id=3&objectid=10831931http://miss.dswd.gov.ph/index.php/component/content/article/1-latest/78-cyberstalking-and-cyberbullying-in-the-philippineshttp://www.interaksyon.com/infotech/article-355-of-the-revised-penal-code-libelhttp://newsinfo.inquirer.net/275386/sotto-says-online-libel-ensures-accounta-bilityhttp://www.princeton.edu/writing/university/resources/WPAPlagiarism.pdfhttp://www.plagiarism.org/plag_article_did_you_know.htmlhttp://thesocialmediaguide.com/social_media/50-definitions-of-social-mediahttp://www.technobaboy.com/2012/01/05/most-followed-filipino-celebrities-twitter-2012/http://www.socialbakers.com/facebook-statistics/?interval=last-week#chart-