Hands-on Hacks - A Flipbook of Inspirational Growth Wins
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Transcript of Hands-on Hacks - A Flipbook of Inspirational Growth Wins
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Hands-On Hacks a flipbook of inspirational
growth wins
Marie Steinthaler Head of Marketing & Growth at Hopster
@marmarlade | www.hopster.tv
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Growth Hacking Conference Oct 2014 | @marmarlade
Before we start…
It’s not about silver bullets. It’s not about gimmicks.
One size does not fit all.
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Growth Hacking Conference Oct 2014 | @marmarlade
Finding 10X+ needs new ideas,not just creative optimization.
Local Maximum
Higher Peak
Think about it…
more here
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Growth Hacking Conference Oct 2014 | @marmarlade
Programmatic thinking: You don’t need to code, but think like a coder.
“Find your Craigslist”
more here
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Growth Hacking Conference Oct 2014 | @marmarlade
Build something usefulFind your product’s shareable side: look through the eyes of your customer!
more here
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Growth Hacking Conference Oct 2014 | @marmarlade
Teach an old dog new tricks: make it special!
Exclusivity on steroids
+ community
+ competitiveness
+ GIFs
Bonus
(again, I know)
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Growth Hacking Conference Oct 2014 | @marmarlade
Let members get members
Users aren’t mercenaries:
Are there ways to de-monetize your referral
scheme?
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Growth Hacking Conference Oct 2014 | @marmarlade
Every. Touchpoint. Counts.Customer support: Make it so good it needs an ®…
+ =
more here
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Growth Hacking Conference Oct 2014 | @marmarlade
Hack your way to the hacks* (all credit to @customerdevlabs)
* In the UK sense, not the US sense
When engineering resource is tight: use the bountiful tools
of the interwebs.
more here
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Growth Hacking Conference Oct 2014 | @marmarlade
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Growth Hacking Conference Oct 2014 | @marmarlade
Find your growth stack
Understand Act
… and many more!