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GREENCAUSE

GREENCAUSE

CAUSES

EFFECTS

SOLUTIONS

GREENCAUSE

Middle Aged

Achiever

Goal orientated lifestyle

Commitment to career & family Likely to vote Conservative

Active consumers

Upper-middle to upper class

Value predictability & stability

GREENCAUSE

GREENCAUSE

GREENCAUSE

Climate Change & Food

GREENCAUSE Climate Change & Food

Today, people use the worlds resources some 30% faster than the planet can regenerate itself, putting ecosystems and the people and wildlife that rely on them under increasing pressure.

Serious Personal Threat97%

Caused by Human Activity48%

Perceived it as a Threat69%


Roles & Responsibilities

Pension


42% 48%

Percent of adults aged 40 -59 who have provided financial support in the past year to a child 18 years or older.


Almost 2.5million between 45 and 64 have their own home but no spouse or partner to live with them.


Health Benefits


The principal drink of all the social classes in Britain

Daily cups of tea can help you recover more quickly from the stress

Caffeine reduces level of tiredness, better short-term memory and more positive moods

GREENCAUSE Climate Change & Renewable Energy

Climate Change & Renewable Energy

GREENCAUSE Climate Change & Renewable Energy

GREENCAUSE

Climate Change & Alternative Fuels

GREENCAUSE Climate Change & Alternative Fuels

CO2CO2

CO2

CO2CO 2

CO2

CO2

CO2

CO2CO

2

CO2CO

2CO2

CO2 CO2CO 2

CO2CO2

CO2CO2 CO2CO2

CO2

CO2

CO2

We have an all time high concentration of CO2 at: 393.84 parts per million (ppm) compared to 315 ppm in 1960.


British Gas EDF EON N Power Scottish Power

Southern Scottish Electric

COAL: 13.7%GAS: 50%NUCLEAR: 26.5% RENEWABLE: 7.9% OTHER: 1.8%

COAL: 27.6%GAS: 0.1%NUCLEAR: 69.1% RENEWABLE: 3% OTHER: 0.2%

COAL: 30.3%GAS: 49%NUCLEAR: 5.8% RENEWABLE: 11% OTHER: 4%

COAL: 29%GAS: 55%NUCLEAR: 2% RENEWABLE: 12% OTHER: 2%

COAL: 46.6%GAS: 39.6%NUCLEAR: 0.1% RENEWABLE: 13.5% OTHER: 0.2%


Good Energy Green Energy Loco2 Energy Ecotricity Co-op Energy




COAL: 12.1%GAS: 19.7%NUCLEAR: 2.3% RENEWABLE: 64.3% OTHER: 1.6%



Industrial Textiles

Twine,Rope,Nets,Canvas,Tarps,Carpets,Geogtextiles,Agro-fibrecomposites&mouldedparts,Brake/

Clutchlinings,Caulking.

Consumer Textiles

Apparel,Diapers,Fabrics,Handbags,Denim,Shoes,Finefabrics.

Paper Printingpaper,Fine/specialitypaper,Filterpaper,Newsprint,Cardboard/Packaging.

Building materials

Fibreboard,Insulation,Fibreglasssubstitute,Cement,Stucco&mortar.

Food Saladoil,Margarine,Foodsupplements,Cookingoils,Granola,Birdseed,Animalfeed.

Industrial Products

Oilpaints,Varnishes,Printinginks,Fuel,Solvents,Lubricants,Putty,Coatings.

Personal Hygiene

Soap,Shampoo,Bathgels,Cosmetics,Lotions,Balms.

Agricultural Benefits

Weedsuppression,Lessneedforpesticidesthanmostcrops,Pollenisolation,Soilimprovementin

croprotation,Deeprootsarenaturalsoilaerators.

GREENCAUSE

Climate Change & Investment

GREENCAUSE Climate Change & Investment


If implemented, the Kyoto Protocol would cost 114bn per year. Spending the money in this way would decrease world temperature by 0.008F by 2100.Every pound would do about 16-20 pence worth of good.


Better use of the money would be:

100bn into renewable energy1bn into geo engineering30bn tackling sea levels rising6bn tackling inland flooding

12bn on urban cooling


In May 2010, our Government was announced as being the greenest it had ever been, managing to reduce its carbon emissions by 10% in 12 months.

The UKs target is to generate 15% of energy from renewable sources by 2020, we are currently on track to meet this target.


The Pavegen, new and developing renewable energy sources, that with Government investment could be introduced to busy public places, such as train & tube stations, shopping malls, busy streets, etc.

pavegensystems

GREENCAUSE

Q Quiz Time

GREENCAUSE Q51% of greenhouse gasses we produce are from:

Live Stock ProductionTransport

GREENCAUSE QCorrect! 51% of our greenhouse gas emission comes from live stock production

Scenario 2

GREENCAUSE QIncorrect! It is actually live stock production that produces 51% of our greenhouse gas emissions.

Scenario 2

GREENCAUSE QAll the ovens, microwaves, kettles & other kitchen cooking appliances use up enough electricity in a year to run the UKs street lighting for 6 years.

True False

GREENCAUSE QCorrect! All of our small kitchen appliances use the same amount of energy in 1 year as the UKs street lighting system uses in 6.

Scenario 3

GREENCAUSE QIncorrect! It was true! All of our small kitchen appliances use the same amount of energy in 1 year as the UKs street lighting system uses in 6.

Scenario 3

GREENCAUSE Q

7 years 17 years

In how many years entertainment, computers & gadgets will account for almost half of electricity used in a home?

GREENCAUSE QCorrect! In 7 years entertainment, computers & gadgets will account for almost half of electricity used in a home.

Scenario 4

GREENCAUSE QIncorrect! In 7 years entertainment, computers & gadgets will account for almost half of electricity used in a home.

Scenario 4

GREENCAUSE QHow many wind farms does the UK have?

651 362

GREENCAUSE QCorrect! The UK has 362 wind farms in total.

Scenario 5

GREENCAUSE QIncorrect! The UK actually has 362 wind farms in total.

Scenario 5

GREENCAUSE Q

Bolivia Indonesia

The carbon footprint of the average British households clothing is the equivalent as driving from London to:

GREENCAUSE QCorrect! The carbon footprint of the average British households clothing is the equivalent as driving from London to Bolivia!

GREENCAUSE QIncorrect! The carbon footprint of the average British households clothing is the equivalent as driving from London to Bolivia!

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