H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

Caroline Jackson, Amanda Wilding, Claire Dikecoglu, Stacey Mitchell

With thanks to our colleagues who contributed to our work

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

What we would like you to do:• Go to a work station so that our

numbers are evenly spread• Using the materials available to

you and 10mins, your task is to take ONE piece of written assessment that one of you currently sets and turn it into a poster

• Create a poster that illustrates what you want your students to do

• One of you to act as observer noting down the ease and difficulties you have with this process

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

0.0%

5.0%

10.0%

15.0%

20.0%

25.0%

30.0%

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29 31

Mode of Assessment

%

Essay

Exam

In class test

Report Presentation

Percentage of Mode of assessment

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

Bournemouth Uni Oxford Brookes Uni Southampton Solent Uni

HEI

0

0.5

1

1.5

2

Me

an

Assessment written

Assessment partly written

Assessment non-written

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

Three examples

• Poster and leaflet (level C)

• Academic poster (level C)

• Mood & concept poster/board (level M)

H o s p i t a l i t y , L e i s u r e , S p o r t & T o u r i s m

T o w a r d s L e a r n i n g C r e a t i v e l y

This project is funded by the Higher Education Funding Council for England (HEFCE) and the Department for Employment and Learning (DEL) under the Fund for Development of Teaching and Learning.

References• BANKS, M., 2001. Visual Methods in Social Research. London: Sage• BENNETT, P. & MURPHY, S., 2001. Psychology and Health Promotion.Milton

Keynes: Open University• BIGGS, J., 2003. Teaching for Quality Learning at University. 2nd ed.

Maidenhead: SRHE & Open University• CARSTAIRS, V., 1970. Channels of Communication . Edingburgh: Scottish

Home and Health Department• HALL, S., 1997. Representation – Cultural representation and signifying

practices. Milton Keynes: OU• KUMPULAINEN, K., 2001. Classroom Interaction and Social Learning: From

theory to practice. Florence, KY, USA: Routledge, http://site.ebrary.com/lib/bournemouth/Doc?id=5006097

• LEY, P. & LLEWELYN, S., 1995. Improving patients’ understanding, recall, satisfaction and compliance. In A. Broome and S. Llewelyn (eds) Health Psychology: Process and Applications. London: Chapman & Hall

• PROSSER, J., 1998. Image-based research. London: Falmer Press• RAMSDEN, P., 2003. Learning to Teach in Higher Education 2nd ed. London:

Routledge• SCHROEDER, J. E., 2002. Visual Consumption. Florence, KY, USA: Routledge • ZALTMAN, G., COULTER, R.H., 1995. Seeing the voice of the customer:

Metaphor-based• advertising research. Journal of Advertising Research (July-August), 35-51.