Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.
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Transcript of Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.
![Page 1: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/1.jpg)
Hardships of Mobile Localization in a Desktop World
Pavel SimsaAvaya
![Page 2: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/2.jpg)
Agenda
• Some General Intro• Mobile Development Issues• Mobile Localization Issues• Mitigations• Q & A
![Page 3: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/3.jpg)
Quick check
How many of you have:– A smartphone?– iPhone?– BlackBerry?– Windows Phone?– Some Android?– Some Symbian?– Something else?
![Page 4: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/4.jpg)
Why “Desktop world?”
Desktop• Mature• Standardized• Tools and processes• Community support• Infinite functionality
Mobile• Relatively young• Fragmented• Lack of tools• Limited community• Strictly limited functionality
![Page 5: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/5.jpg)
Simple Comparison
Desktop• 3 Operating Systems• Rest is Irrelevant
Mobile• 100 Different Mobile Stores• 1000 Mobile Operators• 15 Mobile Platforms• 100 Device Manufacturers
![Page 6: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/6.jpg)
Problems and differences
• Development• Localization• Deployment and Testing• Publishing
![Page 7: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/7.jpg)
Desktop Development, the Good
• Start of everything• Standards• Easy deployment and selfhosting• Runs where developed• Easy access to devices• Great functionality availability
![Page 8: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/8.jpg)
Desktop Development, the Bad
• Legacy issues• Distribution channels• Varying application quality
![Page 9: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/9.jpg)
Mobile Development, the Good
• More international-ready at the start• Good foundation• Mature development tools • Easy to release• Quality standards
![Page 10: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/10.jpg)
Mobile Development, the Bad
• Very fragmented• Migrated tools and processes• Limited form factor• Limited functionality• High customer expectations• Difficult pre-release deployment
![Page 11: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/11.jpg)
Very Fragmented…
• Different screen sizes• Input method availability• Available connection type and speed• Carrier customizations• Device and OS-specific limitations
![Page 12: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/12.jpg)
Mobile Development, the Bad
• Very fragmented• Migrated tools and processes• Limited form factor• Limited functionality• High customer expectations• Difficult pre-release deployment
![Page 13: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/13.jpg)
Internationalization (i18n)
• Most standard issues as on desktop• Additional issues• More likely to occur• Aggravated
![Page 14: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/14.jpg)
Localization
• Same process, different tools• Platform support• Linguistic differences• Translators’ reference• Resource limitations
![Page 15: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/15.jpg)
Deployment and Testing
• Limited deployment channels• Testing platform choice• Testing automation• Handset-specific features
![Page 16: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/16.jpg)
What do we do?
• Change your mindset
Mobile device is not a small desktop
![Page 17: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/17.jpg)
Before development starts
• Good specs• Per-platform variances• Standards and criteria• Detailed plan• Flexible schedule
![Page 18: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/18.jpg)
Before localization starts
• Plan and schedule• Tools and technologies• Translation resources and process• QA and testing strategy
![Page 19: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/19.jpg)
The Execution
• Stick to the plan• Know your OS• No shortcuts• Keep it short
And remember: Mobile is not a small desktop.
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Q & A?
![Page 21: Hardships of Mobile Localization in a Desktop World Pavel Simsa Avaya.](https://reader036.fdocuments.us/reader036/viewer/2022062314/56649c935503460f9494fa0a/html5/thumbnails/21.jpg)
Good luck!