Growing Together - Real Green Systems · January 5-8, 2020 Gaylord Opryland Resort & Convention...

January 5-8, 2020Gaylord Opryland Resort & Convention Center NASHVILLE, TENNESSEE

Growing Together

Lawncology® Learning Track withJohn Perry – Greene County Fert. Co.

Monday Night Concert featuringThe Downtown Band

Country, Top 40, Rock, Blues– they hit all the right notes

Register at:RealGreen.com/Solutions Register as many people as you like for only $550 per person.That’s an $85 per person savings.Enter Promo Code: FirstTime20

Get Inspired with Keynote Speaker Tina Bacigalupo – ReachForYourLife.com

2 For more info, links and to register – visit: RealGreen.com/Solutions

See You Soon!

Hello!

Solutions is turning 20 in 2020! What started as a simple users conference, attracting about 50 people, has evolved into an industry learning conference and tradeshow which draws close to 250 companies and almost 1,000 participants. Real Green’s mission is to present you the opportunity to see what’s new in hardware and services for your business; while enabling you and your staff to take advantage of a unique and intensive learning experience.

With over 220 learning sessions on topics such as Business Growth, Leadership, Software, Marketing, Customer Service and more, you and your team can plan personalized learning experiences. We will have a fully staffed “Meet with a Tech” room, so you can have your software questions answered face-to-face. Also new in 2020 is the SA5 Bootcamp.

This special week of networking with like-minded professionals will help you energize and strengthen the bonds within your teams, while having loads of fun in a world-class resort. Hundreds of companies have found their community at Solutions. You can too.

The Real Green Systems Team looks forward to hosting you at the Gaylord Opryland Resort and Convention Center in Nashville, Tennessee. It’s driving distance for many of you and most major airlines fly into Nashville. We’re offering complimentary shuttle service from Nashville International Airport to the Gaylord.

Browse through the event brochure to see what we have planned for you at Solutions.

Save the dates – January 5-8, 2020, and pack your fanciest cowboy boots and your sassiest Stetson!

See you soon,

Real Green Systems Team

Special Gaylord Opryland Room Rate ends December 5, 2019 3

What will you do?

SUNDAY, JANUARY 5, 2020

Registration & Help Desk ........................................................................ 12:00 p.m.-9:00 p.m.

Real Green Go-Kart Grande Prix & Blacklight Mini-Golf Invitational ...................................12:00 p.m.-6:00 p.m.

Welcome Reception ............................................................................................................................7:30 p.m.-9:30 p.m.

MONDAY, JANUARY 6, 2020

Registration & Help Desk .......................................................................... 7:00 a.m.-6:00 p.m.

Breakfast .................................................................................................................................................7:00 a.m.-8:00 a.m.

Opening Remarks with Joe Kucik ....................................................................................................8:00 a.m.-9:00 a.m.

Keynote Address – Tina Bacigalupo: Mission 2020—Be Positive, Be Personal, Be Real! ..9:00 a.m.-10:00 a.m.

Learning Sessions ..............................................................................................................................10:15 a.m.-6:00 p.m.

Trade Show & Meet a Tech Room Hours ..................................................................................... 10:00 a.m.-6:00 p.m.

Lunch ..................................................................................................................................................... 12:00 p.m.-1:15 p.m.

Learning Sessions.................................................................................................................................1:30 p.m.-6:15 p.m.

Live Concert: The Downtown Band .............................................................................................7:30 p.m.-10:30 p.m.

TUESDAY, JANUARY 7, 2020

Registration & Help Desk .......................................................................... 7:00 a.m.-6:00 p.m.

Breakfast .................................................................................................................................................7:00 a.m.-8:00 a.m.

General Session ....................................................................................................................................8:00 a.m.-9:00 a.m.

Learning Sessions.................................................................................................................................9:15 a.m.-6:00 p.m.

Trade Show & Meet a Tech Room Hours ......................................................................................10:00 a.m.-9:30 p.m.

Lunch .....................................................................................................................................................12:00 p.m.-1:00 p.m.

Learning Sessions.................................................................................................................................1:15 p.m.-6:00 p.m.

Vendor Reception ................................................................................................................................6:30 p.m.-9:30 p.m.

Trade Show is open during Vendor Reception

WEDNESDAY, JANUARY 8, 2020

Registration & Help Desk ........................................................................... 7:00 a.m.-1:30 p.m.

Breakfast .................................................................................................................................................7:00 a.m.-8:00 a.m.

General Session ....................................................................................................................................8:00 a.m.-9:00 a.m.

Learning Sessions..................................................................................................................................9:15 a.m.-1:00 p.m.

Trade Show & Meet a Tech Room Hours ......................................................................................10:00 a.m.-1:30 p.m.

CONFERENCE ENDS AND TRADE SHOW CLOSES AT 1:30 P.M.


Current Partners

PRESENTING SPONSOR

PLATINUM SPONSOR

GOLD SPONSOR


Current Partners

GOLD SPONSOR

SILVER SPONSOR

SUPPORTING SPONSOR


What’s New

Discover your Mission 2020—Be Positive, Be Personal, Be Real with Keynote Speaker, Tina Bacigalupo, MA, LLPC Monday, January 6, 2020 @ 9:00AM

Being genuine and acting from your authentic self creates trust. Trust can create or destroy

customer and employee relationships, build or tear down teams and companies. It’s the

cornerstone of strong organizations. Tina Bacigalupo will show you how to build trust by being

your authentic self, through sharing her illustrative personal

experiences and proven strategies. If you are looking for

a message to inspire you to make positive changes,

build your influence, and create an environment of

trust and inclusion at home and within your

company or team, you’ll want to be in the

front row for this talk!

Tina is a licensed professional counselor, certified global career development facilitator, professional career coach, and co-author of the Reach Personality Program. She is the founder of Reach Consulting and the

Career Navigator Coach for Saginaw County ISD,

in Saginaw, Michigan. Tina is passionate about guiding

people of all ages to a career path that provides

personal fulfillment and opportunity for growth.

“In an era when employers across the country are

looking for tomorrow’s talent, it is important and

exciting to navigate and connect our youth to

their future.” Tina has over 25 years of

experience in career guidance and

organizational development. She also holds the

2019 and 2018 National Region One Counselor

of the Year Award from the National Association

for Career and Technical Education.



What’s New

90-Minute Workshop Motivating and Retaining Talent – What makes you and your staff tick? Unlock the crucial keys to happiness. Retention and productivity will follow!

Monday, January 6, 2020 @ 10:15AM

This two-part, 90 minute workshop will help you unlock your key motivators and those of your staff. But what

do you do with this information? Tina Bacigalupo will guide you through the Insight Personality Program and

how to motivate and reward your team in ways that are meaningful to them and profitable for you. People

want to find contentment and happiness in meaningful work. This session shows you how to provide that.

Learn how to facilitate your employees’ happiness and consequently increase your company’s productivity

and success using these tools and strategies.

Specifically, if you attend you will:• Understand what motivates you and your staff by

participating in the Insight Personality Program.

• Learn to use this tool and others presented to create a thriving company culture.

• Discover ways to increase productivity and enhance your own and your staffs’ happiness and job satisfaction.

Visit RealForYourLife.com for more consulting, coaching

and counseling services, sessions and workshops to help you become a better

leader, as well as help both you and your staff find

satisfaction and meaning in your careers and lives.



Fun and…

Real Green Systems Mini-Golf Classic

FREE Live Concert!

Sponsor Reception & Expo

Monday, January 6, 2020 – 8:00PM-10:30PMFeaturing The Downtown Band Enjoy a blend of Country, Classic Rock & More - includes small bites and open bar

Constantly living up to its reputation as one of the best live bands in the country, this award-winning party band performs for corporate events, weddings and private parties all over the world. The Downtown Band has performed for the Prince and Princess of Monaco, celebrities such as Kevin Costner, Bono and Nicole Kidman, and opened for Elton John, Sting, Enrique Iglesias, Seal, Robin Thicke, Tim McGraw, Tom Jones and the list goes on… With repertoire from all the classic genres (Today’s Pop Hits, Motown, Disco, Country, Jazz, Big Hair 80’s), a dynamic catalog of songs and styles, and their show stopping energy, The Downtown Band fills dance floors every time they step on stage. The Downtown Band is dedicated to creating an experience you and your guests will never forget!

Tuesday, January 7, 2020 – 6:30PM-9:30PMLive Music, Dinner Buffet and Open Bar

Munch your way through the Trade Show. Chat with the event sponsors and have your drawing entry cards signed at all the exhibits. Prize drawing will be held promptly at 8:00PM. Participants must be present to win one of multiple useful, valuable and fun prizes donated by the Solutions event sponsors. It’s their night to shine and your night to win, so be sure to join the fun!

Also, take part in the NALP Auction. Top companies in the lawn care industry will be offering opportunities to see their operations from the inside and learn their business and growth secret sauce!

Sunday, January 6, 2020 – 11:00PMShuttle departs from Gaylord main entrance at 11:00AM. You will enjoy a networking lunch at B.B. Kings Restaurant & Blues Club along with 18 holes of black-light miniature golf!

Mini Grand Prix!Sunday, January 6, 2020 – 12:00PM Action-packed fun testing your go-karting skills! Indoor karting on 1/4 mile track inside a 77,000 SqFt. facility. The electric karts carry speeds up ot 40 MPH! Grand Prix includes 3 races per person: practice time, qualifier race and the main scored event! Includes lunch at B.B. Kings Restaurant & Blues Club.

9Special Gaylord Opryland Room Rate ends December 5, 2019

…Come meet

Bill Nunan A native of Maine, Bill Nunan received a Bachelor of Science in Civil Engineering from the University of Maine. He received an MBA in Finance from Michigan State University and a Master of Science in Structural Engineering from the University of Michigan. Nunan’s now a die-hard Michigander and Michigan State fan (Go Green!); however when the two

Michigan Universities are duking it out in sports, he tries to remain as neutral as possible. He even has co-team branded game

day wear!

Throughout his career, Nunan has enjoyed leadership roles in Product Management, Operations, Professional Services, Client Success, Sales, Marketing and Strategy at several software companies. In these roles, he helped businesses both define and execute successful growth strategies.

Having led software businesses in the automotive, airline, property management and telecommunications spaces, he enjoys learning new verticals. His engineering background fuels his passion for designing and building innovative solutions that deliver exceptional value to customers and to help them grow and improve operations.

“I am excited to be officially part of the Real Green family. Late last year, I was planning to take a couple of years off to travel, and even built an overland trailer to drive from Alaska to Patagonia. Around that time several different companies, including Real Green, approached me with opportunities. However, it was going to take something extraordinary for me to abandon the lure of the open road and relocate from my home in California. What happened was I fell in love with what I experienced at Real Green Systems.

“There’s something palpable when you walk through the doors at Real Green. Everyone is energized, friendly, helpful. The entire team has one focus—doing what is best for the customer.

This customer-eccentricity is baked into Real Green’s culture, it’s contagious and mirrors my passion for providing exceptional customer support and service. It’s the foundation of a career spanning

over 25 years in a number of vertical software companies.”

Prior to joining Real Green, Nunan had his own business serving early-state tech companies. He has also served as President and CEO of PayLease; Senior Vice President of Delivery and Care and Vice President of Strategy and Portfolio Management at Sabre; Senior Vice President of Operations at vAuto. His impressive resume includes: 6-years at the Reynolds and Reynolds Company; member of the finance team at Ford Motor Company; served as the business unit leader at CoreComm, Ltd; and the leader of strategy and corporate development at J.D. Power and Associates.


Solutions Education

Continuing education and knowledge are key factors to your professional success now and in the future. The curriculum at Solutions helps you stay ahead of the curve – focusing on essential business and industry topics, including business management, sales, social media, marketing, leadership, business finances and more over three days. With 150+ sessions and 12 learning tracks you and your staff can create a personalized learning experience to help you face the coming year armed with new knowledge, skills, creativity and enthusiasm.

The courses and presenters are carefully planned and selected to offer you a top-notch professional development experience.

Personalize your Solutions learning experience by sticking to one track or selecting a variety of educational opportunities.

12 Educational TracksBusiness GrowthThis learning track will guide you through skills you need to manage your business easier and with greater efficiencies. There are financial planning sessions and even a session that tells you what reports you need to run, when and how to analyze them. If you want to grow as a business owner, or have managers who need to learn more about the business end of your company, this track is a great start.

Customer ServiceBuild and retain customer confidence strategies are taught in these courses. From improving on routing your fleet, to making sure technicians are always prompt for servicing, also ways to make your customers easily pay for services in a trusted environment.

Professional DevelopmentLearn the tools and skills to get the most out of your conference experience. Tips and tricks on how to effectively network will be given as well as a course on strategies to succeed in the current industry climate.

LeadershipGreat leaders don’t just fall from the sky. Though some leadership is instinctive, those possessing leader-like instincts must be educated and nurtured. This track provides sessions to help you become a better leader, and offers tips on how to nurture the “leader” instinct within your staff.


Solutions Educational Tracks

MarketingMarketing can seem like a maze of choices. Do you go print or digital? What options are available? Can I do it myself? Cut through the clutter with this track. Learn the advantages of each type of marketing from SEO to direct mail. These sessions will arm you with the knowledge you need to make sensible marketing decisions for your business, and is ideal for your company’s marketing professionals or anyone who just wants to know more about promoting their business.

Mobile LiveMobile Live, like Service Assistant, has a track all its own. There is so much power and functionality packed into this versatile app, you may want to spend an entire day with the Mobile Professionals learning how to use it to full advantage.

New or Thinking of Becoming a Real Green CustomerSessions in this track will expose you to basic software classes, as well as introduce you to other Real Green Systems products and services to help you grow and manage your business or make the decision to join the Real Green customer family.

SA5 Boot CampHave new employees? This track is a must. Real Green’s resident SA5 expert guides you through everything you need to know to hit the ground running with Service Assistant 4. Over this 2-day track, you will learn the basics. The class is more interactive than most and the sessions may run longer or shorter, to ensure everyone leaves Boot Camp Certified.

SA5 IntroductionThis brand-new track introduces Real Green Systems new product – Service Assistant 5! Our instructors will introduce you to this robust web-based product in sessions which repeat throughout the conference. One of our business consultants actually said demonstrating it was “fun”. This track introduces you to each segment of the next evolution of service industry business management software.

Software Beginner UserIf you don’t need basic training, but want a basic introduction to a specific functionality of our software, this track is for you. Covering all our products: Service Assistant, Routing Assistant, Measurement Assistant, Truck Assistant, and Customer Assistant Websites, you are sure to pick up useful tips to help you back at the office. If you’re considering a product purchase, these sessions will also be helpful in your decision-making process.

Software Intermediate UserIf you’ve been using a product for a while, consider following the “Intermediate” track. It delves into more complex functionality and will take your user skills to the next level.

Software Advanced UserThis track is for seasoned users who are looking for the highest-level functionality from the software and have an intuitive understanding of the software basics. If you’re looking to totally rock your apps, follow the Advanced Track sessions.


Get the most from Solutions

SA5 Bootcamp Session This track takes you through the entire SA5 setup process. If you’re new to Service Assistant 5, this track will familiarize you with the basics of the software! The track is best followed in the order presented for new users. More experienced users looking to brush up on a topic may pop into whichever session they need. Note that because this trackis continuous, some topics may overlap times presented.

Highlights • The proper way to run the call log.

• Properly enter and revise data.

• Payment entry and making adjustment to accounts.

Service ASSISTANT ®

For more info, links and to register – visit: RealGreen.com/Solutions


Marketing Content

Print & Digital Marketing Success SessionsBuild a Successful Marketing PlanPrint components are critical to a successful lawn care or

pest control marketing plan. It’s important to reach out

to current and prospective customers multiple times in

multiple ways. Join this session to learn how Real Green

Marketing can help.

Direct Mail that Works Find out what types of direct mail materials have been working for our customers

to help them generate new leads, acquire new customers and upsell existing ones.

Leverage Paid Media to Gain New Customers Harness the power of search engines to drive new leads. Millions of people search

for services every day. Use Google ads to funnel that traffic to your business.

Website & SEOTips on how a well designed website and SEO strategy can funnel organic web traffic and gain

you more leads.

The Power of AnalyticsAre you able to analyze your marketing campaigns based on tactic and spend? Do you know

your ROI? In this class we’ll show you how to look at your metrics, what they mean and how they

can work together to get you maximum impact on

your marketings.

Start with this session to discover every Real Green marketing tool currently available and how they all integrate and work together to grow your business.

Begin your Real Green Marketing Journey with

The Marketing Tool Box!


New Workshops

Path to LeadershipCulture. It’s more practical than you think. If you’ve ever struggled with hiring people and then finding out they’re the ‘wrong fit’ or if you want to figure out how to make your mission and vision more tangible to your employees and community, you’ll want to jump in the Behavioral Value Integration Course offered.

Have you wondered what type of leader you would want to work for? Check out the Building the Ideal Supervisor Course. In it, you’ll learn what your team wants may be the same thing from you! We will break down the key characteristics of an ideal supervisor and how they can be implemented in practical and easily reproducible ways.

Your takeaways: Cultivating the ideal culture to attract and maintain top employees.Practical ways to enhance the leader you always were meant to be.

How to Conduct SMART Performance Reviews

Performance reviews are necessary, but can be confusing, vague and ineffective. A SMART performance review is Specific, Measurable, Achievable, Relevant and Timely – SMART.

Discover when to conduct employee SMART reviews and how often. You will also learn how to both write and conduct an actual SMART Performance Review through various role play exercises.

Your takeaways: A SMART Performance Review Checklist and hands-on role playing to

make your next company reviews more effective and much less stressful.


Panel & Group Discussions

Customer SpotlightTuesday, January 7, 2020 @ 8:00AMExpanded to a full hour, the Customer Spotlight discussion will feature the Award Winners for the 2018 Season. These company owners and operators are selected each year based on criteria involving overall revenue growth, marketing innovation, business operations and industry involvement. This year’s awardees will discuss how they grow and operate their companies. It’s a great chance to see how your peers manage and grow their businesses.

National Association ofLandscape Professionals (NALP) - The importance of industry advocacy!Wednesday, January 8, 2020 @ 8:00AMDiscover what NALP has been doing for the lawn care and landscaping industry during 2018 and what’s in store for 2020. Hear from current members how NALP’s advocacy in Washington D.C. and throughout the nation in local municipalities has helped protect and advance our industry both now and into the future.

Open Discussion with Real Green LeadershipCHECK SESSION SCHEDULE FOR TIMES AND PARTICIPANTS

Join this conversation with a panel of Real Green experts! All sessions will include:

Joe Kucik - FounderBill Nunan - Real Green’s President & CEO

Popping in throughout the conference will be:Beth Berry - VP Business Development

Don Brown– Board Member

The ball is in your court, as they answer your questions and lead the group in an hour-long discussion and exchange of ideas. Be sure to check the schedule for the Real Green experts in each session. Joe and Bill will be in all of them!


Maximize Your Solutions Experience!D O W N L O A D T H E E V E N T A P P

For up to the minute event info and links,visit:RealGreen.com/Solutions

Plan your Solutions schedule

Connect with other event attendees

Setup important event meetings

Join product conversations

Share your experience with other app users

Schedule reminders so you don’t miss a single class or networking opportunity

Access and download the presentations

Available November 2019!Must be registered for Solutions to log in.


On the Show FloorYou’ll find everything from branded apparel – for you and your staff – to digital marketing services, print marketing, direct mail, as well as all of our software apps!

Visit the Solutions Sponsors throughout the event and have your Event Passport stamped! Turn it in for the Vendor Reception drawing. You could win one of several valuable prizes donated by our sponsors.

VISIT THE REAL GREEN BOOTHS FOR “SHOW ONLY”

SPECIALS!

For a list of exhibiting sponsors and to purchase your Solutions tickets, visit:

RealGreen.com/Solutions

You’ll find it all at the

lowest prices of the year.

Vendor Reception & Drawing

TUESDAY, JANUARY 7, 2020 @ 6:30 PMsolutions

Book must contain the stickers of all vendors

to be considered in the prize drawing during

Tuesday night’s Vendor Reception.

Vendor Reception:

Tuesday, January 7, 2020

6:30 PM

Tradeshow Hours

Monday, January 6, 2020: 10:00 AM-6:00 PM

Tuesday, January 8, 2020: 9:00 AM-6:00 PM & 6:30 PM-8:00 PM

Wednesday, January 9, 2020: 9:00 AM-1:00 PM

Growing Together


Book Your Hotel

Why book through the RealGreen.com/Solutions website? The Lowest Rates: (Rooms must be booked by December 5, 2019 to reserve special pricing)As a Real Green member, your company is entitled to a discounted room rate of $179/night

Conveniently Located: Be centrally located to the convention center, trade show and all networking activities.

Additional Networking Opportunities:Stay where the action is and have more time to connect with peers over coffee, evening snacks, by the 9 acres of indoor gardens and waterfalls, nearly 20 restaurants and lounges or three pools (one indoor/two outdoor).

Airport Shuttle Service: We offer daily round trip shuttle service from the Nashville Airport to the Hotel. Upon arrival to the airport, find the Gaylord Opryland Welcome Desk on the lower level of the airport between the two escalators. An agent can assist with travel needs and ticket purchase.

Airport/Hotel Shuttle Pick Up Locations & Approximate Times*

* Note: Schedule may vary due to traffic and weather conditions. Departure schedule: (60-minute continuous loop). You will receive additional details closer to the conference. All travel and hotel accommodations are the responsibility of each Solutions registered attendee. Real Green Systems is not responsible for arranging either transportation or accommodations for guests.

Indoor Go-Karting & Black Light-Minature Golf Shuttle Day Date Time Pick Up Location

TO MUSIC CITY INDOOR KARTING FROM GRAND OPRYLAND

Sunday January 6, 2019 12:00PM Grand Opryland Main Lobby (shuttle leaves promptly at 12:00PM)

FROM MUSIC CITY INDOOR KARTING TO GRAND OPRYLAND

Sunday January 6, 2019 4:00PM Gaylord Opryland Main Lobby

Daily Shuttle Schedule

CASCADES LOBBY CANOPY located outside the Cascades Lobby to the left MAGNOLIA CANOPY (inn at Opryland upon request)

• 7:00 AM – 6:00 PM (departs every 30 minutes)

FIRST DEPARTURES DAILY: • 7:00 AM hotel departure; 7:30 AM BNA Departure

LAST DEPARTURES DAILY: • 5:30 PM hotel departure; 6:00 PM BNA Departure

COST: Guests ages 18 and under will receive complimentary admission with accompanying adult

• You will be emailed a FREE Voucher

Pick Up Shuttle Locations & Approximate Times Opryland Area

CASCADES LOBBY CANOPY Monday - Friday 10:00 AM – 10:00 PM Saturday & Sunday: 10:00 AM – 10:00 PM

MAGNOLIA CANOPY Monday - Friday 10:05 AM – 10:05 PM Saturday & Sunday: 10:05 AM – 10:05 PM

19Special Gaylord Opryland Room Rate ends December 5, 2019

Real Green Benefits

Membership has its benefits

Save on purchases during the show!

Real Green Systems customers are members of an exclusive club. Your membership pays at Solutions. Come to the conference and receive ‘attendee only’ special pricing on products and services you need to grow and manage your business.

You can save on print marketing, digital marketing, direct mail products, software, and more.

Also, save by visiting the trade show and attending the Vendor Expo and Reception! Some event sponsors are offering their best deals of the year at Solutions!

Vendor Reception Tuesday, January 8, 2020

6:30PM to 9:30PM

There will be live entertainment, great food and drinks, and our sponsors! Visit all of their show booths to be entered to win valuable prizes. Last year, there was a drone up for grabs.

Register for the conference at: RealGreen.com/Solutions

Everyone who registers will be entered into a drawing for 1 of 2 Free Suites at Opryland Resort & Convention Center

4375 Pineview Drive | Walled Lake, MI 48390 | USA800-422-7478 | RealGreen.com/Solutions

Register at:RealGreen.com/Solutions

Drawings for 2 Free Suites at Gaylord Opryland! Register for Solutions and you could win one of two Free Suites at Gaylord Opryland Resort & Convention Center! Look forward to seeing you there!

Growing Together

January 5-8, 2020Gaylord Opryland Resort & Convention Center NASHVILLE, TENNESSEE

Growing Together - Real Green Systems · January 5-8, 2020 Gaylord Opryland Resort & Convention...

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