Health in Difference 2015 - Sponsorshop Prospectus

9TH NATIONAL LGBTI HEALTH CONFERENCE

WORKING TOGETHER FOR HEALTH

SPONSORSHIP AND EXHIBITION PROSPECTUS

About the ConferenceHealth in Difference 2015 is the flagship

conference of the National LGBTI Health Alliance and Australias premier conference on the health

and wellbeing of lesbian, gay, bisexual, trans, intersex, queer and other sexuality and gender

diverse people.This bi-annual, 3-day event brings together over 400

community members, large and small community organisations, health practitioners, researchers, academics,

policy makers, advocates, and others interested in improving the mental, physical and emotional

wellbeing of LGBTI people.This years conference theme Working Together for Health

offers delegates the opportunity to share good practice; celebrate achievements; and network with peers

and colleagues.

WHO WE ARENational LGBTI Health Alliance

is the national peak health organisation in Australia for

organisations and individuals that provide health-related

programs, services and research focused on lesbian,

gay, bisexual, transgender, and intersex people and

other sexuality and gender diverse (LGBTI) people and

communities.

WHAT WE DOAlliance Members work

together to improve the health and wellbeing of LGBTI people. We speak with a national voice;

we build the capacity of our Members to work with and for LGBTI people. We respect the

personal responsibility and resilience of individuals to make

decisions about their health.

The Alliance is concerned about practical health issues

affecting LGBTI people in Australia. Our current priority

areas are ageing and aged care, mental health and suicide

prevention, and better health for intersex, trans, and gender

diverse people.

Contact detailsAndrew Little - [email protected]

CONTENTSAbout the conference 4

Health in Difference Overview 6

Fast facts 8

Our Target Market 9

Health in Difference Marketing 10 and Communication

Why become a sponsor? 11

Sponsorship Categories

Principal Sponsor 12

Major Sponsor 13

Supporting Sponsor 14

Exhibition Package 15

Satchels Package 16

Scholarship Sponsor 17

2015 Health in Difference Sponsorship 18 and Supporter Agreement

Terms and Conditions 19

WORKING TOGETHER

FOR HEALTH

This years conference moves to one of Australias

premier venues, the National Convention Centre in the heart

of Canberra. Our 400 delegates will be welcomed to the National

Capital region by the Parliamentary Friendship Group for LGBTI Australians, and by the vibrant, resilient,

local LGBTI communities.

The National Capital region takes pride in being an open-minded, accepting, diverse

community that welcomes everyone.

9th National LGBTI Health Conference 5

On 13 August 2015, Canberras National Convention centre will throw open its doors and welcome more than 400 delegates from 160 LGBTI organisations across Australia to Health in Difference 2015 - Working Together for Health, the 9th National LGBTI Health Conference.

Our delegates will have the opportunity to collaborate, network and celebrate with their peers and their communities, as well as be inspired by innovative professional practice and the largest, most comprehensive selection of LGBTI health research, initiatives and presentations to date.

First held in 1996, Health in Difference draws together community organisations, health practitioners, researchers, academics, policy makers, advocates, community members, corporates and others interested in improving the mental, physical and emotional health and wellbeing of LGBTI people. In 2010, the National LGBTI Health Alliance was given the privilege of taking carriage of this signifi cant event.

More than just another conferenceIt wont just be all about work for delegates at this years Health in Difference conference. Other highlights throughout the 3-day event include a welcome reception from the Parliamentary Friendship Group for LGBTI Australians; the offi cial conference dinner; a photographic exhibition; and a number of associated umbrella activities hosted by the local organising committee and showcasing local LGBTI community groups.

Health in Difference marks the only event on the Australian conference calendar that is specifi cally designed to address the health of LGBTI communities and is considered the bi-annual destination event for LGBTI health workers, leaders, organisations, academics and community members. In 2013, delegates travelled from every state and territory with 5% of delegates travelling from the US and New Zealand.

Following the success of the 2013 marketing campaign, 60 additional delegates attended which was 25% more than originally forecast. 86% of delegates surveyed rated the 2013 conference program

as good to excellent with the excellent quality of the program, the event timing, catering and planning mentioned often throughout the evaluation summary comments.

With such positive delegate responses to the 2013 conference a decision was made to increase the number of conference places and move it to a more signifi cant venue in the national capital in 2015.

Working Together for HealthThe Conference theme Working Together for Health refl ects the collaborative and inclusive practices of the LGBTI Health Alliance. To this end, it is important to ensure that all voices from our L,G,B,T, and I populations and communities have the opportunity to be heard, that delegates are truly representative of their communities and for those attendees from smaller organisations and individual community members that conference scholarships are provided.

The National LGBTI Health Alliance consists of more than 160 organisational and individual members, and has an active Facebook and Twitter community.

Stream 1: Ageing and Aged CareLGBTI Ageing and Aged Care are currently receiving international attention and the innovations being developed and deployed in Australia are widely seen as world class.

Ageing is about more than care and end of life planning, it is also about living. Health In Difference 2015 will be an opportunity to share recent learning, identify and share examples of good practice, and to discuss innovative ideas that are at the forefront of our work across Australia.

Stream 2:Mental Health and Suicide PreventionThe diversity of our bodies, genders and relationships means that our communities are constantly fi nding new ways of working to improve our mental health and wellbeing within services, communities and institutions.

Often we are focused on the statistics rather than detail. This stream provides an opportunity for us to remember and refocus on the people whose life stories drive our work. These experiences contribute innovation in practice. This, in turn, is strong evidence for transformation, both within our services and communities, and also with the individuals with which we work.

Stream 3:IntersectionsAs members of our respective communities we are more than two-dimensional beings. We have many intersections across sexuality, gender, bodies, relationships, Indigeneity, disability, religion, language and culture, just to name a few.

This stream invites presentations; workshops and activities that explore how these intersections affect our lives, particularly our mental and physical health. It offers a space to share knowledge and practice-based evidence that will help educate and inform in order to improve our services, our communities and us. It also provides us with the opportunity to reveal more about the lived experiences of our communities than the common population-wide studies that make invisible so many aspects of our lives.

Stream 4: Practice. Connect. Celebrate.Working within the communities, organisations and roles that we do requires balance in many areas that cannot often be taught from textbooks. Life and practice-based learnings let us innovate and teach us how to do our jobs well. As experience grows over time, so do the skills and tools that allow each of us to continue to do the work we do.

This stream encourages the sharing of those skills and tools. It aims to bring a focus to areas where we use what we know to innovate with our clients and communities; where we practice activism through support; where we practice and focus on self-care and sustainability of self while serving the communities in which we live; and on ways to fi nd inspiration in the everyday.

HEALTH IN DIFFERENCE 2015WORKING TOGETHER FOR HEALTH WILL HAVE FOUR STREAMS:


FAST FACTS

Dates THURSDAY, 13 AUGUST 2015FRIDAY, 14 AUGUST 2015 SATURDAY, 15 AUGUST 2015

Venue The National Convention Centre is Canberras largest, purpose-built functions, meetings and events venue. It is conveniently located just 7km from airport and just minutes walk from a range of accommodation options and the city centre, with simple access to Canberra attractions.

Location National Convention Centre 31 Constitution Avenue Canberra ACT 2601

Theme Working Together for Health

Streams 1. Ageing and Aged Care2. Mental Health and Suicide Prevention

3. Intersections

4. Practice. Connect. Celebrate.

Abstracts Call for abstracts opened on 2 February 2015 with the deadline for submissions being Monday, 23 March 2015.

Delegates We are expecting 400 delegates over the three-day event. This is a projected 33% increase on 2013.

Health in Difference 2015 is a unique event, drawing interest from across Australia and the wider Asian and Panpacific regions.

The National LGBTI Health Alliance has a network of more than 160 members. These organisations and individuals represent the diversity of the Australian health landscape and are not limited to the LGBTI framework.

Based upon audience research and our knowledge of the LGBTI health communities our communication strategy, and media and promotional campaigns are aimed directly at the following market segments.

Primary Health in Difference delegate baseLGBTI health workers, students, educators, advocates, volunteers, researchers, administrators, medical practitioners including psychologists and psychiatrists, drug and alcohol workers, government service providers, policy makers, clinicians.

Secondary consumer baseConsumers of LGBTI health, mental health and medical services including pharmaceuticals and fertility services; home-based LGBTI aged care services; residential aged care facilities; retirement villages; disability services; LGBTI media; superannuation, insurance and financial services; and estate planning and end-of-life services.

Community consumer baseLGBTI people, members of the wider LGBTI community, family members, carers and friends.


The marketing and communication strategy for Health in Difference has commenced with a Call for Abstracts opening on 2 February 2015 and the launch of the new Health in Difference website at www.healthindifference.org.

The strategy includes: Ongoing promotion via Health in Difference

E-newsletter and Health in Difference website Media releases to LGBTI and mainstream media,

with ensuing editorial content, both pre and post-conference

Health in Difference Conference Working Groups and their stakeholder communication channels

Ongoing promotion and communication via LGBTI media partner

Promotion at relevant events, such as community forums, conferences, launches and interagency meetings

Promotion on LGBTI Health-relevant websites, journals, newsletters and within LGBTI and mainstream organisations

Health in Difference branded social media channels and member social media channels

Promotion to National LGBTI Health Alliance individual members, organisational members, associated corporate members and associated not-for-profit members

Prominent positioning of Health in Difference on the National LGBTI Health Alliance website and those of our member organisations, with links to the conference website

Via Parliamentary Friendship Group for LGBTI Australians and their constituent communication channels

Local Canberrabased LGBTI community organisations and their members, through local social media channels, local LGBTI and mainstream media outlets

National Convention Centre website, e-newsletter and associated external digital signage

This prospectus offers sponsors an opportunity to be involved in the most informative and innovative LGBTI health conference in Australia in 2015.

Sponsors of the Health in Difference 2015 national conference are provided with the opportunity to access a highly targeted, diverse audience of influencers and their communities within the field of LGBTI health.

By being part of the 2015 Health in Difference conference, your organisation will have the opportunity to:

Meet directly with potential customers

Develop relationships with new customers

Strengthen relationships with existing customers

Align your organisations name with the very latest thinking in LGBTI health

Align your organisation with the wider LGBTI community

Categories of sponsorshipThere are a range of sponsorship packages now available that can be tailored to suit the profile, business objectives and budget of your organisation.

Health in Difference will have one Principal Sponsor offering category exclusivity to the right organisation. One Major Sponsor for each of the four conference streams will be offered (four in total) also giving each sponsor exclusive alignment with the theme of their chosen conference stream.

WHY BECOME A SPONSOR?

Type Number available Investment

Principal sponsor 1 only $40,000

Major sponsor 4 only $25,000

Supporting sponsor Up to 10 $7,500

Exhibitors Unlimited $2,000

Scholarship sponsor Unlimited $1,000

Satchel inserts Unlimited $300


As the Principal Sponsor you will receive the following benefits:

Category ExclusivityNaming rights sponsorship of the main conference area

Brand Awareness Exposure of your logo and a link to your website on the Health

in Difference Conference website

Opportunity to place your pull up banner on stage

Your logo on all conference collateral including poster, brochure, electronic slides, digital venue noticeboards

Acknowledgements Prominent, exclusive acknowledgement as the Principal Sponsor

in all promotional activities

Verbal acknowledgement of your vital role will be given in the Chairs welcome and closing address

Opportunity for a representative from your organisation to present during a conference session, participate in a topic-relevant panel discussion or give the vote of thanks at he close of one of the sessions.

Acknowledgement and 2-page advertisement in the conference handbook

Public Relations Opportunity to supply one insert for the delegate satchels

(450 to be produced)

Opportunity to provide an advertisements in two conference marketing emails prior to the conference

Opportunity to write and supply an article for about your conference stream for a National LGBTI Health Alliance publication or e-news

Opportunity to supply a foreword from your CEO for the Conference handbook

Associate membership as a corporate organisation of the National LGBTI Health Alliance

Opportunity to demonstrate your commitment to LGBTI community wellbeing

Opportunity to provide professional development and knowledge for your staff about LGBTI health developments by engaging an expert speaker from the National LGBTI Health Alliance

Registrations and Hospitality 6 complimentary conference registrations for all sessions and day

catering for your organisation

Invitations to attend the conference welcome reception and other associated events including a reception given by the Parliamentary Friendship Group for LGBTI Australians (Pending confirmation in program)

Exhibition Complimentary exhibition stand and 2 complimentary full-

conference exhibitor registrations to staff the booth

2 full days exposure on conference days

Distribution of your promotional material directly to delegates

Networking and Collaboration Networking and collaboration opportunities with 400

conference delegates

Opportunity to develop relationships with conference delegates to work collaboratively with LGBTI health organisations.

PRINCIPAL SPONSOR$40,000 1 only

1

2

MAJOR SPONSOR$25,000 4 only, one for each conference stream

As the Major Sponsor you will receive the following benefits:

Conference Stream Category Exclusivity Naming rights sponsorship of your conference stream and break out room


in Difference website


Acknowledgements Acknowledgement as the Major Sponsor in all

promotional activities

Verbal acknowledgement of your major sponsorship will be given in the Chairs welcome and closing address

Opportunity for a representative from your organisation to present during your conference stream, participate in a topic-relevant panel discussion or give the vote of thanks at he close of one of the conference stream sessions

Acknowledgement and 1-page advertisement in the conference handbook



Opportunity to provide an advertisement to appear in one of the marketing emails prior to the conference

Opportunity to write and supply an article for about your conference stream for a National LGBTI Health Alliance publication or e-news



Opportunity to provide professional development and knowledge for your staff about LGBTI health developments by engaging an expert speaker from the National LGBTI Health Alliance

Registrations and Hospitality 2 complimentary conference registrations for all sessions

and day catering for your organisation

2 invitations to attend the conference welcome reception and other associated events

One invitation to attend the reception given by the Parliamentary Friendship Group for LGBTI Australians

Exhibition Complimentary exhibition stand and 2 complimentary

full-conference exhibitor registrations to staff the booth



Networking and Collaboration Networking and collaboration opportunities with 400

conference delegates

Opportunity to develop relationships with conference delegates to work collaboratively with LGBTI health organisations


As the Supporting Sponsor you will receive the following benefits:


in Difference website


Acknowledgements Acknowledgement as the Supporting Sponsor in all

promotional activities

Verbal acknowledgement of your Supporting Sponsorship will be given in the Chairs welcome and closing address

Acknowledgement and 1/2-page advertisement in the conference handbook



Opportunity to provide an advertisement to appear in one of the marketing emails prior to the conference



Registrations and Hospitality A complimentary conference registration for all sessions

and day catering for your organisation

Exhibition Complimentary exhibition stand and 2 complimentary

full-conference exhibitor registrations to staff the booth



Networking and Collaboration Networking and collaboration opportunities with

400 conference delegates

Opportunity to develop relationships with conference delegates to work collaboratively with LGBTI health organisations

SUPPORTING SPONSOR$7,500 up to 10

3

2015 HEALTH IN DIFFERENCE EXHIBITION PACKAGE

$2,000 - Unlimited

Your chance to work together for health2015 Health in Difference will provide the opportunity for an unlimited number of exhibitors. Exhibition spaces will be located in the pre-function area in the midst of all conference activity, with high exposure as participants mingle during breaks and move between sessions.

By exhibiting at Health in Difference, you can: Get face-to-face exposure to all 400 delegates

Establish a qualified mailing list

Connect with representatives from service organisations, health practitioners, researchers, policy makers, advocates, educators and others from a range of sectors (government, not-for-profit, academic, LGBTI community, mainstream health and social sectors)

Engage with your target audience from NSW, around Australia, and neighbouring countries a group that is usually hard to access

Establish your reputation as an organisation that walks the walk by being inclusive of diversity and engaging with the LGBTI community

Raise the profile of your organisation and let your target audience meet the people behind the brand

Provide a hands-on experience of your service/product

Recruit new members in a targeted way

Get your resources to those that need them

Make sales on the spot and for months after

The 2015 Exhibition package includes: 1 x Exhibitor table & chair

2 x Exhibitor Registration, which includes: Conference satchel, morning tea, lunch and afternoon teas as per program

Attendance at the welcome reception

Set up and pull down of table

4


Materials included in the conference satchels are always read carefully by delegates. Stationery items inserted into the satchels are used by delegates throughout Health in Difference and beyond. Satchel sponsorship offers excellent exposure as the sponsor will be a constant presence.

Each satchel sponsor is entitled to provide one leaflet and two stationery items for inclusion in each delegate satchel. Stationery items could include note pads; pens; post-it notes, highlighters.

The organisers reserve the right to include a number of each item but may also decline a particular item or leaflet.

Your satchel package entitles you to: 2 stationery items with organisational branding

in delegate satchels

1 leaflet with organisational information in delegate satchels

How to book your exhibition or satchel packagePlease complete the Sponsorship/Exhibition Application Form on page 18. It must be signed by an authorised representative of your organisation. You will be invoiced for the deposit upon approval of your application.

Please note, all prices are quoted in $AUD and are exclusive of GST.

SATCHEL PACKAGE$300 - Unlimited

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SCHOLARSHIP SPONSORSEach scholarship is valued at $1,000

Scholarship sponsors provide funds to bring delegates who might not otherwise be able to attend Health in Difference, for example due to the financial burden of travel from rural or remote areas.

Contributions to the scholarship pool will enable participation from people who will share their knowledge within the conference and also take their knowledge back to their communities.

By being associated with not only Health in Difference, but specifically with this concrete equity strategy, scholarship sponsors are able to establish their reputation as walking the walk with regard to diversity.

Benefits: Acknowledgement on the Health in Difference website,

conference handbook and report

Additional specific promotion of the scholarship program on the conference website, in a flyer and in a media release, with prominent acknowledgement of your support

Each scholarship holder is provided with information about their scholarship sponsor, raising your profile not only with that individual but also with the communities and organisations in which they are involved. (e.g. health services, universities, support services, advocacy services)

Sponsors can elect to fund a single scholarship or several.


Thank you for your supportPlease complete and return this form by email, fax or post to:

Andrew Little Deputy Executive Director

National LGBTI Health AlliancePO Box 51 Newtown NSW 2042

T. 02 8568 1128 E. [email protected] F. 02 8212 9013

Tax Invoices with GST included will be issued on receipt of this agreement.

Payment can be made by direct transfer, cheque or credit card to the National LGBTI Health Alliance. More detailed payment instructions and a credit card payment authority will be provided on the Tax Invoice.

Payment in full is required within 30 days of confirmation of your sponsorship/supporter arrangement.

Payment must be made for all sponsoring and supporter monies prior to the close of business on Friday 29th May 2015.

2015 Health in Difference Sponsorship and Supporter Application Form:

ORGANISATION NAME:

CONTACT PERSON:

POSTAL ADDRESS:

EMAIL:

MOBILE PHONE:

PHONE:

ABN:

We agree to be a sponsor of the 2015 Health in Difference Conference for the following amount and category. Please tick:

F Principal Sponsor - $40,000 F Major Sponsor - $25,000 F Supporting Sponsor - $7,500 F Exhibitor - $2,000+ F Satchel Inserts - $300+

F Scholarship Sponsor - $1,000

SIGNED:

POSITION IN ORGANISATION:

DATE:

Acceptance of sponsorship and exhibition applications is subject to the organisers approval. The organiser reserves the right to decline applications without explanation. The name of an organisation, but not a specific product, will be associated with the sponsorship arrangement (exceptions by arrangement). All sponsor and exhibitor materials associated with Health in Difference must be in keeping with the aims of the conference.

Conditions of paymentPayment in full (100%) is required within 30 days of confirmation of your sponsor arrangement. Payment must be made for all sponsorship monies prior to close of business on Friday 11 July 2014.

On receipt of confirmation, a tax invoice will be forwarded to you. All sponsorship must be fully paid for within our trading terms of 30 days unless otherwise negotiated at the time of signing.

Conference and Exhibition VenueThe exhibition area will be located in the foyer of the National Conference Centre, Canberra, which will also serve as the meal break area during the conference.

Cancellation PolicyBy submitting the attached sponsor and supporter form you acknowledge and accept the following cancellation costs:

More than 90 days prior to the event No charge

60-90 days 30% of agreed value

30-60 days 50% of agreed value

Less than 30 days prior 100% of agreed value

National LGBTI Health Alliance may, at its discretion, waive the above charges if a replacement sponsor can be found to fill the vacancy. It is the responsibility of the sponsor to immediately notify National LGBTI Health Alliance of any change to participation or involvement.

Privacy and SecurityNational LGBTI Health Alliance collects information as required in order to administer and manage sponsorship and exhibitor registrations. If you do not provide all the relevant information including your email address your registration may not be confirmed. National LGBTI Health Alliance is totally committed to protecting the information collected for this purpose and will not make your details available to any third party in any instance. If you wish to access your information or have queries in relation to the National LGBTI Health Alliance handles this information, please contact us on 02 8568 1128.

Code of ConductAll sponsors acknowledge that participation at the 2015 Health in Difference Conference implies certain responsibilities. National LGBTI Health Alliance requires all sponsors to be aware of and abide by a set of general rules and regulations, which are traditionally considered standard. These cover issues regarding workplace health and safety, insurance, noise restrictions, damages, cleaning, venue limitations, venue compliance elements as well as any actions that are considered contrary to standard professional ethics.

DeadlinesIn order to ensure smooth participation, National LGBTI Health Alliance may set various deadlines in relation to items such as signage, registrations, advertisements, printing etc. National LGBTI Health Alliance is under no obligation to action any item or request from a sponsor/exhibitor that deals with an issue that had an identified due date, which was subsequently passed. Sponsors and exhibitors are responsible for ensuring their own compliance with identified deadlines. National LGBTI Health Alliance will ensure that all sponsors/exhibitors are kept fully informed of all deadlines, logistical details and information requirements.

EquipmentAny equipment needing to be returned to your organisation at the conclusion of the conference will be returned at the expense of the sponsor/exhibitor. Please ensure all equipment is clearly marked with the return address and is appropriately packed up and labelled.

TERMS AND CONDITIONS


www.healthindifference.orgNational Convention Centre 31 Constitution Avenue Canberra ACT 2601

Health in Difference 2015 - Sponsorshop Prospectus

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