Group5_Ranbaxy
Transcript of Group5_Ranbaxy
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G R O U P 5
S U J E E T M AT H E W ( 1 2 P G P 0 2 8 )
R A H U L PAVA N K U M A R ( 1 2 P G P 0 3 1 )
P O U S A L I C H A K R A B A R T I ( 1 2 P G P 0 3 2 )R I S H I R A J S I N G H A S H I YA ( 1 2 P G P 0 3 5 )
S AT H I YA S U N D A R A M T ( 1 2 P G P 0 3 8 )
V E N K ATA A C H Y U T H K U M A R ( 1 2 P G P 0 5 4 )
A N S H U L T R I P AT H I ( 1 2 F P M 0 0 1 )
RanbaxyCorporate Social
Responsibility
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AGENDA
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1)Introduction to company and industry
2)Analysis of CSR areas of Ranbaxy
3)Corporate Governance
4)Points to ponder 5)Synergy Integration with Daiichi
6)Further Analysis
7)Reccommendations
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COMPANY DETAILS
Indian Multinational company In Pharmaceuticals-world classgenerics, branded generic pharmaceuticals and ActivePharmaceutical Ingredients (APIs).
Taken over by Japanese drug major Daiichi Sankyo in June 2008
Revenue $2.3 billion Diverse product basket of over 5,000 SKUs.
Headquartered at Gurgaon (Haryana) with a presence in over 125countries
Around 12000 employees
World-class manufacturing facilities in 7 countries.
Products: Cefaclor, Cephalexin, Amoxycillin
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CSR ACTIVITIES- RANBAXY
At Ranbaxy, corporate social responsibility and environment health and safety are viewed as
essentials of corporate DNA
Reaching out to the underserved rural communities and helping them overcome their
challenges is central to Ranbaxy's CSR philosophy
Included in the Asia Pacific Index of the Dow Jones Sustainability Indices and FTSE4
Good Global Index for two consecutive years. Karmayog rating2/5
Key CSR Areas:
Children
Community Welfare
Education Healthcare and Health education
Rural Development
Water
Anti - malaria initiative
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RANBAXYCSR AREAS
CompanyProductivity
SupplyAccess and
Viability
Employee
skills
Worker
Safety
PeopleHealth
Education
Environment
al Impact
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SUPPLY ACCESS AND VIABILITY
CompanyProductivity
SupplyAccess and
Viability
Employeeskills
WorkerSafety
PeopleHealth
Education
Environmental Impact
Honest dealings with suppliers are
essential to cultivate mutually
beneficial lasting relationships.
Reasonable profits for Suppliers
Supply Access and Viability KPI
Suppliers legal compliance and
ethical performance should be made a
criteria for selection. Measure could
be relevant ISO certifications
Fair trade: Transparency in tradeproper documentation should be made
a priority
Quality management
Stable supply and steady delivery
times
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EMPLOYEE SKILLS
Recruitment based on skills and
values.
Less focus on sustainability in
training and recruitment
Employee skills & benefits KPI
Worker turnover
Absenteeism rate
Increased competence level for
employees Employee satisfaction survey
Gender ratio and diversity ratio
CompanyProductivity
SupplyAccess and
Viability
Employeeskills
WorkerSafety
PeopleHealth
Education
Environmental Impact
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WORKER SAFETY
Road safety initiative to educate
employees, contractors and the local
community on positive road
behaviour. Emergency preparedness
Additionally, a safety audit by TheNational Safety Council was
conducted during the year at our
Mohali API manufacturing facility.
Extensive safety training programs,
both by internal as well as externalspecialists
CompanyProductivity
SupplyAccess and
Viability
Employeeskills
WorkerSafety
PeopleHealth
Education
Environmental Impact
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WORKERS SAFETY KPIS
Total number of injuries as a percentage of total number of
workers
Total number of leave because of occupational side-effects
Compliance to standard safety equipments and processesaccording to international standards
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PEOPLE HEALTH
A novel idea of providing mobile health
care outreach service for the poor and
underprivileged was initiated.
The program today benefits nearly 2 lakh
people in 77 rural and urban slum areas in
Punjab, Haryana, Himachal Pradesh,
Madhya Pradesh and Delhi.
Six well equipped mobile health care vans
with teams of medics and paramedics
The company initiated Ranbaxy Sanjeevan
Swasthya Sewa, a public private
partnership between the Punjab State
government during 2010. The issues addressed include maternal-
child health, family planning, reproductive
health, adolescent health, health education
and AIDS awareness.
CompanyProductivity
SupplyAccess and
Viability
Employeeskills
Worker
Safety
PeopleHealth
Education
Environmental Impact
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PEOPLE HEALTH CONTD.
Significant decrease in child mortality
by addressing issues like low birth
weight, pneumonia, diarrhoea, lack of
new born care and management of
obstetrical emergencies.
Working hand in hand with theGovernment and other voluntary
agencies to address issues like
HIV/AIDS, tuberculosis, malaria and
female foeticide.
Partnerships with reputed national
organisations like the Rajiv Gandhi
Foundation, Voluntary Health
Association of Punjab and the Society
for Service to Voluntary Agencies for
important projects on Reproductive
Child Health and HIV/AIDS.
CompanyProductivity
SupplyAccess and
Viability
Employeeskills
Worker
Safety
PeopleHealth
Education
Environmental Impact
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PUBLIC HEALTH KPIS
Measured in two factors
Access to essential medicines.
Affordability of essential medicines.
KPIs Infant and maternal mortality rate
Free consultations offered at RCHS
Number of RCHS established
Quantity of Medicines and vaccinations administered aptlythrough urban family welfare centers
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EDUCATION AND SOCIAL UP-LIFTMENT
Two stage initiative under RCHS:
RCHS Medical officers were
trained to train the dais
Training of dais' from the
community was done in the secondphase.
Established community based local
groups like health committees,
women groups and otherinteractive groups like dais,
anganwari workers, volunteers,
adolescents and breast-feeding
support groups
CompanyProductivity
SupplyAccess and
Viability
Employeeskills
WorkerSafety
PeopleHealth
Education
Environmental Impact
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EDUCATION AND SOCIAL UP-LIFTMENT
CONTD..
Rewards excellence in medical and
pharmaceutical sciences
Research awards to 5 Indians
Conference on topics like cancer,
urban health etc Channelizes national and international
knowledge in finding cures for diseases,
afflicting mankind.
Working on the anti-malaria
collaborative research project since May
2003drug that is safe and effective, butalso affordable
SYNIRAM priced at 130 for three
tablets
Efforts to make quality anti-HIV
generics- better and wider access
CompanyProductivity
SupplyAccess and
Viability
Employeeskills
Worker
Safety
PeopleHealth
Education
Environmental Impact
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EDUCATION KPI
Number of local dais trained
Ratio of amount spent for education as to total CSRbudget
Contribution in employee time and amount onprimary education
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ENVIRONMENTAL IMPACT
In the process of continual
improvement in EHS performance
aimed at minimizing risks.
Employed Environment, Health and
Safety Management System
(EHSMS) as a global framework tostandardize the EHS processes and
practices .
All the equipments and infrastructure
for environmental management are in
conformity with regulatory standards . Innovative 'Green Technologies' like
the Heat Pump, the Refrigeration
Chiller , were deployed in recent
projects at the Baddi Dosage Form
(DF) site, in Himachal Pradesh.
CompanyProductivity
SupplyAccess and
Viability
Employeeskills
Worker
Safety
PeopleHealth
Education
Environmental Impact
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Environmental Impact contd.
Working proactively to acquire ISO 14001
certification in the recognition that its
plants have a substantial environmental
impact.
Environmental auditing
Internal auditing Evaluations by ISO audit
organizations
Environmental audits per formed
by the environmental
management department (CSR
Department) Environmental accounting
Initiatives on biodiversity:
use of natural resources
status of efforts to comply with the
Cartagena Protocol
CompanyProductivity
SupplyAccess and
Viability
Employee
skills
Worker
Safety
PeopleHealth
Education
Environmen
tal Impact
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ENVIRONMENT KPI
CO2 emission/ carbon footprint Compliance: ISO 14001
Volume of waste generated per annum
EHS performance matrix
waste recycled (per annum)
Amount of water consumed
Green house gases emission
Land pollution
Emissions to air
Environment Committee
All animal experiments conducted by the R&D Division are reviewed by the
Institutional Animal Care and Use Committee.
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CORPORATE GOVERNANCE
An institutionalised framework of corporate governance andcode of ethics ensures ethical integrity, reliability and
transparency and trust with the shareholders
Reporting and disclosures
AuditsExternal and Internal
Risk assessment
Legal compliances
Code of conduct
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CORPORATE GOVERNANCE CONTD.
A 11 member Corporate Ethics Committee is presided by the head of the Legal affairsand CSR Division (who enforces the compliance rules throughout the company).
Compliance training
Compliance training is proactively provided to employees and training content changes
with respect to regional rules and regulations.
Since fiscal 2010, each department, section or group as a unit has to identify thecompliance risks presumed to be latent in its workplace, holding discussions to select
the most important risks and taking into account the likelihood of each risk and its
impact.
Actions are taken to decimate such risks by the concerned departments.
The Compliance newsletter intranet portal, which introduces our compliance activitiesand describes difficult cases
Whistleblower system
Each group company provides reporting channels for whistleblower, such as
hotline or e-mail
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CORPORATE GOVERNANCE KPIS
A survey can be conducted to understand the employees
understanding of the core values of the company and its commitment
to sustainability.
Average of respondents answers as to whether social and
environmental issues are important for the future of the company.
Average of respondents answers as to whether management
demonstrates in words and action that they live up to our Values.
Percent of fulfilment of action points planned arising from
facilitations of the management values.
Average of respondents answers as to whether there is
Organisational support for and understanding of responsible
business practices.
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POINTS TO PONDER.....
Is Synriam.- the new anti malarial drug really an act of CSR ??
Ranbaxy claims
that it has spent invested $30 million to develop this drug.
The fixed dosage drug is first of its kind
DNA report by Priyanka Golikeri reports that the drug is arterolane maleate +piperaquine phosphate.
Ciplas anti malarial drug is also an FDC and a combination of two other
drugs, also pioneered FDC in HIV
The drug was invented by a doctor at university of Nebraska, Ranbaxy entered
at the time of clinical trials- Not much work in R&D by Ranbaxy Major cost of any drug : clinical trials which has been covered by DST ( deptt
of science &technology)
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http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726http://www.dnaindia.com/money/report_ranbaxy-cipla-unveil-malaria-combo-drugs_1680726 -
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POINTS TO PONDER CONTD..
Stands to make killer profits from these drugs simply through
economies of scale
Though the price of drug is just 130, but the number of new
malaria cases in the world every yearis estimated to be at around
250 million.
OTC drugs, Medical representatives
US drug Lipitor case
Import ban on 30 drugs
Expiration date
Medical Waste disposal
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DAIICHIS CORPORATE VALUE SYSTEM
Daiichi Sankyo Group Corporate conduct Charter
(based on the principles of the United Nations Global
Compact) in October last year. This Charter is used as
the basis for the practices of all Group companies.
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Vision for 2015:Become a global pharmaceutical
innovator
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CSR GOALS OF DAIICHI GROUP
Promote Management of Compliance globallyGoal 1
Realize a Working Environment Which Respects EmployeeDiversity
Goal 2
Reinforce Communication with Stakeholders
Goal 3
Reduce the Environmental Burden in every operation
Goal 4
Broaden the Opportunities of Access to Medical Services,Including Medicine, Globally
Goal 5
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CSR
Mission:
Enriching lives globally with affordable and quality pharmaceuticals
Vision
Achieving customer satisfaction is valuable to our business. Provide products and services of highest quality
Practice dignity and equity in relationship and provide opportunities for our
people to reach their full potential
Ensure profitable growth and enhance wealth of shareholders
Foster mutually beneficial relations with all our business partners.
Manage our operations with high concern for safety and environment.
Be a responsible corporate citizen.
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CSR OR CSV??
Preserving the planet while improving the quality of life for its
current and future inhabitants
As defined by Ranbaxy : No proper definition
Focus on sustainability of the hybrid business model
Possible indicators
Market share
Market growth
Revenue stream
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Wh t Q liti E bl S t i bilit
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What Qualities Enable SustainabilityPractices to be Implemented..
COLLABORATIVE
INTEGRATION
Holistic Integration
Broad Stakeholder
Engagement
TRACTION
Alignment of Hard & Soft Organization
Systems
Metrics
Measurement & Reporting
FOUNDATION
Strategic CentralitySenior Management Embrace/Support
Deeply Embedded Values
The Triple Bottom LineSUSTAINABLE ENTERPRISE
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SHIFT OF FOCUS- WHY??
DEVELOPING NATIONS
Growth rate of 15 % as
compared to 5 % for
developed countries
Rising incomes
Large prevalence of cardio
vascular diseases and
malaria
Need for affordable drugs
DEVELOPED NATIONS
Aging populations
Faltering economic growth
Efforts to curb medical andpharmaceutical costs
Standards for determining
the safety and Efficacy of
pharmaceutical products are
growing more stringent
Hurdles for development of
new drugs are getting higher.
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CORPORATE CHARACTERISTICS
LOW IMPACT HIGH IMPACT
REGENERATIVE
RANBAXY
BUTTERFLY
HONEYBEES
DEGENERATIV
E CATERPILLARS
LOCUSTS
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RECOMMENDATIONS
Major improvement guidance required in audits of plants that hadalready received certification.
Audit in terms of waste management is required
Measures on water, energy conservationRenewable energy are
needed Pursue green purchasing from vendors
Further penetration into developing markets
Focus on distribution networks to reduce costs. The benefits of
reduced costs can be transferred to consumers. More stakeholder relation oriented approaches-Requires change
in mindset to go from production to co-creation.
Public disclosure of CSR budget
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RECOMMENDATIONS CONTD.
Patents
The company should support lifting TRIPS restrictions on the
export of generic versions of patented medicines to developing
countries where a patent is not in force, in line with the Doha
Declaration. The company should disclose to shareholders its lobbying
position on patents and expenditure on such lobbying
Joint Public Private Initiatives (JPPIs)
The company should ensure that its JPPIs state objectives tointegrate with and strengthen national health systems, and report
on their impact.
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THANK YOU
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