shiftsharrison + pavo + sam @ 599

the four shifts

brand ambassador --> mobile review app

chaos --> order

ambiguity --> visualization

shifts in thinking spaces

1- idea pivotbrand ambassadors --> mobile review app

consulting --> mobile review

tool: 3 magicians / system diagram

learning outcome: hard to implement this project / lack of experience

consulting --> mobile review

tools:

STM diagram

product-market matrix

consulting --> mobile review

learning outcome:

impossible to get real metrics through brand ambassadors (the current limitations of technology)

2 chaos --> order

chaos --> order

structure structure structue, mece mece mece

tools we learned gave us a systematic approach to problem solving/entrepreneurship

a framework to go from idea to implementation

chaos --> ordersystems thinking/mapping

ideality

3 ambiguity --> visualization

ambiguity --> visualization

ambiguity --> visualization

making things concrete

idea generation exercises

requirements/kano diagram

4shifts in thinking spaces

new thinking spaces

less predictable environment->gives different ideas

unleashes creativity

actually do things: customer discovery, ethnography, “ask why”

{final inquiry}

how to balance thinking big with a “realistic” small?

for you, what is the most important thing in a review?

where are mobile apps heading?