Group pitch
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Transcript of Group pitch
YOUR BRIEFThe Sixth Form College, Solihull would like to start a new student college magazine. The magazine must be based on events and achievements around the college and would also include local news from Solihull. The college are also interested in encouraging students in activities they participate in and outside of the college. • There will be 2 groups and each group needs to create A4 sized
magazine. • You will produce, using ICT, the first issue for the student magazine.• The first magazine will be the Christmas issue • Your client needs the magazine to be completed by • 17th Janauary• A budget of £5000 has been allocated.• Individually you will manage your own department• You must not include any stories sent in by teaching staff• No film/music reviews• Individually you must produce 2 stories• Individually you must layout at least 2 pages
TARGET AUDIENCE• 16-18 year old students• Working social class• Birmingham /Solihull areas and beyond• Both genders• Interested in education stories that matter i.e
examination tips and light hearted approach such as music and drama production reviews.
Research• Focus group• Questionnaire• History of college
CONTENTUsing the feedback from focus group and questionnaire we came up with this:
• Preferred the title “Inbox” over “The Student Network”• Special discounts /freebies• Balance education stories and light hearted stories• Christmas theme magazine edition • Stories that matter to the students• Pictures of students and productions to bring to life the article• Language that is both informal and formal to target both target
audiences parents and students.• Fun stories to advertise upcoming events such as drama
productions and sports.• Copyright and legal issues regarding production
FRONT COVER• Colour scheme is green ,white,pink
blue.• Christmas theme • Coverlines featuring educational
stories
Font• Main coverlines 28 size/drop shadow• Other coverlines size 18• Article-main title 28 size bold• Sub titles article 18 size italic• Drop capital letter first paragraph• Text for article times new Roman
Parent Zone• Hardnews stories• 2 special articles how to write personal statement and how to
prepare for examinations.• Target audience wanted this• Provide tips from tutors and students.• Covering examinations because exams coming up• Include important information such as exams dates for students
to structure their revision dates.
Haylna Wheatly (Coach) Monday 3rd decemberAmy Patton (Student) Thursday 6th decmeber
Who I will interview?
Discounts and offers •Target audience wanted discount and fashion related articles
•We will combine both topics and do an article on Vouchercodes.co.uk a website which has vouchers with discounts available from many food-clothes-make up related shops
•It will be informative
College Production
• 2 articles
•on the play Arabian Night
•One review of the play and 1 question and answer style interview with a cast member
BRAD STORY• sports related
•It will be informative
•Topic: the refurbishment plan on the sports hall
• successfulness of the team
OMAR STORY- Target Audience wanted to see stories and
information about UCAS and university open days
- Going to conduct interviews with students from Coventry university about university life as students said this is what they wanted to see and their parents would like to see this.
- Who is going to turn on the Christmas lights? I am going to do this story as this was the most popular question when I gathered my feedback.
BUDGET Facilities/equipment Number Cost
Professional photographer £250x4 days £800
Publishing 3000 copies £1000
writers X4 £1800
Computers £160X4 3 days £640
software £200
chairs X4 £100
Total: £4540
The reason why we haven’t used all our money is that we can use it in emergencies if problems occur i.e if we aren’t happy with the layout for magazine which will cost more from the publishing as we are late with our agreement for final publication date. The reason why we have spent more on the practical side of the production ie photographer,software,publisher and writers is because we want to maximise the end product so that it will look professional and meet the clients demands.
Contingency PlanProblems that may occur• Extras dates for problems that may occur i.e layout
Having extra equipment available if there are problems.
• Rearranging interviews:• Problems with weather: Monday morning from 8-30 til 12-30 and 2:50
onwardsTuesday normal lessonsWednesday after 12:30 onwardsThursday after 2:50 onwardsFriday- all day
Personnel requiredCrew members:If one crew member is ill we have allocated the following the positions to one another to still get the job done on time through the instructions given by the editor:
Role Manager temporary Editor/subeditor Zashia Amy Layout manager Amy Zashia Sports editor Brad OmarSenior photographer Omar Brad
Why we are able to do this?:• Transferrable skills
DEADLINE OF PRODUCTIONTask What it involves Deadline
Stories + photos Draft of all articles 10/12/12
Front cover layout manager organising and giving instructions to the designers and photographer
12/3/12
Sub-editing
Editor looks at all articles and sub edits them
13/3/12
Final deadline for what we want done before Christmas break
2 weeks after we come back along with focus groups 17 January