Group 1Fog and Flame Craft Coffee and Espresso Bar

Zach Gilbert

Katy Shoemaker

Katie Smith

Our Client…

Group Roles• Project Manager: Zach

• Technical, Training, & Usability Manager: Katy

• Audience Manager: Katie

• Content Manager/Research: All

Surprises• We did not have direct control of the various social media sites and were more of consultants

• Their existing website was already user friendly and pleasing to the eye

• Various social media was already established; however, they were not all integrated

Development of Web Suite• Lynda.com proved helpful with learning a variety of software and social media venues:

• Twitter How-To• Adobe Dreamweaver

• We learned how to effectively teach client how to integrate different social media aspects via the software• We learned why social media is so important to current businesses

Important Learning Moments

The best way to learn something is to teach it to someone else

Important Learning Moments• Communicating Professionally

• QR Codes

• Twitter

Final Recommendations to Client• Finish integrating social media components so that they are all easily accessible via main website (www.fogandflame.com)• Start using QR Code created for website to promote business • Incorporate Twitter into daily social media use• Consider uploading pictures of menu items with descriptions on website• Consider uploading pictures from Fog and Flame events to promote business and community engagement• Consider looking into a mobile version of current website

Q & A

Thanks for listening!