Innovative marketing strategy to effectively reach your target audience

Reaching out to Chinese Outbound Investors

China, You Should Know About….

• The 4th largest country in the world (second only to U.S.). China's 1.3 billion population accounts for 20% of the world's 6.7 billion people

• Since 2011, China became the world’s largest exporter with its manufacturing workforce with over 120 million workers.

• In 2015, China became the world’s second largest consumer market.

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China, a Stronger Investor

• $350 billion in Chinese real estate and other investmentsthat have come into the United States between 2010 and 2016.

• China will become one of the world’s biggest cross-border investors by the end of this decade, with global offshore assets tripling from $6.4tn now to nearly $20tn by 2020.

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China Market Opportunities

• Chinese outbound investment recorded a new historical high in the first half of 2016, and China has become a net capital exporter. - Providing market insights and building b ridges:

Resolving financing difficulties Chinese enterprises encounter overseas

- Proper planning of investment and financing structure: Avoid tax and foreign exchange risks

- Establishing trustable matching platform to help Chinese entrepreneurs “go out”

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China’s Outward FDI Foot Print

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Chinese FDI Trend

Chinese Investing Trends

• The “One Belt, One Road” initiative drives all kinds of cooperation and accelerates the projects' implementation, particularly the Engineering Procurement Construction (EPC) projects.

• Chinese enterprises are developing new manufacturing expertise in the information technology and aviation manufacturing sectors. Thus, EY expects China's outward FDI to exceed USD170 billion in 2016, and Chinese outbound investment will enter a period of stable growth, which will keep up the momentum up for China's economy restructuring.

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Chinese Government’s New Focus and Commitment

The Belt and Road: China’s vision of “connectivity”

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Domestic and External Macro Factors Support Outbound FDI

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Chinese Government’s Initiatives Support Outbound Investments

All’s Not Rosy -Chinese InvestorsCall for HELP!!

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Our unique advantages

How CEC can help

• CEC’s network can help International businesses reach the qualified Chinese Investors

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With an extensiveNetwork, Relationship, Trust Basewith China market, GS / CEC is the

ideal partner you are looking for A Bridge between China and the World!

Global Sources, the industry’s leading export B2B platform connecting Asia to the world.

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We believe that the cause for world peace through freedom from want is advanced by the establishment of long-lasting and mutually beneficial trade relations between private businessmen in the East and West.

Who we are

Strong network for deeper value

• Global Sources’ offices in 30 cities offer strong support to CEC events in multiple areas.

• The quality client community of Global Sources and CEC ensures you directly reach China’s senior business management and decision makers.

• CEC’s content and event promotion through multiple platforms helps you effectively touch your target audience.

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• Launched in 1992, Chief Executive China has been serving China’s business leaders for 25 years.

• Dedicated to the mission of “excellent management practices for China’s business leaders,” CEC offers readers the world’s latest management ideas and practices.

• Multi-media platform

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Comprehensive media platform

Creating value for customers

• Offers the best management practices to over 4 million China management executives

• For over 25 years, CEC has established a client community with high loyalty, and engagement.

• With an in-depth understanding of our customers’ needs, CEC helps you reach and influence your target audience with inspiring topics.

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Sources：CEC community survey, June, 2016

over 490,000reader

逾 2.89 millionusers

10 thousandForum attendees

over 690,000iPad users

over 120,000Mobile users

Over 890,000Weibo & Wechat fans

Comprehensive media platform

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Chief Executive China: High-profile subscribers

Chief Executive China has become one of the most popular business management magazine among more than 490,000 Chinese executives. 79% subscribers of CEC are decision makers in their companies.

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Chief Executive China’ subscribers: Geographic

What do the Chinese want to invest in?

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What we will do for you?• Step 1 – Derive the Market Demand for your investment

offering• Step 2 – Narrow down the focus of your China Campaign to

save costs and improve efficiencies• Step 3 – Suggest a strategic campaign offering, including but

not limited to Online, Social Media, Education, Road Show and One on One reach

• Step 4- Executing the match making

All through the above process our team will be consulting you on best approach at each step

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General Manager, international Business Development +852 2831 2785 mineshpore@globalsources.com

Minesh Pore

THANK YOU!iPad HD

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