Hatteras 2010
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Transcript of Hatteras 2010
A comprehensive solution for print and data management
Presented by
Hatteras Printing
Who We Are
Hatteras is a full service print solution provider
We provide a full range of Digital and Offset Printing Technologies
In addition, we provide customized eCommerce solutions, including electronic print, data, and inventory management tools
We also have a full range of data processing, data mining and variable data management tools
We are a SAS70 type 2 certified service provider to the financial and medical services industries
Company ProfileHatteras is a privately held certified Woman Owned Business that has been in business for over thirty years
Hatteras has:
• A steady record of growth and financial stability
• A diverse customer base
•A diverse and comprehensive portfolio of in-house capabilities:
• Digital and Offset Printing• Print Resource Management Tools• Data Processing and Data Management• On-Site Print Center Management
Variable Template SolutionsWe provide web based applications for users to customize everything from business cards and stationery to marketing pieces
• Corporate Identity Control
• Secure Digital Asset Management
• Instant on-line proofing
• Print Flexibility
Case Study: Ford Business Preferred Network
Hatteras provides customized business cards, marketing collateral and stationery to Ford dealers in the Business Preferred Network
We developed a customized look and feel for the customer
Hatteras provides on line proofing and order status
All orders ship within one week
Case Study: Audi Service Promise DealersHatteras provides select marketing materials to Audi dealers who qualify for the Service Promise program
We provide an eCommerce portal for dealers to order a standard set of sales and marketing pieces with their information
We provide on line proofing and electronic order confirmation
We track each dealer and can direct billing to dealers or the program based on eligibility
Variable Data Solutions
Hatteras processes between 3 and 4 million personalized mail pieces per month for our clients in the marketing and financial industries. Services include:
•List Management
•CASS Certification
•Address Correction
•NCOA Movements
Integrated Marketing Management
Hatteras can work in conjuction of the comprehensive marketing efforts of Clients through:
•Customized and targeted direct mail campaigns with extensive variable data
•List acquisition and list management services
•Data analysis and tracking to refine consumer data and further target marketing efforts
•PURL and other web based marketing campaigns to target individual consumers and present them an individualized web experience
Print Center ManagementHatteras has years of experience in managing on-site print and data centers
•Immediate absorption of all costs associated with the Print Center
•Completely variable cost model – pay as you go
• Detailed invoicing – completely transparent costs
• Backed up by the full production capabilities of Hatteras
Case Studies: Print Centers
• Volkswagen of America• $152,000 documented hard cost savings in the first
year• Four digital printers and two employees
• Ford Motor Company• Print Center in World Headquarters• Three on site service desks• Seven employees
• Ingham Regional Medical Center• Two employees• Offset and Digital printing
Summary• Hatteras has a fully integrated portfolio of printing
technologies, including digital and offset technologies
• Hatteras has a strong team of IT professionals to develop custom eCommerce solutions tailored to your needs
• Hatteras will provide a spectrum of solutions for static, variable template, and variable data printing