Dr. Phil Harper

Always growing, engaging, improving Always growing, engaging, improving efficiency, and doing whatever we can efficiency, and doing whatever we can

to help our staff.to help our staff.

The Two Economy System

You have no control over THE economy;

therefore, concentrate your efforts on

things you can control in YOUR economy -

and stay in the bubble!

Insulate yourselves from negative

economic thoughts, and focus only on

what you CAN control.

What is a vision?

Core Ideology • Core Values: What We Stand For

• Core Purpose: Why We Exist?

Envisioned Future• BHAG: What do we aspire to become?

Core Values• Service to the Patient above all else.

• Honesty and Integrity

• Hard Work & Continuous Self-Improvement

• Never Being Satisfied- Always seek to do and be better!

• Excellence in Reputation, being part of something special.

Core Purpose✴ To contribute to the success of our patient’s oral

health and self confidence by improving function and by eliminating fear

BHAG: Big Hairy Audacious Goal

To collect $20 Million Dollars in a single year by 2022.

Human Capital: hired another hygienisthired full time marketing directorhired an associate dentisthired 2 more upfront peoplehired another sterilization personand 2 more assistants.They are all attending the Uengagement is upand staff bonuses have increased(We still need to hire 4 more hygienists, 5 more upfront, 4 more associate doctors, and 8 more assistants to reach our goal.)

Marketing: We hired a full time marketing directorstarted an internal marketing referral programgifting the new patientsmore direct mail piecesmore radioDex/Yellowbookinternetsocial medialocal eventsbillboardsword of mouthCause Marketing: Dentistry from the heart - 7 years in a row, and now doing a $10,000 smile giveaway. Also we added a discount savings plan.We are going to tap into TV marketing very soon

Space and equipment: We built a new building going from 2800 square feet to 5800 square feet. Recently, we remolded an office into another dental opertorary making us at 11 opps. We need 24 opps to reach our goal. We plan on buying the space next door to accomplish this. We are also in plans of adding a new sign outdoors.

Meet Jimmy

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Change is inevitable, Growth is optionalGrowth is optional

Quarterly Rocks• 180 NP per month (Kim)

• Get Hygiene up to $80K a month (Kris) and when we do hire another hygiene assist.

• Collect over $475K in a month

• Everyone Make Arrangements for attending the “U” for 2013 August is next phoenix time (Leads)

• Implement new technology E4D same day crowns

What To Expect in 2013

✴ You Get What You DESERVE!!!

✴ Our Focus is Simple: Improve quality of Patient Experience

✴ Year End Challenge: Pretend Dr. Harper is leaving. What do we do????

✴ Highest Expectations

✴ Highest Training-more than ever!

✴ Highest Rewards

✴ Don’t get lazy! Stay Engaged!

✴ Giving

fin.